Clothing Exports Are Overcast And Cloudy.

The world economic situation is complex and changeable.

As of November 3rd, there were 209175 purchasers in the Canton Fair and $37 billion 900 million in exports.

It is difficult to worry.

Export pactions have achieved a restorative growth, but the confidence in foreign consumption is insufficient.

On November 4th, at the closing news conference of the 110th Canton Fair, Liu Jianjun, deputy director of the China Foreign Trade Center, said that the Canton Fair had achieved a double growth of the buyers' meeting and export pactions.

As of November 3rd, there were nearly 210 thousand purchasers in the Canton Fair, an increase of 1% and 4.97% respectively over the previous two sessions, a record high, and export turnover of US $37 billion 900 million, an increase of 3% over that of this spring fair.

Liu Jianjun said: "at present, the number of participants in the EU and Japan has increased significantly, and the number of American purchasers has also increased slightly.

The number of purchasers in the first phase of the Canton Fair has exceeded 110 thousand people. The first stage products are mainly electrical and mechanical, household appliances and chemical products. The technology content is relatively high, which shows that China's international competitiveness is enhanced.

Compared with this year's spring fair, the international situation is complex and changeable, and China's foreign trade enterprises are weighed ahead.

It is noteworthy that food and beverage, pharmaceuticals, daily necessities and other necessities increased by 29%, 30% and 37% respectively, while gifts, consumer electronics, ceramics and other nonessentials fell by 9%, 11% and 15% respectively.

This shows that the turnover of essential commodities has increased and the demand for non rigid demand has declined, reflecting the lack of foreign consumer confidence.

In addition, the proportion of short and medium bills is high, and the proportion of long and single stocks is still low.

The proportion of short and medium orders in 6 months is 88%.

This reflects that the international market is expected to be cautious and dare not make long orders; domestic enterprises are afraid of raw material prices and exchange rate fluctuations and dare not take longer.

During the three phase of the Canton Fair's clothing, soil, medical insurance, bags and other exhibitions, the exhibitors generally reflected that the number of merchants in the third phase was significantly reduced, and the number of merchants in Europe and the United States was decreasing.

"The number and order of foreign trade in this autumn fair are not very satisfactory. We did not anticipate too much before the meeting, because the old customers have reflected to us that they are more affected by the European debt crisis."

He Donglin, manager of the Trade Department of Cixi Ying Guang Garment Making Co., Ltd., told reporters that in recent two years, foreign orders were mainly short and medium sized orders, and the quantity and quantity of orders for single orders were increasing.

Liu Jianjun predicted that the situation of "short, single and dominant" is the objective reflection of the current international economic situation, which is difficult to reverse in the short term and will prevails in the future.

In other food and other exhibition halls, most of the foreign trade companies have a rather cold front.

Many exhibitors told reporters that the global economic situation has not improved, and there is no fundamental change in the export environment of Chinese enterprises.

Old love and new love.

Markets in Europe and the United States dropped sharply, and emerging markets were relatively active.

"European and American businessmen have a lot of inquiries, but there are not many actual orders, and buyers in Southeast Asia and Africa are more willing to buy."

Liu Zhengmei, chairman of Fujian Blue Lake group, told reporters that from the current situation of the Guangzhou Fair and former customers, Europe and the United States and other traditional markets were greatly affected by the European debt crisis, and consumer confidence was insufficient.

According to Liu Zhengmei analysis, China's exports to Europe and the United States are mostly high-end products, and the overall price is higher than that exported to other regions.

Affected by the European debt crisis, buyers from various regions are more sensitive to exporters' prices, and exports of high priced products are more difficult.

Chen Huihui, business manager of Zhejiang Jingning she Autonomous County CITIC Industrial Co., Ltd. said: "from the perspective of businessmen, the market in Southeast Asia is relatively stable, and consumption demand in the Middle East and Africa is growing.

European and American businessmen are more strict with orders, and enterprises are more difficult to export to Europe and America, though profits are better than those in other parts of the world.

In addition, the competition faced by Chinese foreign trade enterprises is becoming more and more intense in the European and American markets.

Vietnam, India and so on also increased labor intensive pfer, and the competitiveness of products was greater, which affected the enthusiasm of buyers from Europe and America.

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Chen Huihui told reporters: "even if we reach a cooperation agreement with merchants during the exhibition, the proportion of orders after the meeting is very small, because they have many choices.

We export a lot of enterprises, and exporters from Vietnam, India and other countries are also their choices. "

"European and American markets have dropped sharply, and emerging markets are relatively active."

