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    Guangzhou Sanyuanli Leather Enterprises Export Volume Two Or Three

    2012/4/18 9:39:00 42

    Leather Goods ExportLeather Goods Enterprises In SanyuanliGuangzhou

    Data show that in January and February this year, the whole country

    Bags and shoes

    The decline of exports is obvious. Reporters found that Guangzhou Sanyuanli leather goods business circle found that the export volume of enterprises was reduced by two or three.

    Europe and the United States procurement volume decline, small and medium-sized orders into the mainstream......

    Under the "severe cold" of European and American economies, domestic leather goods enterprises have repeatedly sneezed.

    The General Administration of Customs announced recently that the total import and export volume of US $859 billion 370 million in the first quarter increased by 7.3% compared with the same period last year, the fastest growth since the fourth quarter of 2009. The order of the foreign trade enterprises in the Pearl River Delta decreased by 10% compared with the previous year. The export of footwear and bags in January and February declined more obviously. In January, the export volume of our bags dropped by 7%, and the export of bags and bags in February was 2 billion 530 million US dollars, down by 12.13%.

    In recent days, the information times magazine has visited the largest leather goods distribution center in Guangzhou, Sanyuanli. Leather goods business circle has learned that this year, many leather enterprises export volume has dropped to 2~3, which is dragged down by factors such as cost increase, financing difficulties, RMB appreciation and the spread of the European debt crisis. Some leather goods manufacturers are afraid to take it alone, and the export situation of leather goods industry is grim.


    Foreign demand is getting tighter.


    Domestic financing is very limited.


      

    Guangdong

    Wang Xianqing, director of the Institute of circulation economics of the business school, pointed out that the "double drop" situation of import and export growth in the first quarter of this year has reappeared and aroused widespread concern. "Besides the weak market demand, the intensification of international competition and the tightening of international trade environment and other factors have brought together the foreign trade situation of leather goods and bags in China this year is rather grim."

    According to Hu Guangqian, chairman of Baiyun world leather trade center, the proportion of domestic and foreign sales of leather goods business in Sanyuanli is 3:7. The haze of financial risks in Europe and the United States has not dissipated. The external environment of foreign trade has not improved significantly.


    "On the one hand, foreign demand is not enough to make the external environment more tight. On the other hand, the financing of small and medium-sized foreign trade enterprises in China can not be ignored."

    Fang Shenglai, director of the office of Baiyun world leather goods trade center, pointed out that since last year, the economic and political situation in Libya, Syria and other countries has been turbulent, which has affected the export of North Africa and Central Africa, and the rising production costs and the contraction of bank credit. The leather trade enterprises in Sanyuanli leather goods business, especially the development of small and medium-sized enterprises, have been significantly affected.

    Many small and medium-sized export enterprises have given up foreign orders which have arrived and won't come easily because they can not get normal loans from banks.


    He pointed out that foreign trade enterprises are in urgent need of financing policy support.

    Under the existing financial structure, the state-owned banks, as the main body of the credit market, are mainly inclined to large state-owned enterprises and enterprises with hard collateral.

    Foreign trade enterprises and SMEs, which are seriously affected by the European debt crisis, have always been the target of "discrimination" in the banking system.

    If there are no further measures to be introduced, the financing difficulties of foreign trade enterprises will still be difficult to solve.


    Cost rise and price increase


    Green barriers bring new challenges


    Recently, the National Bureau of statistics has just released data show that the first quarter of the national consumer price index rose 3.8% over the same period, will directly drive all kinds of price increases.

    "Raw materials continue to rise, has made many small and medium-sized leather goods factories have single dare not answer."

    Gao Linglin, general manager of Guangzhou craftsman house leather goods Co., Ltd., said that some leather materials are priced at a price each day, plus the fluctuation of the RMB exchange rate. These factors are slightly changed, and the processing fees that could have been earned may be lost. This makes some small and medium-sized leather goods factories not dare to pick up the foreign orders, which is the biggest reason for the decrease of export volume since last year.


