Do A Stickiness Exhibition

2011 China Keqiao International Textile Fair (Autumn) attracted 532 enterprises both inside and outside the country.

"When we attract new exhibitors, we do not abandon them.

The leading role of Keqiao Textile Expo is a great number of textile products.

Thousands of

Red, green and blue: a new round of "dyeing and finishing revolution"

Every year at the Keqiao Textile Expo, Zhejiang red green blue textile printing and dyeing Co., Ltd. shows not only products, but also innovative ideas and low-carbon environmental protection.

Huang Xinming, deputy general manager of red green blue company, told reporters that in July this year, after the expert group's appraisal, red green blue company "coal to gas" technology is mature and feasible.

Reporters also saw in the workshop that "coal to gas" technology has been running steadily on the production line.

Red, blue and blue are mainly engaged in weaving, finishing and dyeing of high-grade fabrics. The products are exported to dozens of countries and regions, such as Europe, America and the Middle East.

In the increasingly fierce competition in textile export, red and blue companies have intensified the development of technology and new products, implemented a new round of "dyeing and finishing revolution", on the other hand, actively adjusted the product mix, improved product quality, and persistently increased the market share at home and abroad.

According to the introduction, in order to deal with the technical monopoly of dyeing and finishing technology for foreign enterprises, the red and blue company hired Korean dye experts and Japanese production technology experts, invested about 2000000 yuan to introduce the color enhancement machine, and found out a set of special process flow, successfully conquering the technical difficulties of coloring and chromatic aberration.

Shaoxing Keqiao is a leader in China's textile industry cluster, while China Textile City is a more influential textile professional market in China. Zhejiang red and blue textile printing and dyeing Co., Ltd. can stand out here and become a representative of the advanced productive forces in the field of digital printing. Its product development mode is worth learning and learning from.

While expanding the market, red and blue set up a very internationalized design team, which can combine the market trend and create products that meet the needs of consumers.

In the increasingly fierce market competition, Zhejiang's red, blue and blue always adhere to the road of technological innovation, attach importance to R & D team building, and establish a perfect technological innovation system, and its technological innovation level leads Shaoxing.

It is understood that in recent years, red and blue have invested about 10000000 yuan in special funds to overcome the key technology of digital printing, and independently developed "digital printing industrialization technology", thus realizing the batch printing of digital printing technology on traditional printing equipment.

In order to effectively improve product quality, the company is willing to reduce the production capacity of 170 thousand meters to 100 thousand meters per day, and turn to technology advantage and original design to benefit. Relying on the professional pattern design team, it continuously infuses innovative elements into the product, and the additional product is worthy of protection, and the market efficiency is obvious.

At the beginning of this year, the company passed the qualification examination and field evaluation of the national textile product development center successfully.

Huang Xinming said that the Keqiao Textile Expo has a great impetus to the development of the red and blue company.

In the past, this role is reflected in the trade, let us have a lot of foreign trade orders, now this role is reflected in promoting the pformation and upgrading of the company, the exhibition on various aspects of information for the pformation and upgrading of the company has injected power.

This year, red and blue first submitted its own "social responsibility report" to the China Textile Industry Association, which fully showed that the company began to take the road of becoming stronger.

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Rainbow Village: diversified development of textile enterprises to create wallpaper wallcovering Market

Rainbow village is already a frequent visitor of Keqiao Textile Expo. With the development of the exhibition, the reputation of the exhibitors brand is also renowned at home and abroad with the Keqiao Textile Expo.

Unlike previous textile knitted fabrics, the main purpose of this year's exhibition is to focus on the market of wallpaper wallcovering in China Textile City.

In the afternoon of September 19th, China's light textile city added the market of subdivision industry. The market of wallpaper wallcloth of China Light Textile City under rainbow Zhuang banner was formally established.

This means that China's Textile City market has further deepened its professionalism, and China's textile city is expected to rebuild its wealth legend.