Liu Jianjun also pointed out that the number of purchasers in Europe and America increased, but the number of inquiries was more, and the actual turnover decreased by 19% and 24% respectively.

After the release of Japan's earthquake demand, the buyers and Clintons increased by 29% and 28% respectively.

India, Russia, Brazil and other emerging economies registered an increase of 9%.

Potential markets in Africa, Asia and Latin America increased by 39%.

Liu Jianjun said that Tunisia, Egypt, Bahrain, Libya political stability, so buyers tend to pick up, Libya to the current session more than 101% last year.

Reporters also learned that the global economy has not yet shown signs of obvious recovery, trade protectionism is rising and trade barriers are increasing.

European and American markets are more obvious than emerging markets, and foreign trade enterprises are more willing to open up new markets.

Li Yanzeng, chairman of Henan century flavor mushroom development company, said that European and American countries have strict requirements for product quality and safety, and the requirements of European and American buyers are also more stringent, and the cost of Chinese foreign trade enterprises is rising.

"This has a greater impact on small and medium-sized enterprises with limited strength, and the development of emerging markets such as the Middle East and North Africa has become the solution."

He said.

Pick up the Canton Fair

In addition to purchasers from 210 countries and regions, in addition to the dazzling products in the exhibition hall, apart from the success or failure of trade negotiations between buyers and exhibitors, there are still many interesting people in the venue of the Canton Fair, such as the smile of the interns at the Guangzhou Fair. It is very beautiful. The number of customers in the notebook of the exhibitors is recorded. Some foreign trade enterprises also hang out the list of "welcome buyers to visit China".

Smile of Intern of Canton Fair

Around the venue of the 110th Canton Fair, a group of volunteers wearing "Little Red Riding Hood" and wearing "red vest" often focus on the flash of the media.

The receptionists in the office area rarely attract people's attention, but many of them are interns from universities near Guangzhou. They have been on duty since the beginning of October 4th, until the closure of the conference.

In October 29th, it was the twenty-fifth day after the entry of most interns in the Canton Fair, and the interns, hamei and her sisters, smiled and worked for the office staff as usual.

On that day, Hai Mei wrote 7 "tiredly" on his micro-blog.

Hai Mei and her friends are students from grade two of Guangdong Female Polytechnic College. After the opening ceremony, they became the receptionists of venue eleventh.

They also provide pportation guidance, venue guidance and other services for merchants and staff in the stadium, which conveys Guangzhou's enthusiasm.

Welcome the listing of domestic buyers.

In the three issue of Canton Fair, reporters saw many signs at the exhibition hall, such as clothing, food, medical insurance, bags, and so on.

During the visit, reporters found that many of these enterprises took account of the domestic and foreign markets, and some enterprises had only done export before.

A clothing company's salesperson said that the global economic situation is not good, plus the pressure of RMB appreciation, foreign trade is becoming more and more difficult to do. It is expected that China's clothing exports will still be in a downturn next year.

Enterprises have to pay attention to the domestic market, so they also welcome domestic purchasers to visit, hoping to expand market sales through export to domestic sales, so as to reduce profits and reduce losses.

In the food exhibition area, most of the enterprises are hung before the exhibition booth. This reflects to a certain extent the situation of agricultural export enterprises is more severe, and foreign trade enterprises are eager to seek "export to domestic sales".

A person in charge of a food enterprise told reporters that the proportion of their sales at home and abroad is 4:6, and the plan is adjusted to half and half.

"If the foreign trade situation is not good, the proportion of exports should be adjusted appropriately. Only two markets can be used to avoid risks."

Containment of closing news conference

On the afternoon of November 4th, the closing ceremony of the 110th Canton Fair ended.

Unlike the Canton Fair spokesman Liu Jianjun, the media reporters immediately rushed to the rostrum and surrounded Liu Jianjun.

First of all, Liu Jianjun's "problem" reporter's problem is that the second, third phase of the exhibitors obviously feel that the number of visitors to the business has decreased considerably compared with the previous ones, which is different from the official statistics of the Canton Fair.

The attendance of exhibitors is increasing or decreasing, which may be the most concerned problem in the media and exhibitors.

In response, Liu Jianjun replied: "many small and medium enterprises in the Canton Fair feel the pressure of competition is great, but the turnover of brand enterprises is pretty good."

He pointed out that the reporter knew that the situation may be part of the situation. The official figures given by the Canton Fair are the comprehensive and comprehensive data of the three periods, which are more representative.