LACOSTE Push KIDROBOT Cooperation Series
In November 27th, LACOSTE brand SOURCE, a street clothing retailer in Shanghai, released its latest Global Limited five hundred pairs of casual shoes LACOSTE X KIDROBOT series.
At eight thirty in the evening, the executives from LACOSTE and SOURCE jointly launched a safety box with three pairs of shoes known as Missouri 85, Revan 2 and Revan 3, announced that the LACOSTE X KIDROBOT series officially offered 30 of them in China, and SOURCE, as the main retailer in collaboration with LACOSTE, gained 21 of its sales rights, namely 7 pairs of shoes.
But on the day of the party, LACOSTE X KIDROBOT was booked for three pairs before the shoe's "true face of Mount Lu" was unveiled.
Kidrobot President Paul Budnitz said, "I really like the brand of LACOSTE, so it makes me feel very excited to get Kidrobot across the LACOSTE." and, "I am the lover of sports shoes. The style of several new LACOSTE shoes really beat me."
Paul Budnitz and Chad Philips from Kidrobot have chosen three patterns that match their toy styles for use in popular sports shoes from the LACOSTE series.
Kidrobot choose gray and white bone pattern on Missouri 85.
Revan 3 chooses the eye pattern that tells a variety of popular manifesto.
As for Revan 2, change the Kidrobot's logo with the green and yellow movement of tennis.
"All shoes have accessories made of reflective materials. This is the feature of our design, and it looks really cool."
Budnitz added.
Each sneaker is also printed with Kidrobot's trademark.
Each shoe has a Polo shirt in shorts and an exaggerated crocodile trademark across the chest, with a tennis PEECOL doll in the left rear trousers pocket.
"I think the matching of PEECOL is very natural and appropriate.
This doll has beautiful and modern lines, and it is also very flexible. We can modify it with LACOSTE's design at any time, "Budnitz explained.
"PEECOL has become a world itself.
There are dozens of PEECOL characters - firemen, cowboys, revelers, hairy monsters, Eskimos, trainers, jogger and so on - it represents the real people around us.
We will try to collect all of them. The best thing is that the body is interchangeable.
So you can combine them together to create your own PEECOL! "
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