A Show's Value &Nbsp; Mercedes Benz China International Fashion Week Designer / Brand Overview

I like the phrase in a special theme: "no one knows what will happen in the day of fashion week. But there is no doubt that people will remember that hour of that day. " As a designer has said, a show costs hundreds of thousands of dollars and works hard for several months, and eventually it will bring "if... The regret that will be better "will be over on the T stage. The remaining temperature of the flash lamp is getting cooler and the spectators are dispersed. What is the value of a show?

Reporters made a small survey of China this year. international Which shows are worth watching at the fashion week? The 10 spectators should have the answer in the designer's special show.

Zhang Zhifeng: "Tang"

2012 NE? TIGER high-level Chinese clothing conference theme is "Tang", Sheng Tang Da Shi, the Chinese civilization to embrace the mind and spirit of all things, to see the universe. From Zhenguan long Shuo to Kaiyuan Tianbao, the Tang Dynasty flourishing human civilization to the highest Millennium sacred peak. In the past thousands of years ago, NE? TIGER passed the sacred dragon of the Tang Dynasty, the revival of the contemporary Chinese chapter, and the revival of the world's vanishing and weaving of Yongchang. Taking Tang as a mirror, he is dressed in Chinese clothing, with Tang as his master, and he is respected by Tang. Cathay 。

Zhang Zhaoda / Marry Ma: "the man for dreams"

Zhang Zhaoda (Mark) and Marry Ma (Mary), two senior custom fashion designers work hand in hand to create the advanced custom fashion show. Zhang Zhaoda (Mark) and Marry Ma (Mary), who understand fashion design and advanced customization in this way, can be divided into four levels of clothing design in the world: those for waking, for living, for those who love, for dreams. Wake up, there is a cloth wrapped around the body, are numb; alive, or live in other people's eyes, clothes are seen to others, no personality; love, love everything that is pure and good, pursue the beauty of clothing and enjoy the beauty, are only in the aesthetic; dream, always waiting for the unknown. The design of advanced custom fashion is to create a dream and realize it, to stimulate and satisfy the deepest thirst of people. After all the attention and spotlight, Mark & Mary just looked at each other, in their words, a gathering of two old friends in October 31, 2011.

Qi Gang: "Yue long"

SCFASHION? Qgang 2012 spring and summer fashion show theme For "Yue long", SCFASHION insists on silk, cotton, linen, worsted, lace and hi-tech fabrics in its fabric technology. It mainly uses jacquard printing and dyeing, inkjet printing, hand-painted, embroidery, bead embroidery, fabric texture and so on. Let every customer who roam can feel the honor and honor experience from the SCFASHION brand senior garment and dress.

CABBEEN: "modern handcraft art"

2012 in the spring and summer, Cabbeen Chic redirected his eyes to the gradually lost handicraft. With the theme of "modern handcraft art", the brilliant historical moments of handicraft and its love were depicted in the avant-garde fashion vocabulary. The luxurious details of clothing focus on fine wood products and various geometric designs of palaces and attractions in the world. The collision of different cultures with manual culture and decorative art, and the grafting combination of different design elements stimulate the imagination and creativity, and present a subversive and wonderful aesthetic feeling.

Deng Hao: "Koran China Red"

Deng Hao 2012 advanced custom conference theme is "qulan China Red", the world's first to greet the vast expanse of land in the world's territory, in the history of mankind over the millennia of history has bred 3/4 of the ancient civilization: Ancient China, ancient India and ancient Babylon; at the same time, Christianity, Islam, Buddhism, the three world religions of the common birthplace. The pride that sparkles with wisdom is Asia. Red represents China. Designer Deng Hao's tireless pursuit and exploration of Chinese art, combined with the western architectural structure and classic church patterns and colors, shows the originality of Chinese and Western classical architecture and patterns with the original knitted texture pattern. knitting Clothing...

Li Xiaoyan: "Taipei vision"

The whitewater in the Western Pacific is beating the mountain of Ali to the edge of the city. Many romantic dreams are scattered, and a cloud is hanging over the west gate. About the legend of the Republic of China, the brand was printed in the haze of brick grey tiles. It was intoxicated with old age. It was dyed red in rouge. In the dream, the long spring of the old spring breeze, though everything had faded, had already disappeared, and the flower umbrella floating in the streets was in Dai Wangshu's rain lane. There is a moist moist temperature in the air, a little salty taste, that is the fragrance of the blue sea.

