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American Fashion Brand Club Monaco Holds Video Party
Capturing the precious moment through the lens can not only commemorate but also share with friends. With the increasing convenience of science and technology, shooting has become an indispensable part of the life of a fashionable family. However, art originates from life. A seemingly simple and casual life photo may contain a thought-provoking philosophy and permeate a dense artistic atmosphere.
Close to fashion trends American fashion brand Club Monaco It has always supported art activities and creative work. Following the opening of a very artistic Browns opening ceremony in Britain earlier, he moved to Hongkong to hold a new "The Helena May". Club Monaco Photo Experience Party "To find 8 well-known local tastes from different fields, including fashion. Illustrator Dorophy Tang, photographer Roy Lee, image consultant Denise Ho, art gallery founder Jurgen, restaurant owner Jacky Yu, stage actor Peng Xiuhui, Huang Yun Yao, a famous Hongkong convoy, and Yu Yiyao, a famous musician, used to take pictures of some things that could remind them of Club Monaco, and share their impressions of the brand with the public, explaining their associations with Club Monaco through photographs. In addition to its activities, this series of photos has also produced 8 sets of Postcard as a charity sale, which is on sale at the Club Monaco special store in Hongkong. The full income deduction cost will be allocated to the "wishes to become real fund" to make the activities more meaningful.
On the day of the event, the brand was invited to attend a variety of famous artists, such as Amanda S., Cara G., Ma Shihui and daughter, artiste Raymond Wong, Pal Sinn and singer Pakho Chau. Celebrities included Li Yilin, Chen Zi Yun, Chen Siyun and so on. In addition, two heavyweight guests from far away, Taiwan entertainer Joseph Cheng and French film star Lou Doillon were invited to share their taste with the public on the stage. That evening, the conference also arranged a series of musical performances, including Malaysia Chinese female singer Li Xingni and local famous jazz player Eugene Pao, performing many famous songs on the scene, giving the venue a red hot atmosphere.
Another focus of the activity is the Club Monaco in the field, that is, the self portrait camera, echoing with the Club Monaco 2011 spring advertising plan of the photographer Ryan McGinley. The photos taken in the self timer camera were posted in the venue in real time. A group of guests, including Lou Doillon and Joseph Cheng, also had instant self play. The scene was very lively.
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