Looking At The Professional Exhibition Of Footwear At Home And Abroad, We Also Look At Asia's First International Shoe Exhibition.

A few days ago, reporters learned from Guangzhou City Exhibition Service Co., Ltd., known as "Asia's first international shoe exhibition" in 2012 the twenty-second Guangzhou international footwear, leather and industrial equipment exhibition has launched the exhibition. According to the person in charge of the exhibition, the exhibition area of the twenty-second Guangzhou international footwear, leather and Industrial Equipment Exhibition (hereinafter referred to as the Guangzhou international shoes exhibition) will be increased by 10% on the basis of 2011. The total exhibition area will reach 55000 square meters. The number of exhibitors in the exhibition industry is expected to reach 1200 or so in 2012.

So far, the 21 Guangzhou international shoe exhibition has been successfully held in mainland China. Exhibition area The largest, most authoritative footwear industry and the most influential professional exhibition. China's shoe making industry occupies 60% to 70% of the world's footwear industry. Therefore, the Guangzhou international shoe exhibition is no exception for the "Asia's first international shoe exhibition". According to the person in charge of the exhibition, the Guangzhou international shoe exhibition in 2011 is an unprecedented event. The scale of exhibition, the flow of visitors, the quality and quantity of exhibitors and visitors all surpass the previous exhibitions. Nowadays, the Guangzhou international shoes exhibition has become an annual event that footwear industry employees can not miss. According to the relevant statistics of Hsin Hui exhibition company, 2011 Guangzhou international shoe show has many achievements.

　 Buyers and sellers of world shoe leather industry gather together

In 2011, the twenty-first Guangzhou international footwear exhibition continued to expand, attracting 942 footwear and related enterprises to participate in the exhibition, 68% of which were distributed in the material area, 32% in the machinery area, exhibitors from 27 countries and regions in Australia, Brazil, Bangladesh, China, Egypt, France, Germany, Greece, Hongkong, India, Indonesia, Italy, Japan, Korea, Mexico, New Zealand, Pakistan, Poland, Portugal, Singapore, Spain, Switzerland, Taiwan, Taiwan, Taiwan, Britain and the United States. The exhibition area was 50000 square meters, and was regularly distributed in 5 pavilions according to product categories, so that visitors could effectively search for target exhibitors and products.

The Guangzhou international footwear exhibition attracts the world's major emerging industries such as Philippines, Sri Lanka, Thailand and Vietnam. Footwear production The footwear association of China sent a purchasing group to visit. Among them, Sri Lanka was the first group to visit. The China Leather Association and the footwear industry association, the five largest shoemaking Industrial Zone, which accounts for 9 of the output of China's footwear industry, has also sent a large group of visitors to Guangdong, Fujian, Wenzhou, Chengdu and Chongqing. The total number of visitors from 53 countries and regions has visited the exhibition, with an attendance of 36200 people.

The exhibition function is diversified, and the activities of the same period are held successfully.

To evaluate whether an exhibition is successful is not only limited to the scale of the exhibition, but also whether the content of the exhibition is consistent. Exhibitors And visitors' needs. Therefore, the diversification of exhibition functions has become a trend of domestic exhibition development in recent years. 2011 the Guangzhou international footwear, leather and industrial equipment exhibition has many highlights in the exhibition function diversification. Many exhibitions were held successfully during the same period.

The first footwear and leather products exhibition has achieved good results.

In view of the development trend of the domestic footwear industry, the 2011 Guangzhou international footwear exhibition held the first "Guangzhou international footwear and leather products exhibition", attracting 95 manufactures from 9 countries and regions in Bangladesh, China, Hongkong, Korea, Malaysia, Philippines, Taiwan, Thailand and Vietnam to participate in the exhibition. The exhibition area is 8500 square meters. The exhibits range include men's fashion shoes, casual shoes, sports climbing shoes, colorful children's shoes and all kinds of leather handbags, bags, leather goods and so on. During the three day exhibition, 5433 professional businessmen visited.

International footwear design competition, leading the trend of shoe design.

The international footwear design competition, sponsored by the international footwear industry conference (IFC), aims to confirm the importance of footwear design in the sustainable development of the footwear industry. It encourages original design, arouses the industry's attention to independent design, and promotes the improvement of product design level and product competitiveness. In 2011, 161 entries from 8 countries and regions in China, Hongkong, India, Indonesia, Malaysia, Taiwan, Thailand and Vietnam participated in the competition. In June 1st, the awards were presented at the opening ceremony of the twenty-first Guangzhou international footwear, leather and industrial equipment exhibition. The "coral beauty" of the Australian shoe factory, the "rock butterfly" of Zhuhai's new shoe factory, the "Chun Li" of giant one group Co., and the "bubble" of Jordan sports Limited by Share Ltd were awarded the gold medal.

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? the highest award in shoe industry to add glory to the exhibition.

In 2011, the highest award of leather and footwear industry approved by the state "Duan Zhen leather and footwear technology award presentation ceremony" was held in conjunction with the Guangzhou international shoe exhibition in the same period. During the second years of strong cooperation, the exhibition platform, which is renowned at home and abroad, praised the outstanding contribution to the technological development of leather and footwear industry, and added a lot of luster to the exhibition.

The round table conference of Guangdong and Hong Kong Footwear Association to plan the future for the industry.

The second round table meeting of Guangdong Guangdong footwear industry association was jointly sponsored by the Guangdong Footwear Manufacturers Association and the Hongkong Footwear Association (1970). This is the first time that the conference was held in China.

Trend corridors, leading the fashion trend

It is understood that the "trend corridor" in the Guangzhou international shoe exhibition is a non-profit exchange exhibition sponsored by the world Footwear Association. In 2011, the trend corridor has 22 well-known domestic and foreign famous manufacturers, chambers of Commerce and designers to provide the latest concepts and new exhibits. It displays more than 200 fashionable footwear and leather products, materials and technologies, and brings the latest trend, fashion and technology information to domestic shoe makers.

Technical exchanges, mutual needs

2011 during the Guangzhou international shoes exhibition, three technical exchange meetings were invited to the SATRA technology center, the national fur leather machinery standardization center and the German footwear industry association consultant.

2012 Guangzhou international shoe exhibition, leading the development of footwear industry commanding height

At present, the domestic leather industry is in the critical stage of adjusting the industrial structure and carrying out the transformation and upgrading. How to better understand the current development of leather industry in the world and formulate corresponding strategy is the key to expand the living space of enterprises. At present, the domestic shoemaking industry is still dominated by OEM's foreign trade processing, which is difficult to reverse in the short term. In the current international market demand is sluggish, domestic market demand continues to grow, the internal and external marketing parallel is one of the way out for many domestic shoe enterprises. Therefore, it is an inevitable choice to actively open up the domestic market through exhibition. With the reputation of "Asia's first international shoe exhibition", the Guangzhou international shoe exhibition is an important business opportunity for enterprises.

The head of Guangzhou exhibition fair limited also said that the twenty-second Guangzhou international footwear, leather and industrial equipment exhibition in 2012 will bring more business opportunities to many shoe and leather enterprises in the exhibition functions, purchasers, services, information and technology exchanges, and will lead the shoe industry to develop a commanding height.