    He pointed out that since 2009, fur prices have continued to rise, and some fur products have increased by more than 40%. For example, in the low price period of 2009, the price of one category of leather products is around 380 yuan / Zhang, and this year's spring has risen to 700 yuan / Zhang, and the price of other fur has also gone up differently.


    For enterprises,

    Raw material skin

    The sharp rise in prices and the impeding export of leather goods and the instability of prices have created a great contrast, which has even caused many companies to fear the market.

    At present, the biggest headache for Gao Ling Lin is not the reduction of orders, but the price problem.

    "Orders are there, but the problem is that they can't sell well.

    European buyers are very sensitive to the price, but the increase in cost makes me have to raise the price.

    In addition, the rise in labor costs has also added to the burden on enterprises, and 10% of their wage increases can not satisfy workers.


    In addition, Su Chaoying, vice director and Secretary General of China Leather Industry Association, said that from the perspective of the whole industry, enterprises above Designated Size had perfect sewage treatment facilities. However, the discharge of sewage from some small enterprises was still not up to standard, which seriously affected the overall reputation of the tanning industry. The European Union could introduce more restrictive standards for the six chromium content in leather products, bringing new challenges to the export of leather products in China.

    It is reported that the international trend of green consumption has begun to affect the export of luggage and leather products in China. At present, the use of azo dyes in China's shoe making and leather enterprises has decreased a lot, but there are still a certain number of products pouring into the European and American markets.

    In the face of EU's "Green Wall", the implementation of ecological testing and certification for leather products has become a prerequisite for international market access.

    Experts call for China to set up an international production and testing system as soon as possible, so as to expand the international market and create a well-known brand.


    Expert guide


    Increasing export tax rebates and developing new markets


    It is understood that the "guiding opinions on accelerating the pformation of the mode of foreign trade development" jointly formulated by the ten departments of the Ministry of Commerce and the national development and Reform Commission will be revised after nearly two years of revision.

    More support for the development of foreign trade policy is expected to be launched, involving fiscal and taxation, RMB trade settlement and other fields.

    Experts believe that we should increase our support for foreign trade enterprises in terms of Finance and taxation.

    In terms of export tax rebate, we should increase the export tax rebate rate of traditional products, and appropriately increase the export tax rebate rate of products such as high technology, high added value and labor-intensive products in a timely and appropriate manner, paying attention to structural tax reduction and lightening the burden of enterprises.


    Gao Qinli, President of the leather goods and bags Circulation Association of Guangdong, said that in addition to increasing fiscal and tax policy support, it should also expand the market for emerging markets, especially developing countries.

    It is reported that the Ministry of Commerce has selected about 30 countries as a breakthrough in the strategy of foreign trade diversification this year and in the next few years, and strive to increase by 5 percentage points by 2015.

    He pointed out that China's exports to Europe, the United States, Japan and Hong Kong have dropped from 60% to 75% over 10 years ago.

    "At present, all other countries in our country export up to about 40% of the total, indicating that the potential and space for developing these countries are larger. What we should do in the future is to strive to further enhance the proportion of this part of the trade."


    Building independent brand and changing "cheap export" mode


    "OEM processing, less than 5% profit; independent brand, profits more than 15%."

    Zou Fangyu, general manager of Xinhui Hao commercial city, said that the development mode of "cheap export" in the past is now in urgent need of pformation. "Cultivating independent brands can not only increase profits, but also" export to domestic sales "and walk on two legs to cope with the decline in foreign demand.

    Build your own brand and become a practical test for all leather goods exporters.

    He also pointed out that the annual turnover of leather goods business in Sanyuanli has reached about 20000000000 Yuan, but the current situation of "scattered, weak and small" in the whole business circle needs to be fundamentally changed.


    However, he believes that the domestic market and export market are quite different, and export sales are relatively simple, and the domestic market is not only complicated in sales format, but also has a large change in sales characteristics in different regions. This requires enterprises not to develop the domestic market according to the usual way, and to upgrade their concepts and upgrade in a timely manner.

    "The purchase and production cycle of domestic products is much longer than that of export products, which involves more resources, such as manpower, material and financial resources, and higher requirements for management."

    Zou Fangyu said that when exports were pferred to domestic markets, they should not be anxious for success.

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