2012 China Liuhua International Garment Festival Is Coming To An End.
At the beginning of this year, the five major garment markets, such as the white horse clothing market, the one horse clothing wholesale Plaza, the red cotton international fashion city, the Guangzhou international fashion exhibition trade center and the Guangzhou Changjiang International Garment City, are the leading markets.
Flowing flower
The business circle is recognized by the Guangdong Provincial People's government as "Guangdong fashion clothing international sourcing center", and is also the only international sourcing center in Guangdong province.
At present, the Liuhua mineral spring clothing trade circle headed by these five markets will also formally carry out the important task of forming the clothing industry's "wide price" vane and improving the "Guangdong price" right of the garment industry.
"Guangdong fashion clothing international procurement center" settled in Liuhua
In recent years, the clothing market with white horse, one horse and red cotton has gradually formed a new role positioning -- "double operator" strategy.
Garment industry integrated service operators and clothing brand design operators have got rid of cash, spot and spot traditional market trading mode, and have realized the functional pformation of clothing wholesale, retail, trade negotiation, exhibition and exhibition, e-commerce, international procurement and business office.
At present, upgrading and upgrading of Liuhua mineral trading area has been incorporated into the "12th Five-Year" special planning project of Yuexiu District trade and service industry.
By 2020, the business circle will achieve a turnover of 100 billion yuan (including e-commerce) and form an international fashion and fashion dealer cluster of 100 Brand Company headquarters.
Full support for independent clothing brand has achieved initial success
fashion week
During the same period, the Organizing Committee organized the 2008~2012 independent clothing brand selection activities.
The Yuexiu District government has awarded 20 brands such as the high and the ice age as the "independent clothing brand of China Liuhua international clothing festival (2008~2012)" and awarded medals.
The selection of these advantages of independent brands shows that efforts to support independent brands by costumes are beginning to bear fruit.
In the process of developing the garment industry, Yuexiu District attaches importance to the brand effect to enhance the industrial structure.
In order to further cultivate and support the independent clothing brand and enhance the overall image of Liuhua brand, Liuhua dress Festival has been committed to the cultivation and growth of the independent clothing brand in the past 5 years. It has hosted the ten famous clothing brand selection activities of Liuhua mineral garment professional market Park in 2008, the 2009 Liuhua mineral clothing professional market Park, the clothing independent brand selection and the grand joint show, the 2010 China's clothing trade and famous city, the advantages of independent clothing brand selection and the grand joint show.
The first "Guangdong garment industry pformation and upgrading action plan" released
Guangdong garment industry pformation and upgrading Action Conference held during the clothing festival, and released the "Guangdong garment industry pformation and upgrading action plan".
Since the beginning of this year, the Guangdong Provincial Commission of letters has chosen the garment industry as the key industry for pformation and upgrading to give guidance and promotion. Combined with the Guangdong clothing and apparel industry association to carry out the "Guangdong garment industry pformation and upgrading action" research, grasp the industrial development situation, find the strong and suitable key projects for the provinces and cities, and on the basis of this, have compiled the province's first "Guangdong garment industry pformation and upgrading action plan".
Clothing industry
Transformation and upgrading
Technology is indispensable.
For the first time in this fashion festival, the "Guangdong garment pformation and upgrading technology achievement exhibition" was set up to focus on the technological achievements that helped pform and upgrade the industry.
The exhibition covers international advanced clothing machinery and application of information technology at home and abroad, including the most advanced and fashionable German sales terminals interactive display windows, digital garment customization, personalized personalization customization and so on.
Among them, the German sales terminal interactive window is the first time to enter China's display. It is similar to the interactive wall of World Expo Guangdong Pavilion, which is widely used in the terminal sales stores of clothing brand enterprises in Germany.
Viewers can choose basic styles, colors, fabrics, details and decorations before the screen. Finally, the screen will complete the three-dimensional display of the costumes so that the audience can have a designer's addiction.
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