Girls Buy 20 Pairs Of New Sandals At A Time, And Luxury Women'S Shoes Have Unlimited Market Opportunities.

The weather of June has made us feel the coming of summer. If you still linger in the shoes such as canvas shoes and sports shoes, this is really out. With the gradual increase of weather in June, sandals in the women's shoe areas in shopping malls are on sale. Daphne, BELLE, and her... Wait for the tide cards. Sandals Has quietly come on stage.

The sales of sandals have been lengthened this year, but businesses have launched a new batch in a relaxed manner and used various promotional tools to attract consumers. According to the salesperson of a shopping mall, "repeat customers account for at least 30% of the tourists. They are already the red blood of the special store, and bring many new customers."

　　 Women's shoes Market Frequent bonus

"Women" become a special industry with unlimited business opportunities in the society. Women's shoes are naturally the "meat and potatoes" that domestic shoe enterprises can not give up. Many businessmen have made a group of sales methods aiming at the group of girlfriends and wives. In the women's shoes market, a group of very convincing old customers can interact freely with other customers. Such communication is very convincing for new customers, especially potential consumers.

At the moment, these girlfriends and wife groups will buy a pair of favorite shoes for themselves in the early summer season. They will be recommended to the good little sisters.

According to the salesmen in the mall, a girl bought two pairs of brands in more than 20 brands. New sandals The total value is nearly 40 thousand yuan. "In the shopping mall, you can often see some girls buying seven or eight pairs of new shoes at once, and buying more than a dozen pairs of shoes at a time." Sales staff said that buyers of large quantities of shoes pay more attention to the style of shoes, and the price is second.

High tide brand

Compared with the prices of watches and clocks and cosmetics, the price of sandals this year is the same as in previous years. "Compared with last year, the price of sandals increased by less than 10%, and if there was a big promotion in the market, the difference almost disappeared." Shopping mall shoe area responsible person said.

Sales executives said that the high-end brand of sandals accounted for more than 30% of all brands this year. Although the price was relatively high, its sales volume was 10% higher than that of the mid-range brand. This situation is also evident in other shopping malls. High-end brand shoes account for 70%-80% of the stadium, and imported shoes are much better than domestic shoes.

With the improvement of people's living standard, nowadays consumers buy shoes, besides buying styles, they pay more attention to the comfort of shoes. High end shoes are of the leading design and good sense of feet, which are very popular among female friends. Most customers prefer to buy one or two pairs of new shoes less than before. They will not lower the grade of shoes. Staccato, Melissa and other brands of sandals even increase their inventories to meet their fans' desire to buy.

In recent years, the Chinese women's shoes market has experienced a sustained and rapid development. Luxury shoes The market also contains unlimited business opportunities. With the progress of the times and the development of society and economy, people's living standards are constantly improving, and women's pursuit of shoes brand is also rising. Therefore, in addition to the quality and style of shoes, comfort, fashion and so on have become another new standard for female friends to buy shoes.