2012 China International Leather Fair Held
[exhibition time] 2012-08-30 to 2012-09-01
[exhibition city] Zhejiang, Wenzhou
Venue: Wenzhou International Convention and Exhibition Center, China
[organizer] China Plastics Processing Industry Association
[contractors] China Plastics Association leather synthetic leather Specialized Committee, Wenzhou synthetic leather chamber, Zhejiang Dana Exhibition Co., Ltd.
[exhibition type]
Artificial leather / synthetic leather / microfiber leather products
Raw and auxiliary materials for leather making,
Mechanical equipment
etc.
China International Leather Fair
(CSLF) as China's first professional leather fair, it acts as a leading industry leader.
By virtue of its expertise, authority and innovation in the synthetic leather industry, 25349 people from more than 60 countries and regions have successfully visited in 2011 to become the most important window for the domestic and foreign trade of synthetic leather products.
In 2012, the exhibition will be guided by the principles of expanding market, increasing effectiveness, seeking cooperation and development, showing new achievements in the industry, marketing and innovating products, showing and leading new trends and new demands of industry and market changes, attracting professional traders from home and abroad to visit and purchase, and building a trade feast for promoting the trade and brand building functions for exhibitors.
Strong publicity and promotion, comprehensive escort for the exhibition effect
Authoritative host brand appeal
The exhibition is sponsored by China Plastics Processing Industry Association. China Plastics Association leather synthetic leather Specialized Committee, Wenzhou synthetic leather chamber of Commerce and Zhejiang Dana exhibition jointly undertake its professionalism and brand reputation.
Wenzhou is known as the "capital of China's synthetic leather", attracting stable domestic and foreign merchants to purchase every year.
Invitation without borders
The exhibition will intensify its cooperation with overseas media, publish exhibition information through print and online media, and interact with overseas professional purchasing groups and insiders to attract overseas buyers to come to purchase.
Special invitation programmes are being implemented in key areas such as the Middle East, Latin America and Eastern Europe to ensure the size of buyers.
Overseas embassies will be organized to organize overseas buyers through the embassies in China, the International Trade Promotion Association and overseas business associations, so as to help exhibitors to promote the brand to the international market.
Breakthroughs in target markets
The exhibition has always valued publicity in Baigou, Guangzhou, Jinjiang and other markets, especially in 2012 to expand the market in Yiwu.
Thanks to the agglomeration effect of Yiwu's small commodity market, the sales of semi-finished products such as synthetic leather and synthetic leather in Yiwu have been very impressive in recent years, and the annual sales volume exceeds 7 billion yuan.
The exhibition will further tap the resource advantages of the buyers in the Yiwu market, and focus on publicizing the high quality target buyers in the areas such as the Yiwu professional District, the International Trade City, the bin Wang zipper street and the Chou Zhou road.
One to one buyer invitation
The exhibition invites the invitation center, through telephone, fax, mail and many other forms, relying on the precise buyer positioning database accumulated by the Organizing Committee in the past 16 years, and sending the exhibition visitors and exhibitors information to the target visitors one by one.
Publicity of similar exhibitions
The Organizing Committee actively participated in similar exhibitions at home and abroad, and invited overseas customers to visit and purchase in person.
Professional media cooperation
The exhibition will cooperate with more than 50 graphic, network, professional and comprehensive media at home and abroad to cover the upstream and downstream industries and deliver the exhibition information to the intended customers in a timely manner.
Interaction between industry associations
Relying on the good interaction between the Organizing Committee and the fraternal association, the upstream and downstream industry associations (associations), the member enterprises are actively organized to attend the procurement.
Outdoor advertising comprehensive radiation
The organizing committee will carry out advertising in Wenzhou, Wenling, Yiwu, Guangdong, Fujian and other industries, including the large outdoor advertising, antiaircraft artillery and lamp posts, so as to enhance the radiation and exposure of the exhibition industry.
[scope of exhibition] artificial leather / synthetic leather / microfiber leather products, leather raw and auxiliary materials, machinery and equipment.
[exhibition fee]
Standard booth (3mX3m):7800 yuan / booth
Increase booth (3mX4m):9800 yuan / booth.
Light land (36m2 rent):800 yuan / m2
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