Famous Brand Children'S Clothing Is Not Worth The Tag Price.

The sweater we wore when we were little was knitted by mother, and the shirt and trousers were stitched by grandma.

Now children's clothes are becoming more and more beautiful, and more and more choices are being made. They no longer need to rely entirely on manual work.

But reducing physical burden does not mean that mother's responsibility is lighter.

All kinds of children's clothes on the market are dazzling.

Focus on mothers

At the same time, some security problems are ignored.

In addition, many parents choose between high priced brand children's clothing and ordinary cotton clothes.

"A little more expensive, children can be assured when they wear them."

Ms. Nong, a college student in fashion studies, has twin sons.

Apart from the sweater made by grandma and godmother, the other clothes only identified several fixed brands. "The most is Haberbi when they are young, the bigger is Snoopy, Elle and Montagut."

Although the price of the brand children's clothing is even more expensive than that of the adults, the Nong lady feels that the price of one piece of goods is more expensive than yours. "Fabric dyes really do vary a lot. Many times, even the non professional people even feel the clothes, it is difficult to judge whether the materials are safe.

If you are more expensive, children will be relieved when they wear them.

Of course, for this reason, Ms. Nong spent more money than many mothers. Even if it was discounted, the average set of vest shorts in summer would be about two hundred, and not a set of clothes in winter would be fixed after five hundred or six hundred.

There are plenty of mothers who hold high prices and at least not too low quality.

Ms. Manman, Miss Tang, teaches at Southern Medical University. Like many other mothers around the world, her clothes are not very particular, and they even scrub in foreign trade stores.

But Manman's clothes never dared to be careless. They were all arranged in Guang Bai and friendship stores.

One and a half years old, Miss Tang said, how much money she spent on clothes did not be carefully counted, but especially in the first year, the children grew fast. They often had to change their clothes for one or two months, and one thousand or two thousand of them were normal.

However, not all brands are trustworthy.

Guangzhou Quality Supervision Bureau recently announced the first quarter of this year, the quality of children's clothing checks showed that 1/6 products were not qualified.

Among the 72 batches of baby clothes, 12 batches of them were unqualified. Fashionable brands such as small fish and Bobbi rabbit were on the list.

1 batches of products contain banned carcinogenic aromatic amine dyes.

According to the insiders, the quality of baby clothes is really mixed up in the market. Unidentified materials and unstandard infant clothing still exist. Formaldehyde, pH value, color, and decomposable carcinogenic aromatic amine dyes have become the four major threats to infant health.

Zhongshan eight road is a place where many parents in Guangzhou are shopping. They are cheap and fashionable, and are a major distribution center for children's clothing throughout the country.

But recently, a media survey said that the first floor of Zhongshan eight road Lihu building children's clothing wholesale city, more than 90% of the quality is not reliable.

There is no indication in the logo whether the products belong to infants and young children.

Children's safety should not be ignored.

Recently, a 5 year old boy in Wenzhou (PEA bean) was taken to hospital because his ears could not hear him.

His parents said he had put four or five beads into his ears.

The doctor gave him general anesthesia and finally took out 12 beads. These beads were small ornaments on his clothes, with a diameter of only 1.5 millimeters.

When children's clothing is increasingly valued by parents, the safety of accessories on clothing may be neglected.

Compared with woven garments, knitted garments are widely used in children's clothing because of the particularity of their fabrics. Because of their relatively simple style, the printed products, such as printed and rope and sequins, are more common.

The reporter has learned that the safety of children's clothing and small parts, such as small parts and small parts, has become an increasingly concerned quality and safety problem in Europe and America, and the relevant standards have been strengthened in various countries.

In recent years, the design of children's clothing is unqualified due to improper design of rope and small parts and safety items.

First look at children's clothing.

In the mother circle, MJ baby is a small famous mother card.

Like many Taobao moms, Joan is involved in the children's wear industry.

