Ordinary Enterprises Are Entangled In "Profits". Some Enterprises Have Breakout "Weights".
Just when ordinary clothing enterprises are entangled in "profit", there are garment enterprises that give up a small profit list resolutely and get new development space. Garment enterprises without price advantage and without professional technology will be eliminated gradually.
The dance capital of Keqiao County of Shaoxing is a small and medium-sized garment factory. It should be busy at the end of the year. However, reporters saw that only a few people were in the hundreds of square meters of garment factories, and half of them were idle. According to the staff, half of the factories are domestic orders and half are orders for exporting to Europe. If in the past, 6 units in the whole workshop were running at the same time, they would not be able to run at the same time. Now only half of the units have been opened.
Garment enterprises export orders decline
Reporters learned from the municipal import and export inspection and quarantine bureau that recruitment difficulties, rising raw material prices, rising RMB exchange rate and the sluggish foreign economic situation made Shaoxing textile enterprises export situation very grim. In the month of 2011 1~10, the total number of garments exported to Shaoxing was 40152 batches, which decreased by 15.08% compared with the same period last year, and the export volume was 330 million 538 thousand and 800 (stripes), down 12.95%. But in the same environment, many garment enterprises have strong anti risk ability. In the case of double drops in batches, the total amount and unit price of Shaoxing's clothing exports have increased steadily, with a total value of US $1 billion 415 million 144 thousand and 100 and an increase of 5.37%.
Sun Wuning is the head of the bed cutting workshop of a garment factory in Qian Qing. He told reporters that 1/3 of the more than 200 workers in the factory had gone home to rest. "This year the situation and financial crisis were almost the same. Not only the export orders were reduced, but the key was no profit making. Now the textile industry costs are rising, but now buyers order, the price pressure is very low, see orders do not see profits, enterprises can not do.
The reporter understands, this kind of "do not do not lose, do a deficit" phenomenon exists in many enterprises. "A series of unfavorable factors, such as exchange rate, raw material and labor cost, have gathered together. Our profit margins have reached the top. It is even harder to raise prices." Yao boss, the head of a garment enterprise, said that the more depressed the situation is, the more competitive the domestic enterprises will be, and the profits will shrink again.
Yao boss also told reporters, "before for enterprises, most like to receive long list, but this year is not the same, we dare not receive long list, exchange rate risk is too big, can only receive short list." Indeed, because of the frequent changes in exchange rate and raw material prices, export enterprises are generally afraid to sign long bills or even dare not.
Some enterprises have breakthrough "weights".
In the interview, reporters also found that not all garment enterprises are in the "severe winter". Some enterprises still have good orders, production is gradually expanding, product prices are increased and profits are increased.
Red, green and blue printing is one of them. Their digital printing products are very bright. Prints on clothing fabrics are as clear and lifelike as pictures, and thousands of designs are unique. Foreign customers are very interested in this. The company has been making orders, which has not been affected at all, and its profit margin has also improved significantly.
It is understood that in recent years, red and blue have invested about 10000000 yuan in special funds to overcome the key technology of digital printing, and independently developed "digital printing industrialization technology", which has realized the batch printing of digital printing technology on traditional printing equipment. In addition, it solved the dyeing problem of "Arabia black" and broke the monopoly of foreign enterprises on such products. New style, high technology and environmental protection have become the "weights" for enterprises to break through in special difficulties.
Moreover, when ordinary clothing enterprises are entangled in "profit", some clothing enterprises think that, "resolutely giving up a small profit list, raising the unit price enterprise has gained new development space instead." In recent years, domestic and foreign textile markets, especially in Europe and the United States, have increased the demand for women's fashion fabrics such as silk cloth. Merchants can make money if they can grab goods. But at present, the production efficiency of our city's simulation silk cloth is affected by the backward spinning process, and the production capacity has been lingering.
After the discovery of this business opportunity by Shaoxing textile machinery group, the technical force of focused companies has been tackling key problems. After several months of research and development, SJ338 computer one-step twister has been successfully produced. The added value of the silk like silk can be increased by six thousand yuan after the machine processed, and the added value of the cloth per metre increased by 10 yuan. Xie Ruyan, chief executive, said that the price of simulated silk cloth has now increased to more than 20 yuan per meter, and the price has risen, and the profit has naturally increased.
Export enterprises are highly polarized.
Faced with such a situation, experts from the Municipal Bureau of import and export inspection and Quarantine have analyzed the trend of polarization in the textile industry in Shaoxing. That is, larger enterprises, superior production resources and long industrial chain, such enterprises have strong risk resistance ability, low production cost and price advantage. The other is small enterprises, which have certain product quality, professional technology and professional equipment, mainly produce fine products, or can carry out special process treatment. These enterprises have fewer batches and lower output, but the profits of products are high.
With the increasingly serious environment of foreign trade, blind production, spanaction and processing will only lose market competitiveness, establish correct market positioning, improve product quality, technical content and improve management system, which is a top priority for enterprises. If we do not attach importance to it, those garment enterprises that are purely processed and run without price advantage and without professional skills will be phased out.
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