The newspaper says that the speed of neutrinos is faster than that of light. Perhaps, from then on, there is no relativity. Maybe, since then, the time machine has opened the door. The new classics were born, and the new fashions were born. New vision is born... Believe it or not, I believe it anyway.

Cai Meiyue: "the secret of the royal family"

Taiwan designer Cai Meiyue 2012 spring and summer wedding show will be presented on the "royal secret", with gold decoration and super long skirt structure to outline the magnificent royal wedding dress. Insisting on no plagiarism and no counterfeit, miss Cai Meiyue's concept of dress design is no longer confined to the gorgeous category, and integrates more fashion elements. It combines the popular color, line cutting and wedding dress perfectly. The Chinese embroidery method, bone embroidery method, and the use of pure handmade beads are combined with crystal, drill and pattern. Cai Meiyue insists on creating different styles of wedding dress with the insistence of the artist, leading the fashion trend of wedding dress. {page_break}

Zhao Huizhou: "refinement and elegance"

Zhao Huizhou (EACHWAY) 2012 spring summer fashion conference series is divided into five themes: classic charm (red and white), garden party (green purple), blue elegance (blue), return to nature (naked color), and noble gold (Golden coffee). It is mainly made of silk, mulberry silk, silk and hemp blended fabric. The combination of knitted, printed and woven fresh flower patterns, modern fashion. The elegance and level of the lotus leaf will hide the volume in the soft lines, steady, calm and not overly publicized. The main suit and dress, with the noble dress, embroidered with three-dimensional and exquisite beads, such as water flowing lines; the illusion of elegant digital printing, fully demonstrates the urban women. delicate And elegance.

Wang Yutao: "Olympic invitation?"

London is not only the center of fashion but also the world's attention. This season, inspired by the British fashion, retro, refined and elegant skin brings you the Olympic passion.

Pan Yiliang: "knitted Queen"

Pan Yiliang (GIOIA PAN) 2012 spring and summer fashion conference was inspired by life. She was good at applying the pendant characteristics of knitting materials to show the feminine curves, adding the inspiration from time to time, adding many unusual fashion feelings. Every inch of the garment has its own unique style. With the emphasis on technical knit as the prerequisite, the traditional exquisite handmade fabric technology and the sensitivity to fashion will continue to make fashion fashionable and wearable. For each different body condition and needs, the style is customized in a variety of ways, providing customized tailor-made customization for customers to have unique dressing quality.

There is a market for comparison. Every brand has the dream of going all over the world, but it may be time or money. Don't be embarrassed to talk about the market. Mature brands must stand the test of the market and withstand the competition of the show. If you want to become famous in World War I, the T stage of China International Fashion Week is the best stage. Whether it is just a big domestic brand or a newly arrived brand, who has the most strength and market potential, the following 10 brands will help you find the answer.

Admiration: neoclassicism

Love? 2012 spring and summer conference theme is "neoclassicism". The classical beauty of the East is gentle, dignified and dignified, such as Chinese ink and wash painting art, flowing freely and freely, the fresh air is fresh and pleasant, and the Kunqu art, which is originated from the south of the Yangtze River, is exquisite, elegant and flowing. Western classical art, such as romantic and implicit Greek culture, pursues solemnity, harmony, delicacy and openness. For example, the Baroque art of the European Court breaks the tranquility, passion, and movement of reason, free and bold, yet slender, light and gorgeous. Excellent culture has been tested in history and left behind in real life to become classical. It is totally different from fashion, but it does not oppose each other. When they collide, the new classical beauty comes into being.

This conference is trying to show the new classicism of eastern and Western integration from a new perspective, which has attracted the attention of the new generation and the international market.

San Da Wei: "no"

"Impossible", from law to inability. The integration of Chinese elements and modern fashions creates an international cultural, creative and natural clothing character with ecological fabrics, simple patterns and elegant colors. San Wei Wei Chen Wen 2012 spring and summer men's wear conference, inspired by traditional Chinese calligraphy and paintings, with an abstract modern expressionism, highlighting the brand's style and design taste, subversion of tradition and simplification of Chinese elements, and taking the international design route, is the concept of designer Chen Wen.

Mars Phil: "romantic retro"

Mars Phil (Marisfrolg) 2011 continued romantic retro style in winter, adding aristocratic inspiration to the details of fashion design, with rich gorgeous style and romantic color. Classic inheritance of grid elements into loose cloaks and Suit The overcoat shows the aristocratic style of the English, elegant black and white prints, and the charming elegance and romantic feelings of the French aristocrats with the charming charm of the black and white, and the trend of the black gold is becoming more and more intense.

