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    European Debt Crisis Extends Hunan'S Textile And Clothing Exports

    2012/9/19 12:02:00 16

    Garment EnterprisesTextile IndustryE-Commerce

     

    "Compared with 2008, this year's market is not bad."

    Shen Jianrong, director of Anjiang textile, has yet to perceive signs of improvement.

    Since the beginning of this year, all textile enterprises in China are heading for pressure. Hunan's clothing and textile enterprises are unavoidable, mainly because the "boots" of two domestic and international markets are tightening.


    "The downstream demand is obviously weakened, and the upstream enterprises are directly affected."

    This is Shen Jianrong's logic, and echoing this is that Hunan's well-known clothing enterprises can not forget, Saint West is reflected that sales growth is significantly lower than expected.

    Hunan Dongxin group's performance this year is also not ideal.


    Domestic demand is shrinking, and the market is worse than 2008.


    In September 14th, Hunan Province

    Textile industry

    Economic operation analysis will be held in Changsha.

    Liu Hui, director of Hunan textile industry management office, said, "due to the weak market demand, the increase of domestic and foreign cotton price differences, the increase in production costs and financing difficulties, the textile industry in the province has a negative situation of production growth and double profit decline, and the development of the industry is more than that of 2008.

    financial crisis

    It's even harder. "


    "The situation in 2008 is better than this year. The international market was bad in that year and the domestic market was good. But this year, the foreign market continues to slump, and the domestic economy is shrinking."

    Forget strategy President Cai Liqiang revealed.

    Shen Jianrong shared the same feeling that the sales volume in 2008 was almost the same as it is now, but the price is lower than that in 2008. "The cost of raw materials is at least 2 times more expensive than that in 2008".


    It is understood that from February, the cumulative growth rate of Hunan's textile industry gross growth rate decreased month by month, from 22.9% to 7.1% in May, 6 and July to a stable level, all above 7.1%, but it still dropped significantly compared with the same period last year.

    It is estimated that the gross output value of textile industry will increase by 7 billion 117 million yuan in August, up by 10% over the same period of last year. The total output value of textile industry will grow in a "U" trend throughout the year.


    European debt crisis extends Hunan's textile and clothing exports


    Exports are also tight.

    Data from the provincial textile industry management office, 1-7 months,

    Hunan

    439 Textile Enterprises above Designated Size completed sales value of 40 billion 86 million yuan, an increase of 6.9% over the same period last year, and the growth rate dropped 27 percentage points year-on-year.

    The export is equally cold. According to the data of the Provincial Department of Commerce, as of the end of July 2012, Hunan's textile and apparel exports were 329 million US dollars, down 10.1% compared to the same period last year, and 8 of the enterprises exporting more than 10 million US dollars, of which 4 were down compared with the same period last year, and 7 were exported over 5 million US dollars, of which 4 were down compared with the same period last year.

    Provincial business department responsible person said that Europe is the main market of our province's textile and clothing exports.

    Under the European debt crisis, market demand has shrunk.


    "At present, the price difference between domestic and foreign cotton is 4000 yuan -5000 yuan per ton, domestic cotton price is 19 thousand -2 yuan / ton, and the international veil price is almost the same as domestic cotton price."

    Shen Jianrong revealed.


    We should dare to "lose weight" and develop network marketing.


    According to industry analysis, the main factor of this year's textile industry is the cooling of the domestic market.

    The main attack on the domestic market is Saint West, and we can not forget that sales growth has slowed down significantly.


    As for the way out for Hunan's textile industry, Liu Hui pointed out that, in terms of policies, we should take various measures to lighten the tax burden on enterprises, improve the cotton storage and storage control mechanism and stabilize the cotton market.

    Enterprises should speed up structural adjustment and achieve pformation and upgrading.

    On the one hand, we should dare to "slim down", adjust product inventory, enterprise capacity and new market distribution, especially the new investment should not only have a scale, but also pay attention to the structure.

    It is understood that more than 70% of sari and Da brand products of Hunan Sari hosiery are through network marketing, and through the cooperation with famous tourist companies in China, the bamboo fiber products have been promoted to the famous tourist spots in the country. The Golden Eagle Group has established an e-commerce platform and specialized in the production of products sold on Tmall, which has not only saved the marketing cost, but also expanded the consumer market.

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