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    Maximize The Design Power Of Stone Lions

    2012/3/3 8:52:00 16

    Shishi Design Power

    Recently, at the fifteenth Haibo conference press conference held in Beijing, Su Baoyan, vice president of the China Fashion Designers Association, said that the Fujian textile and garment industry sector has been very active over the years, and its brand awareness has gradually emerged in the national market and the international market. Over the past year, Su Baoyan has witnessed the listing process of "left bank" in the United States, and saw that he received high praise from international buyers at the Paris fashion show. Generally speaking, the clothing brand on this platform usually takes two or three years to have orders, but at last month's exhibition, Su Bao Yan saw that many buyers came to order. Although this is only a small start, the industry believes that the designers of Fujian plate, especially Shishi, can make progress through fashion week. Through further training in the national market, they will become a powerful force.


    In recent years, it has passed the China International Latest fashion Zhou and Hai Xi's international fashion week have developed rapidly. At present, domestic designers are generally divided into three categories: the first category is in the clothing industry, from the design director to the design assistant, the group occupies the largest proportion; the second category is that after the designer accumulated some work experience, he created his own clothing company; the third category is the designer set up his own studio, which has custom made clothes, and also provides advisory services to the production enterprises. Designers are engaged in occupations with the United States. One of the problems at present is that the stability of designers and enterprises is not enough, or it can be said that some designers are not very loyal to enterprises. How to achieve breakthroughs? Vigorously support designer brand.


    Last year, Su Baoyan visited the Paris fashion designer brand exhibition: WHO 'SNEXT fashion show. During the exhibition, sales of designer brands are still rising. This is a confidence for the domestic designer brand. stay international In the market, the purchasing power of the middle class has not really been affected by the financial crisis and has shrunk.


    Since the founding of the Haixi international fashion week, "gage" and "Ai tendenbao" as the leader of Chinese fashion business men's clothing have launched the fashion trend of Chinese men's wear. Later, designer brands such as CABBEEN also took an active part in it, which played a positive role in promoting the fashion week's innovation and fashion brand positioning. In recent years, with the rapid development of the whole garment and fashion creative industry in Shishi and even Fujian, the industry has created new demands for the scale, level, quality and even international influence of the Haixi international fashion week. At the same time, the interaction and interaction between industries and information between the two sides of the Strait also put forward higher requirements for the Haixi international fashion week. The Fujian provincial government and the cross strait textile and Garment Fair have assessed the situation and put forward the idea and idea of surpassing the international fashion week.


    The Hercynian fashion week can be so big in just two or three years. Development It is inseparable from the support and promotion of the government, and it also promotes the prosperity and development of the brand and designer of the garment industry base. In the international fashion week, more designers and brands can be selected. Therefore, the China Fashion Designers Association sincerely hopes that Haixi international fashion week and Haibo will be able to do better and better, so that local fashion designers will have more opportunities to display their works and maximize the design power of Shishi.

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