Enter Professional Outdoor &Nbsp; Adidas Adidas Launches 4 Waterproof Climbing Shoes.
Nowadays outdoor sports are becoming more and more.
fashion
。
For enterprises, this is undoubtedly a very good business opportunity, so they are making efforts to outdoor sports market.
Shoe giant Adidas Adidas is no exception. It just entered the United States last year.
Outdoor market
After that, the layout began to enter the Chinese outdoor market.
Adidas
Adidas first launched outdoor products around 2007.
In 2009, a series of new shoes and clothing products were unveiled at the European outdoor exhibition.
In the autumn and winter of 2010, Adidas Adidas officially launched a large-scale outdoor product line, and opened some corner shops in some stores.
Adidas Adidas outdoor sports products combine functional design with design. Currently, high-end products are the main products, and the popular series is planned in 2012.
It is understood that Adidas Adidas outdoor series aimed at not only young people, but also professional outdoor enthusiasts and urban white-collar workers.
Their age is between 20-40 years old. This kind of people has high incomes, hobbies and pursuits.
Adidas Adidas has excellent design team and outdoor products are more fashionable.
At the same time, Adidas Adidas as a sports brand, has strong sports technology advantages, and can be applied to outdoor product design.
For example, Adidas Adidas launched the new outdoor shoes, in addition to the use of high-tech GORE-TEX waterproof breathable functional fabrics, and special addition to sports shoes in the "Formotion" technology.
It enhances the foot control and cushioning performance of the mountain and protects the feet from the damage of sharp hard stones.
In addition, Adidas Adidas acquired Solomon, a famous outdoor sports equipment in France in 1997, and later acquired the famous outdoor brand of the original bird, which laid a strong outdoor technology foundation.
The reason why Adidas Adidas will enter China's outdoor market is not only optimistic about its outdoor market prospects, but also can quickly penetrate into China's outdoor market by virtue of its high visibility, strong sales network and rich market experience.
Adidas Adidas outdoor hiking shoes series
Terrex Fast R Mid GTX is a very lightweight Chinese cross-country shoes, with TRAXION outsole and Continental rubber composite rubber, which can provide excellent grip regardless of dry terrain or wet slippery. The height of the middle structure is more suitable for terrain. The new 3D FORMOTION device has excellent stability in rugged terrain.
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Adidas outdoor shoes series
Terrex Fast X GTX sports shoes use GORE-TEX breathable thin layer to provide 100% weather protection for you during fast outdoor sports.
The hiking shoes are very lightweight and have high technical content. They have highly adaptable FORMOTION buffer and TRAXION outsole to ensure strong grip when moving at high speed.
Adidas Terrex Fast X Mid GTX sports shoes
Terrex Fast X Mid GTX sports shoes
Designed for expeditions and expeditions.
Adidas Terrex Fast X Mid GTX sneakers are made of GORE-TEX breathable lamina with 100% waterproof properties.
This lightweight lightweight hiking shoe features a TRAXION bite floor and a flexible FORMOTION buffer.
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Terrex Solo high-performance sports shoes
Adidas Terrex Solo high-performance sports shoes are suitable for any outdoor sports wear.
The multi zone outsole design is very suitable for hiking and mountaineering. Shock absorption adiPRENE gives every step a good cushioning experience.
Designed for expeditionary expeditions.
Adidas Terrex Fast X Mid GTX women's sneakers using GORE-TEX breathable spacers, with comprehensive waterproof performance.
This lightweight lightweight hiking shoe features a TRAXION bite floor and a flexible FORMOTION buffer.
Use GORE-TEX breathable thin layer, Adidas Terrex Fast X GTX women's sports shoes to provide a full range of weatherproof protection for outdoor sports.
The hiking shoes are very lightweight and have high technical content. They have highly adaptable FORMOTION buffer and TRAXION outsole to ensure strong grip when moving at high speed.
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