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    "Civilian" Tailor Made To Return To Fashion Life

    2011/6/11 9:07:00 45

    Tailored Lifestyle


    Mention clothing custom, if you still stay in the idea of that is 10000 yuan luxury, then you are out of date.

    Nowadays, with the deepening of personalized consumption concept, the "civilian" clothing custom market has also gradually spread.


    If you are tired of the clothing brands of the mall, if you don't want to wear all the streets, they are all the same.

    style

    If you think the size of a store is not acceptable, then these "civilian custom" shops are very suitable for you.

    With the same price and different thoughts, you can enjoy your own "limited money".


    Personality consumption is heating up.


    Lin Ling worked in the administrative department of a tertiary institution in Zhongshan, like many women.

    Shopping

    Is an essential pastime for her.

    What's different is that Lin Ling is keen on shopping online rather than walking streets. Even if she shops online, she is not concerned about ready-made clothes, but rather different kinds of cloth.


    "Cotton linen is suitable for casual skirts, and chiffon can be used as a lady's shirt."

    Lin Ling has a very clear "abacus" for the quality, quality and price of all kinds of fabrics.

    Since the initial attempt to customize clothes in 2009, Chen Ling has become a "custom maker".


    "The biggest problem in Zhongshan is finding.

    Tailoring

    "Master."

    Lin Ling said that when she started trying to make clothes for herself, she spent a lot of time trying to choose the tailor. She had tried ten tailoring shops. "There are some old tailors and good workmanship, but the fashion sense is rather poor. They can't do what I want, but they are too old-fashioned. Some of the lighter tailors understand the fashion better, but they usually don't have the guarantee."

    After probing and friends' recommendation, Lin Ling finally found two desirable tailoring shops on the National East Road.


    Lin Ling told reporters that under her guidance, many friends and family began to turn to the tailoring shop from the clothing and finished products shop. "Before we all felt that the clothes made in the tailor's shop were all made of dresses, costumes, or clothes worn by the elders. In fact, if you choose the cloth and think of the style, you can make a truly personalized dress in the tailor's shop that you trust."


    Cheng Dongqiang, the owner of a clothing custom made on the east east road, revealed that in recent years, more and more young people have begun to return to the consumption pattern of tailored clothes, and many young people have joined the tailor's team. "The key is not to be too old-fashioned, but to have a sense of fashion."

    He said.


    Civilian price round customized dream


    On the third floor of Yihua department store, in a brand shop specializing in cotton and linen garments, take a summer flax skirt as an example, the price of the long skirt is 780 yuan, and only 400 yuan is processed by the same quality linen of Taobao shop online and commissioned by the tailor shop in Zhongshan city.

    This data is "customized" Lin Ling obtained through detailed comparison and analysis.


    Moreover, in addition to the price advantage, the "custom-made" group has the advantage of style.

    "You can hardly buy very desirable clothes in the mall.

    Either the size is too big or too small, or more lace and less smart, picking clothes is a very tiring thing. "

    Consumers interviewed by dozens of "tailored" costumes in tailoring shops said that customization could highlight their own requirements. Compared with the garment products on the assembly line, they wanted simpler style but higher requirements for tailoring and line.


    With the arrival of the era of personalized consumption, more and more consumers have put forward higher requirements for quality and style.

    Maybe you don't have the consumption budget of 10000 yuan or even more than ten thousand yuan, but hundreds of dollars can enjoy personalized service and have its own limited edition. The consumption mode of "civilian customization" is becoming more and more popular among young people.


    The reporter learned from a "custom" shop on the national east road that at present, the processing cost of custom-made clothing ranges from tens to hundreds of dollars, mainly depending on cloth and processing time.

    If it is a high-end dress, such as dress, lace and silk is the main fabric, these two kinds of high-grade fabrics are more difficult to handle, plus some special treatment that needs embroidery and diamond insertion. The processing cost is usually between 200-600 yuan; if it is an ordinary daily dress, the price will be between 80 yuan -200 yuan.

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