A New Business Trip Miracle Of "Male Fashion"
The author from the recently held "
Travel and fashion
"2012 spring and summer new products (London Station) press conference was informed that the brand has been awarded the" national business travel men's clothing development base "and" China business travel menswear color research and development base ".
The conference is the flagship.
British fashion style
The overall decoration and layout are refreshing.
Unlike the traditional style of dress in England, the three elements of business, travel and leisure are cleverly blended together.
The appearance of Jacky Cheung, the singer, pushed the conference to a climax.
As an advocate of global business men's clothing, she has been committed to "
Business travel culture
"Advocacy and development in China provide a systematic solution for all kinds of occasions and situations encountered by elite people in business trips.
In 2008, Jacky Cheung signed the Chinese music "song god" as spokesperson for brand image. In 2010, he became the first Chinese men's clothing company listed on the IPO of the NYSE.
Xu Qiming, chairman of the company, said: "the aim of the company is to become an internationally famous clothing enterprise.
To this end, we have formulated a long-term integration.
Marketing development plan
。
Under this overall strategy, we enhance the market share through the mutual benefit strategy of distributors, enhance the cost control through the centralized planning of logistics, and occupy the commanding heights of the industry through the development of market segments for men and men of Commerce, and enhance the industrial influence through cooperation with professional institutions, and are realizing our dreams step by step.
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