At the 2011 China Keqiao International Textile Expo (Autumn), China Textile City wall paper wall market again welcome the textile industry's attention.

It is learnt that the market of wallpaper wallcloth of China Light Textile City is based on the strategic principle of "building an international textile manufacturing center and international textile trade center" by the relevant departments of Shaoxing county and meeting the purchasing needs of the professional purchasers and foreign businessmen.

The market is an international wallpaper wallcovering procurement market, which is based on tooling procurement, international procurement, channel construction and wallpaper wallcloth trade chain information platform. The plan covers an area of 72 thousand square meters, with a total construction area of 200 thousand square meters.

Because it is based on the core of the Yangtze River Delta textile industry, Shaoxing, Zhejiang, is also located in Keqiao exit of Hangzhou Ningbo Expressway, with unique geographical conditions.

At present, China's light textile city wallpaper wallcovering market project has overall commercial exhibition area, commercial office building, star rated hotel, SOHO apartment, etc. the main business scope includes wallpaper, wall cloth, soft cloth, carpet, tapestry, ornaments and products of the upstream and downstream industries chain.

The establishment of the wallpaper wallcloth market in China Light Textile City is conducive to promoting the economic development of the kbei new area, enriching and perfecting the market format of China Textile City, promoting the regional economic integration of Keqiao County of Shaoxing, enhancing the overall competitiveness of the north and the overall strength of the textile city.

It has a positive and profound impact on the goal of creating charming new city north extension extension zone, high-tech industrial gathering area and new advantage industry cultivation area.

It is also a powerful embodiment of implementing the goal of "promoting development and building and enriching the people and strengthening the region".

The construction of wallpaper wallcloth in China Textile City is a reflection of the forward-looking and strategic vision of the relevant departments of Shaoxing county to the future development of Shaoxing county.

It helps to enhance the influence of Shaoxing textile names in the Zhejiang production area, and helps to find new development ideas.

It is of great strategic significance to improve the structural adjustment of Shaoxing's commerce and trade industry, improve the carrier construction, and promote the prosperity of Shaoxing's new business and the surrounding area's economic development.

Yu Jie printing and dyeing: speed up network marketing

In October 2009, the Zhejiang Yu exhibition printing and dyeing Co., Ltd., which has developed for more than ten years, invested about 10000000 yuan, and imported 10 advanced anhydrous digital printing machines. The annual output of 500 thousand meters of digital printing cloth has become a new economic growth point for enterprises.

In early 2010, the company set up a special design department, and cooperate with Korean designers to carry out original design and launch more than 10 types of flowers every day.

This year, Yu exhibition printing and dyeing began to develop and produce personalized personalized jersey for young people, and set up a direct store in the garment market of Hangzhou, Sijiqing and other tier cities.

The responsible person said he will actively seek international trade and cooperation, and continuously integrate into the global economy, striving for international brands.

Yu Jie printing and dyeing this year also vigorously develop the network advantages, opened up a website for digital printing, sent all the flowers to the Internet, allowing guests to choose directly, and at the same time, because it is an electronic version, it avoids the problem of being copied.

In addition, the company is building its own clothing sales website, selling customer base is positioned as 18~25 years old young people, mainly university students.

"People of this age group are basically online shopping people. Their consumption concept is very special. The clothes they buy do not necessarily require the brand to have great influence, but they must have absolute personality.

Therefore, I choose a cultural T-shirt with a low cost as a breakthrough.

Chen Jianding's net sales path is very clear.

To this end, Yu exhibition printing and dyeing from an American company dug a network director, and invited the designer of the Korean American design as a partner, and at the same time with Zhejiang University of Technology animation department to carry out industry university research cooperation.

At the Keqiao Textile Expo, Yu exhibition launched a variety of digital printed cloth and personalized T-shirts instead of traditional printing and dyeing. At the same time, there were no restrictions on number and quantity, and diversified and personalized.

In addition, promoting the website is also a major goal. It is a grand blueprint for Yu exhibition to promote its own quality products and strategic marketing to the whole world.