Gifted men's dress: "inheriting Oriental wisdom and integrating international perspective"

Gifted scholar? 2012 spring and summer men's wear conference started from the source of commodity planning. With the design concept of "inheriting Oriental wisdom and integrating international perspective", the classic Chinese elements such as plum blossom and quintessence were given to product design to redefine the Chinese original dress culture. In the men's clothing brand, the design concept is constantly innovating, and Italy, Korea, Japan and other international design teams have joined forces to enrich the product range. Embroidery products, such as embroidered shirts, striped T-shirts and brocade casual wear, are the perfect way to promote talent culture, and lead the development of Chinese men's clothing with the "Guofeng men's leader" posture.

Left bank: "blue heart"

On the left bank, Hong Shan Jinshan 2012 spring and summer men's conference design inspiration comes from the deep thinking that the new technology era brings to us. The development of technology has made us increasingly worried about the environment, and at the same time, it has also aroused more responsibility for the beautiful natural environment. 2012, we will combine the blue ocean customs in the 2012 Olympic Games held in London, especially expressing the association of the classic navy style. The ocean is the heart of the earth, and the earth and human beings are also inseparable from the ocean. We love it as if we care about our heart. The 2012 spring and summer series will blend the elegant urban modern culture into the series in addition to the strong sea breeze. The left bank will fully display the double new concept of combining environmental protection with science and technology. {page_break}

Yin Mo: "ink"

From 2008's Knight's wind to 2009's rhythm and rest to the space of 2010 and 2011, whether it's social topics, music, movies, architecture... They are all the inspirational sources we create. Fashion is constantly reincarnation. We trace back to the source, search for the old and seek silence, return to the mainland and add IMMOBILE to China's LOGO. The elegant silk, the free movement of ink and ink, the evolution of Chinese traditional patterns, and the change of the Hale style of Yin Mo to the past, perfectly blend the Chinese traditional feminine beauty and the modern female's self and individuality, and present a completely different IMMBOILE.

VLOV: "V"

VLOV uses two product lines to meet the same crowd's wearing requirements on different occasions, different states and different time.

VLOV Wu Qingqing 2012 spring and summer men's conference design concept is based on "V", using its unique tailoring and splicing technology, combined with fabric combinations of different texture. This conference's clothing style is simple, fashionable, and its style is more business and leisure. Color has been used in many colors, no complicated collocation, many advanced laser cutting technology and precise tangent method, more three-dimensional design of no side seam design, more detailed in detail, showing the designer's exquisite thoughts.

Wheat bag JAMIE MOORE: "beauty of danger"

The package of JAMIE MOORE (Jamie Moore) is a kind of beautiful, elegant and fashionable front. It has an irresistible and tempting beauty. Each series has rich styles, and the same series seek common ground while reserving differences. It can not only see its uniformity but also show the unique personality of each product. Each series has its own independent essence, exquisite craft, exquisite pattern combination and various colors, such as the bloom of their unique life in spring, showing their charm. Using fashion design to interpret the beauty of danger brings fashionable adventures to fashion consumers.

"IN LONDON"

Liu Yong's 2012 spring and summer men's conference was inspired by London's theme of "IN LONDON". Through the three series of performances of "elegant leisure", "holiday seaside" and "happy party", this paper explains the British fashion that the brand has always been inherited. On the one hand, the design works show elegant and comfortable way of dressing, and on the other hand, through the combination of fabric and color, it implies the coexistence of popular styles in people's lives. In the design work, a large number of environment-friendly materials that can be worn in real life are widely used, and strive to achieve the designer's idea of starting the rich and low carbon life from the show. All the works show the new fashion style with leisure and fashion elements, and express the design idea of "fashion comes from life". The combination of classic leisure, fashion and style highlights the brand style of European style leisure style.

White collar: "blue and dream go to sea together".

WHITE COLLAR? 2012 spring and summer senior clothing conference theme It is "blue and dream together to see the sea". Through the perception of changes in the sea's scenery at different times, the designer embodies a sense of relaxation and romance, nature and elegance, fashion and eternity. In the aspect of style, sail shape is the main design element, and the outline is prominent. With natural silk, wool and linen fabrics, the white color of the sail, the blue sky, the golden color of the beach, and the gorgeous five colors of the tropical fish reflect the natural harmony in the fresh and gentle feelings. The beautiful and exaggerated lines show the ladies' taste, and the subtle details show women's romantic feelings.