Exploring The Clothing Buyer Market In Shenzhen
Travelling around the world, standing fashion The trend of the storm, understand industry Standardize, familiarity with local markets, identify goods with great potential, pay attention to all kinds of information, master large quantities of orders, keep in touch with various suppliers, plan and organize a new phase of supply, meet the latest needs of consumers, and finally create amazing market value. In recent years, this profession is growing at a high speed in enterprises. The clothing buyer is in the clothing plan, should know in what city and what market, and buys the right goods for the enterprise at the right time, knows each place. clothing Market and mastery of market sources are the first-hand information that buyers should first master.
Shenzhen is the largest distributing center of Chinese clothing brand, and has been famous for fashion and fashion since the reform and opening up. As Hongkong is approaching Shenzhen, there will always be unexpected items in the clothing market. Due to the accumulation of time and experience, Shenzhen's clothing brand management also has a model. Unlike other garment cities in Guangdong, the clothing market in Shenzhen is relatively scattered and clear. Its clothing wholesale market and brand distribution center are two separate markets.
Company + store eight garment ridge Market
Shenzhen's brand more concentrated market should first belong to the eight gal ridge brand distribution center. In the earliest development area of Shenzhen, the old factory building focused on thousands of Shenzhen's clothing brand enterprises. They are upstairs and downstairs conjoined business models. All the buildings start from the two floor and are all companies. In the company, you can see office areas, exhibition rooms that represent company style positioning and display of new products, and small processing factories or sample studios. From the exterior, there are no features in the dilapidated old buildings, and into the building, it is discovered that there is a hole in the sky. A company that has a distinctive style and a clear market positioning, a busy and busy staff, feels the charm of corporate culture whether it is scale or product. And the downstairs corporate image store, besides the new retail products and the exhibition hall for customers, can also be used for the off-season clearance of the costumes. Such sales and production closely linked to the company's business model in other domestic markets are also rarely seen, we have to admit that the eight coat ridge market in Shenzhen is a major feature.
In addition, the eight garment ridge area is also a good place for clothing companies to buy copies. In a complex brand store group, we will find many wholesale and retail foreign trade shops. The clothing quality of these shops is excellent, the styles are novel and unique, and the prices are quite fair compared to the market of Nanyang Haiyan. Whether it's a fashion designer or a buyer designer, he will be reluctant to leave when he sees these foreign trade stores.
Not far from the eight gown ridge is the Sungang Village warehouse, Wang Hong's foreign trade clothing wholesale market, there are also some relatively good foreign trade shops, some small shops are the end products of the local brand, the price is relatively cheap, and the quality and the style are all very accurate. Many small shops run by local businesses in Shenzhen will come here to wash clothes and sell them as goods.
Fame and wealth: Haiyan clothing wholesale city
The earliest wholesale clothing market in Shenzhen is Luohu China World Trade Center area. In this area, the most famous place is the wholesale market of petrel, which is built up by wholesale and retail of fine quality women's clothing. So far, the Haiyan wholesale city is located in the commercial center and the Haiyan building of Luohu District's guest house road. It is divided into five floors. The downstairs side door is the entrance. The old wholesale shopping mall has many small stalls. The quality and style of the boutique women's clothing are all very good, and the price is also high. In the face of the formation of Haiyan and its source of goods, there is no textual research. Because the geographical location is close to the Luohu port of the railway station, the production of fine products should be inseparable from the early Hongkong fashionable clothing. It is said that in the early days, Haiyan was afraid of poor goods and never feared the expensive price. Until now, Haiyan is still the high-end image of Shenzhen boutique women's clothing.
The Haiyan clothing wholesale market has successfully promoted the development of the whole block area. The wholesale of international clothing such as Nanyang, Dongyang and seaports has been completed. Due to the popularity of petrel, these rising stars are distinguished from their business environment and price. There are many fashion styles that have never been seen before, but are not called brands, but the texture is really good. The effect of the final operation is also red.
Latest + largest South Oil clothing wholesale market
At present, the larger clothing wholesale market in Shenzhen should belong to Nanshan South oil, which is located near the five road of South oil industry, near WAL-MART, Shekou. It has always been a distributing center for garment factories, and there are numerous factories and large factories. At present, most of them are converted into clothing wholesale markets. The clothing wholesale markets concentrated in this area include Tai Li clothing city, Tai Rong clothing city, Tacheng clothing city, Century Square, century Jiacheng, Oriental century, century boutique women's clothing, Jin Du, Xin Bai Li, New Times Square, Times Square, Feng Ying and so on. These garment cities are all held together, with the outlying Jimei hall and two clothing wholesale markets. In Nanshan South oil, it usually reaches the peak at five or six p.m., and there are workers who have customers who have factories to work. And the wholesale market in this area is better than the old Century Square wholesale market. It is divided into three levels, each layer of the business is different, but are mainly foreign trade casual wear, medium class, no special high-end goods, if carefully can find many good products, but the wholesale price is not too expensive.
Nanshan close to Shekou South oil, from the railway station is the two ends of the city, although closer to the Fuyong airport, but after all, the railway station is the main source of transportation for the wholesale clothing market, so the inconvenience of logistics and transportation is destined to be difficult for him to have a large number of tourists. The development trend of South Oil clothing wholesale base is wholesale and retail. A large number of residential areas nearby provide a certain number of retail customers. Compared to wholesale, retail is also a good business mode, after all, the retail price is much higher.
Xiao commentary: we all know that Shenzhen is the foundry of many top fashion brands. There are a lot of domestic brand clothing enterprises. There should be many high quality goods in the market. After looking at the typical clothing wholesale market in Shenzhen, the answer is also vague. The first impression is that the market in Shenzhen is very deep. It has been hard for a few days and has not touched Shenzhen clothing. Maybe every market is dispersed. Maybe it is not familiar with the fashion mode of the city, and the final result is that it is different from the impression of the clothing city.
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