When I was pregnant, I read a lot of children's magazines in Japan and Europe. I also wanted to dress up my children very well, but I found that the clothing styles of children's clothing shops were far from expected.

It started Taobao stores in March 2008.

At the beginning of the wholesale market, we bought and sold the original foreign trade products and sold them home.

"At that time, I really didn't understand anything. I didn't even know how to pick up the whole thing.

I was shocked to see those sellers who had hundreds of hundreds of pieces of goods.

Six months later, Joan began to design some of its own brand MJ baby.

She designed a "parent-child cold cap", which made the MJ baby a red shot. So far, the model photos that were shown in Taobao's "cold hat" and "Ma Hua hat" were all those pictures taken by Shi Du in those days.

Four years later, MJ baby has long become a crown seller. Its fabric is comfortable and design is intimate. The fair price has become the reason for many parents to help.

Last winter, a simple and thick bottoming sweater was sold for over 1000 pieces.

As a child dresses, Joan has three main points for choosing clothes for children: the fabric is the first, and the underwear should be pure cotton and breathable.

The style should be convenient for children to move.

Nowadays many mothers like to dress their children up very much, but in fact, many adult fashion design styles are not suitable for children.

Do not hoard the goods. If the clothes are not yet stored up to the children, they will not like them; they may forget their clothes for a long time; they may save their children two yards of clothing to save money. When the children are dressed to the right clothes, they will be worn out.

Chen Xinhua, vice president of Guangdong Provincial Association of pregnant and infant supplies: to hold lectures and discuss calmly to deal with quality crisis.

In recent years, enterprises in the industry of baby pregnancy have mushroomed. Industry competition is surging. People in the industry and capital market generally believe that China's pregnant and infant industry has an attractive prospect due to demographic dividend and industry status.

But in the rapid development of the industry, consumers eagerly look forward to, at the same time, from time to time there are "Guangzhou children's clothing sampling check more than 10% quality unqualified" and other negative news.

In the face of challenges and opportunities, how can the baby industry solve these problems and find a shortcut to success? For this reason, on the eve of the June 1 children's day, the reporter interviewed Chen Xinhua, executive vice president of the Guangdong provincial society of pregnant and infant supplies. She not only summarized the response of the pregnant and infant industry to the quality crisis, but also looked forward to the pioneering and enterprising future of the pregnant and infant industry.

Chen Xinhua frankly said that the rapid development of domestic infant economy, more and more enterprises and insiders joined the market of baby clothing production and sales, which promoted the prosperity of the industry to a certain extent.

But at the same time, because of the blindness of some producers, there are still some problems in the market of baby clothes.

This year, the Guangzhou Municipal Council carried out a sampling test on the 50 batch of children and infant clothing in the market. The pass rate was only 56%. Some of the famous brand clothes were detected with formaldehyde and pH value exceeding the standard.

In view of the problems in the industry, Chen Xinhua and her pregnant and infant association did not choose to conceal or dilute the problem. Instead, they actively faced problems and found solutions.

Chen Xinhua said: "quality inspection and the media have a positive effect on the development of the industry. The decline in the pass rate is related to the lack of in-depth understanding of the new quality standards. In order to protect the rights and interests of consumers and the healthy development of the industry, our association has organized them to study the industry standards in depth."

In April 10th this year, the association invited 100 people.

Manufacturing enterprises, brand dealers and retailers held seminars to further study the quality requirements and standards of infant apparel in China.

Chen Xinhua held the seminar for a whole day. The seminar lasted for a day. Liu Huili, a senior engineer with more than 10 years experience in textile inspection, gave a lecture on the introduction of the "quality standards for baby garments in China", analyzed the market problems and quality improvement proposals, and Liu Lian, director of CTTC Textile Standard Inspection Co., Ltd. introduced the regulations and relevant matters needing attention in market supervision and spot checks.

After the seminar, entrepreneurs further understood the industry standards and expressed "benefit".