A Number Of International Outdoor Brands Are Actively Exploring The US Market.

In the first half of this year, some international

Build new factories in the United States and cooperate with agents to expand the US outdoor market.

These brands mainly include: Bergans, Lafuma (Le Feiye), Spyder, AKU, GARMONT, SCARPA and Deuter (dote).

Bergans set up a subsidiary in the US

At the beginning of the year, Norway outdoor brand Bergans plans to build a North American subsidiary in the United States. In the past 10 years, Seattle has built a general agent responsible for the development of Bergans in the United States.

Lafuma cooperation with agents to strengthen development in the Rocky Mountains

In April, Lafuma and Hoyt co operated to strengthen the development of the US Rocky Mountains. Hoyt mainly serves Lafuma retailers in Colorado, Utah, Wyoming and New Mexico.

A few days ago, the outdoor brand of Hoyt company acted as well as Lafuma, as well as agent song Tuo, Optic Nerve and Mountain Shades.

Spyder builds new plants in the us to meet order requirements

Spyder plans to build a new factory in Louisville, Texas, which mainly produces clothing and provides products for North American dealers faster.

The main reason for the construction is that orders have been increasing over the past 3 years, and new factories have been built to solve delays and shortages.

AKU cooperate with us agency to enhance brand awareness in North America.

In May, AKU and the KGPR Ink agency of the United States worked together to develop the North American outdoor market and enhance the brand awareness of AKU in North America.

KGPR, Ink provides publicity, new product launches, hosting events, exhibitors and marketing activities, mainly cooperating with leisure and outdoor brands.

Garmont replacing 3 agents in North America

In May, Garmont replaced 3 agents in North America, and 3 of the 3 agents were mainly wholesale.

Bridgedale socks and Life-Link accessories.

Pacific Rep Works is responsible for all sales channels of Garmont in the northwest of the United States, including Northeast Washington, Oregon, Idaho, Montana and Alaska.

The Redline Sports group is responsible for the Rocky Mountains, Colorado, New Mexico, Utah, and Wyoming.

Redline mainly works with outdoor, mountain and extreme sports brands for 15 years.

In central Canada, including Ontario and Manitoba, J. Rudge is responsible for Garmont's agency in the region.

Rudge is located in muskca, Ontario, and has been collaborating with outdoor, canoeing and surfing brands for more than 20 years.

SCARPA North America and Summit Sales agents collaborate to develop the Pacific Northwest market in Alaska, Idaho, Montana, Oregon and Washington.

Summit Sales has been acting for 50 years, working with outdoor and ski brands, such as Cascade Designs, Osprey, Outdoor Research and ZEMgear, and is headquartered in Seattle.

At the same time, two employees Paul Nanawa and Steve Jozefczyk were upgraded.

Lafuma and agents cooperate to provide better service for US retailers.

In May, Lafuma collaborate with Adventure Marketing Group, Tennessee, to provide a full range of services to retailers in the southeastern United States.

Adventure marketing group has been acting as an outdoor brand for 25 years, and has been selling products in recent years.

Lafuma group 2011/12's total revenue in the first half fiscal year was 132 million 100 thousand euros, up 8% compared with the same period last year, of which the outdoor brand grew strongly in Asia.

Lafuma brand total revenue of 47 million euros, an increase of 10.9% over the same period, Millet and Eider total revenue of 48 million 200 thousand euros, up 19.8%

At present, Lafuma group's brands include Lafuma, Millet, Eider, Oxbow and Le Chameau.

Doc collaborate with agents to expand California

In May, DOC and Sterling collaborate to expand the northern part of California and Nevada.

Recently, the outdoor brands of Sterling agents include: Salomon (Solomon) shoes and clothing, Nordic and Jetboil.

Since last year, DOR stepped up the pace of opening up the US outdoor market, the Rocky Mountains and the southeast, expanding California and Nevada in the first half of this year.