Luxuries Are Not Equal To High Quality &Nbsp; LV Shirts Are Rotten.
Big quality
Not necessarily high.
Tens of thousands, even tens of thousands of yuan price top luxury goods, people consider more of their own purse is not enough drum, the style is not enough new, few people will carefully check the quality problem.
However, these luxury goods, which are shrouded in rings, have fallen into the "quality gate" more than once in China.
In fact, the quality problem of luxury goods has a long history.
After entering 2010, it is more frequent trouble.
For some luxury goods quality problems, many consumers have expressed their habits, but also very helpless.
Miss Yu, who is engaged in the pharmaceutical sales industry, told reporters: before buying a lot of SWAROVSKI products, one of the SWAROVSKI necklaces was nearly broken because of not wearing long pendant and necklace joint.
Miss Qi, who works in the high tech Zone, said that she had several big bags for a long time. Although they looked quite new, they could see that there were tiny cracks in the leather surface of the bag, and the stains of careless stains were not clear.
Luxury goods
Not equal to high quality
The international brand names, which are tens of thousands of yuan, should have made consumers wear their own taste and status when they wore them.
However, quality problems often arise. Of course, many consumers who are always interested in international brands will wonder what the big international names are. In fact, fashion luxury goods in the past are not, nor will they be, nor will they be synonymous with high quality in the future.
There have been in-depth reports, the article revealed many of the top luxury goods behind the chain of foundry industry, such as Prada, Tim-berland, etc., are from Guangdong Dongguan Daling mountain town overseas Chinese industrial city three District xingxiong shoe factory.
In addition to Dongguan, there are still countless factories in Shenzhen, Wenzhou, Hangzhou and other places in China to produce OEM for these international luxury brands.
It has also been pointed out: "in fact, fashion luxury goods in the past are not, nor are they, nor will they be the pronoun of high quality in the future.
Many consumers in Europe, America and Japan have become accustomed to this situation in the fashion luxury industry.
Many consumers in China have not been able to contact these brands for a long time. They think wishful thinking is equal to high quality.
The true definition of luxury goods
Luxury goods are always talking about, but what are luxury goods? How good, expensive or unnecessary are luxury goods? Or is it called luxury goods with excellent quality? Luxury goods can't be of any quality problems.
It has been explained that luxury goods are internationally defined as "consumer goods that are unique, scarce and rare beyond the needs of people's survival and development". They are also called non life necessities.
In terms of economics, luxury goods refer to products with the highest value / quality relationship ratio.
From another point of view, luxury goods also refer to the products with the highest ratio of intangible value to tangible value.
But in the Chinese concept, luxury goods are almost equal to greed, extravagance and waste.
In fact, from the economic point of view, luxury is actually a high-end consumer behavior, and there is no distinction between itself and praise.
From a social point of view, it is a personal taste and quality of life.
It may cover a wide range, from ginseng, famous brand watches to luxury cars, and may be luxuries.
Therefore, in terms of the nature of the industry, the luxury consumption industry is actually an elite industry, which represents a high quality lifestyle.
So we enjoy luxury goods and pursue high quality life.
The top consumer goods are often associated with successful brands, excellent quality, excellent design concepts, historical accumulation and cultural heritage, while the high price is the last factor.
That is to say, luxury goods are not necessarily the most expensive, and expensive things are not necessarily luxuries.
In a deeper sense, luxury is actually a way of life.
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Recently, Mr. Song of Shenzhen residents in the LV the Mixc shop was exposed by netizens, causing a great uproar.
As the symbol of "identity and wealth", the brand image of LV, as the representative of luxury goods industry, is a wealthy consumer of the upper class.
The quality of these luxury goods has always been controversial.
With frequent quality problems, we have to think about what luxury is. Is high priced fashion luxury a synonym for high quality?
Netizens exposed 8750 yuan LV shirt is torn big quality is not necessarily good.
A LV shirt with a price tag of over 8750 yuan is broken like a sheet of paper. Recently, Mr. Song, a Shenzhen resident, was exposed by netizens in the Mixc LV shop, causing a great stir.
new
shirt
Just like a piece of paper tear, it will split.
Micro-blog exposed this matter is Mr. Liu, chairman of a management consultant company in Shenzhen.
Nandu reporters learned last night that Mr. Song was a friend of the chairman. In the evening of March 7th, Mr. Song bought an orange and blue lattice shirt at the LV store in Shenzhen, the Mixc. The price was 8750 yuan as a birthday gift to a friend.
The friend took part in an activity that night. Second days early morning, when he was preparing to send dry cleaning, he found a crack about 3 centimeters behind his back. He thought he had accidentally broken it, but soon found that it was like a piece of paper.
In March 11th, Mr. Song and his friends came to Louis Vuitton flagship store in the Mixc again, and found another similar shirt with similar problems.
They negotiated with LV shop in the Mixc, but the merchant replied that it was made by special craft.
On the evening of the 12 th, Mr. Liu exposed this matter on his own small scale, causing a large number of forwarding.
8750 yuan LV shirt is tear.
The staff admitted that the incident happened at their shop and they had already removed the same shirt after receiving the complaint.
Staff said that the impact of the incident is relatively large, and these two days someone went to shop to see what kind of clothes it is.
But the staff of the shop said that the technology of this shirt is rather complicated, and it can not be identified as a quality problem at present. They have been handed over to the quality inspection department for quality identification. As soon as the result comes out, it will be announced to Mr. Song and the general public for the first time.
At present, Paris headquarters has been working with Chinese companies to investigate this matter.
If it is the quality problem of the product, consumers can choose to change the goods or return them.
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