Group Photo: New Balance Launches High-Performance Sports Shoes And Games.

NBZip? It is a group of C type shock absorber support system, which is made of thermoplastic elastomers with high resilience. It has the functions of shock absorption and energy recovery, and makes the sports shoes more durable.

The whole system structure is carefully designed, which can play different roles in the movement of two feet from heel to toe.

When the outer side of the heel touches the ground, the NBZip C strut can absorb shock in time and make extreme energy recovery, so as to reduce the concussion of the feet.

The C type prop installed in the inside of the foot can properly control the foot turnover, effectively prevent overturn when the ankle is landing, and provide stable support for the palm position of the foot.

New Balance is introducing high-performance sports shoes. In order to let consumers know more about NBZip? High-performance sports shoes, the "NBZip? Cool running block" online game will be launched in October 20th. The advanced performance characteristics of NBZip, such as shock absorption, energy recovery and durability, will be further highlighted through the game experience.

Consumers can visit www.nbziprunner.com and participate in the NBZip cool running block online game for free.

The top ten players will win the cool fashion etiquette, including the latest laptop, digital camera and PSP game player.

"NBZip, cool running block" online game interface NewBalance, Asia Pacific Marketing Manager Ni Qin, said: "as a sport brand with a hundred years of history, NewBalance has always been committed to providing consumers with high quality sports shoes, which are internally restrained, reasonably priced and equipped with comprehensive technology. ZIP series is the classic of high-performance sports shoes.

Through the introduction of online interactive games, consumers can learn more about NBZIP's unique energy recovery, high support and excellent performance of shockproof.

The online game of "NBZIP cool running block" will be launched in October 20th, and the activity time will be about one month.

As part of the promotional activities, consumers only need to purchase NBZip series products at designated NewBalance stores, and then get a scraper card. Then you will have the chance to win NewBalance's carefully prepared gifts or bonus points, so as to improve your total score.

There are three different levels on the online game of "NBZIP cool running block".

Players must choose the right NBZip, sports shoes and clothing equipment to get the highest score.

NBZip? 8505 high performance running shoes can help you walk fast, NBZip? More than 8515 functional training shoes can make you walk on the wall, while NBZip? Basketball shoes can help you achieve a leap in the air.

Players in the game can be converted freely in these three equipment as required.

Before the game starts, there will be two sets of cool fashion clothes for male and female players to choose.

In the game process, players must wear the most suitable sneakers to cope with all kinds of thrilling challenges.

"NBZip? Cool running blocks" online game interface challenges the first hurdle: players will be late for appointments, so they must rush to the dating place - subway station.

Along the way, players need to avoid pedestrians and obstacles on the road. Otherwise, the game time will increase and game points will be reduced.

Players can jump onto buildings to avoid crowds.

Choosing the right sports shoes equipment will be the key to improving performance and winning high marks.

Challenge second: players must go to the mall to buy a gift for their boyfriend.

After buying gifts, players need to play super skills, jumping from the edge of each floor to the first floor, so as to avoid crowds, quickly reach the exit and end the challenge.

The last hurdle: players find thieves steal in shopping malls, and they must catch thieves within five minutes.

Players need to climb high-rise buildings, jump between roofs and turn over walls to find the hiding place of thieves.

NewBalance NewBalance headquarter is one of the world's leading sporting goods manufacturers in Boston, USA, which includes various types of sportswear and the first different widths of the men's and women's shoes.

NewBalance products are diversified to match different types of activities and people's needs, including running series, walking series, multi-functional training series, basketball series, tennis series, Panshan outdoor activities series and children's series.

In the fall of 1998, NewBalance successfully acquired Dunham.

Dunham is an outdoor sports brand, famous for its high-tech, lightweight and comfortable outdoor boots.

In February 2000, NewBalance acquired the casual wear brand PFFlyers to further expand its sports fashion kingdom.

PFFlyers was founded in 1937 by B.F.GoodrichCompany, and NewBalance was re launched in spring 2003.

In January 2004, NewBalance business has made breakthroughs and launched the brand new fashion leisure shoes brand Aravon.

In addition, following the launch of a hockey shoe named WarriorBurn after the launch of the world famous hockey brand WarriorLacrosse, NewBalance acquired WarriorLacrosse in 2004, making it another sports brand of NewBalance.

NewBalance has more than 2700 employees worldwide, and its global sales amounted to US $1 billion 540 million in 2005.