Evaluate The Scale Of The Clothing Exhibition And The Strength Of The Organizers.

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Whether the success of the exhibition is closely related to the purpose of the exhibition, the experience and the comprehensive strength of the sponsor.

For garment enterprises, the selection of exhibitions should also examine the following aspects of the organizer's ability:

Experience in running exhibitions.

The exhibition is a complex project. The success of an exhibition is directly related to the experience of the organizer.

The organizers with mature experience can successfully control all aspects of the exhibition and ensure the smooth development of the exhibition.

Therefore, the premise for clothing enterprises to choose exhibitions is to investigate the experience of the organizers in the exhibition, and see how the exhibition scale and exhibition effect have been held in the past few years.

In the case of choice, we should try to select exhibitions with mature experience, so that we can more accurately assess the effect of exhibitors and reduce the risk of exhibitors.

Work plan and attitude.

Any exhibition should be announced by the organizer ahead of schedule.

No matter whether the survey results provided by the organizers or the audience group of this exhibition can be replaced, the specific organizing plan for the whole exhibition will not be replaced.

A complete set of exhibition programmes should include: the purpose and objectives of the exhibition, the contents of the exhibition, the detailed schedule, the venue recognition and decoration standards, the selection of exhibition time, the exhibition area planning, the list of exhibitors, the projection of audience groups, the media publicity plan, and the evaluation of the results of the exhibition.

A complete, standardized and scientific exhibition plan is a prerequisite for achieving good results and is also the best basis for exhibitors' selection.

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The organizers can be judged by the organizers. There are probably two types of exhibitions: professional exhibition organizations and non exhibition organizations.

The former is a regular and legitimate organization specializing in exhibition. There are basic members and articles of association. Regular exhibitions are held in various forms. The most famous exhibitions in the world are mostly of this type.

The organization of the exhibition is a huge systematic project. From the promotion of the exhibition, the invitation of the professional audience, the organization of the industry activities to the customer service and so on, all the organizers need to make a strategic plan in order to successfully organize the demand of exhibitors.

Therefore, in general, exhibitions organized by professional exhibitions are higher than those of the non exhibition organizations. However, compared with the organizers of the international exhibitions, there are still a large gap between the exhibitors in China, such as exhibitions, exhibitions and exhibitions. The number of exhibitions organised by professional exhibitions is not very high. Therefore, exhibitors can also assess the strength of the organizers of the exhibition with the help of exhibitors' external inviting letters, advertisements and their organizational plans.

Propaganda.

The publicity of the exhibition is the best basis to show the experience and strength of the exhibition organizers. The visibility of the exhibition will directly affect the success of the exhibition, and it will also directly affect the social effects of the exhibition. Therefore, it is important to choose the exhibition without considering the publicity of the exhibition.

The evaluation of the publicity effect of the exhibition can be viewed from several aspects: the exhibition has both social influence and the publicity of this exhibition in the mainstream media of the mass media and trade shows.

The attitude reaction, industry experts' opinion on the exhibition, and the public's attention to the exhibition can help exhibitors to judge the publicity effect of the exhibition.