Fu Fu E-Commerce Is Working Hand In Hand With KAPPA To Seek Common Development.
As a rising star, in just a few years, Kappa has made amazing achievements at a rapid pace. At the same time, we should also see that the current online shopping has become a major trend of shopping. Enterprises have joined in to lead to increasingly fierce competition. In this case, no matter whether the online, offline, entity or network seize business opportunities, every business should do it.
"E-business" is no longer a fresh word. There is no one in the city. Taobao account People who do not have online shopping experience seem to be "a" Out The people. According to the effective report statistics, in 2010, the scale of online shopping in China was about 498 billion yuan, accounting for 3.2% of the total retail sales of social goods in China, of which 77.4% of consumers bought clothing online. By 2012, the scale of domestic online retail sales will reach 713 billion, and the amount of clothing online shopping will account for 1/4 of the total market.
In the face of such a cake that can tap the potential, it is inevitable for a clothing brand to stretch out its share.
Kappa has entered the Chinese market in 2002, but its e-commerce department was established in September 2009, and opened its first official online shop in Taobao, Taobao Taobao official. Flagship store 。 Facing the blowout situation of e-commerce, the successful experience of Kappa is worth learning from.
For a long time, Kappa's China trend Limited has maintained close cooperation with Beijing Wei Fu you Software Co., Ltd.
The cooperation between Fu you software and Kappa helps Kappa integrate the interfaces of Taobao and other online shopping centers, independent B2C mall system, advanced order processing system, logistics storage system, network marketing promotion system, peripheral system interface (E-mail, SMS, ERP system) to effectively solve the disorder of mass order processing in the rapid development of Kappa e-commerce business, low efficiency of delivery, low integration of resources and weak matching of resources with production docking. Help Kappa to connect the order, warehousing, logistics, procurement and production through the system, shorten the response time of enterprises to market demand, and create the speed of e-commerce in fashion enterprises. Supply chain 。
The system has the following advantages: Taobao order quick import system automatic processing, whole bar code scanning and distribution, online and offline combination to ensure high-speed delivery logistics, convenient customer information management, two marketing and other advantages to successfully help Kappa achieve network marketing upgrade.
At present, Kappa online stores are in good operation, ensuring that orders can be processed within the day after the customer orders, so that goods can reach consumers in time and increase customer satisfaction.
Finally, the responsible persons of Kappa also shared their feelings faithfully: Fu you electronic commerce management software is very suitable for us to do the management of Taobao and the whole e-commerce business of the enterprise. Powerful, simple to use, and highly professional. For our e-commerce business has injected great momentum. Taobao and traditional ERP were used to manage the inventory and sales of my Internet. The statistics were very inconvenient and the tracking to the old customers was not timely. There was no clear analysis report for the sale of all kinds of products. With the electronic commerce management system of Fu you software, these problems can be solved easily.
Facts have proved that the success of Kappa is not accidental, but the inevitable result of correct positioning. China's e-commerce has started in the past 90 years. With the rapid development of the scale of the e-commerce industry, numerous businesses have tried to test their e-commerce, trying to seize the new market as quickly as possible. As a rising star, in just a few years, Kappa has made amazing achievements at a rapid pace. At the same time, we should also see that the current online shopping has become a major trend of shopping. Enterprises have joined in to lead to increasingly fierce competition. In this case, no matter whether the online, offline, entity or network seize business opportunities, every business should do it.
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