China International Fashion Week Has Experienced 15 Years Of Change And Is Becoming More Mature.

For 15 years, for a long history of human civilization development, it is only a drop in the ocean and a negligible time. But for the changing fashion, it is complicated and changeable. This year, at the age of 15, China International Fashion week looks back at the development of Chinese clothing and fashion at this juncture, and the mountains and rivers are greatly changing.

In the past 15 years, China International Fashion Week Even the discussion of fashion week in China has even been criticized. In today's increasingly convenient information exchange, these remarks are more concentrated and rich. This platform, which carries the hope of Chinese fashion, has attracted more and more attention. As time goes on, more and more people begin to understand that the development of a certain thing is only one aspect of its own efforts, and the advance from the external environment and participants is the greater factor contributing to its evolution. As far as China International Fashion Week is concerned, its market environment, public opinion environment, and industrial environment can not ignore its good progress, but the environmental changes at a certain level may be even worse. Many commentators have forgotten a fundamental point: China's fashion is primarily to serve the Chinese people. Too many people open their mouths at every turn in Paris, New York, Dior and Chanel. They totally ignore the progress made by their own land and their compatriots. And those who only focus on models, stars, wrestling, light and dew spots are guiding the public to focus on clothes, fashion, talent, brands and designers. Forcing some publishers to create dirty things to cater for high attention and exposure is not uncommon in recent years.

How to view China's fashion week? This is a very big topic. It needs time and space to explain it with facts. At the age of 15, China's international fashion week is still a long way to go.

The reason why fashion can be widely influenced in the society is the change of a certain culture based on the development of a certain civilization in terms of cultural aesthetics and consumption. Every civilization must have its unique fashion to embody. Cultural characteristics This can not be obscure by the so-called global fashion integration. From the fashion week of fashion capital of foreign countries, we can see that fashion week in Paris, Milan, New York and London, with its distinct national industrial characteristics and national cultural characteristics, is still in the international fashion week of China in the period of industrial development. It is difficult to reflect the industrial characteristics and cultural characteristics of the country by participating in the design of products and designers. Of course, the so-called international pursuit of excessive brand participation also objectively reflects the stagnation of this characteristic.

At the same time, the professional degree of services provided by China Fashion Week at some levels is still lacking, and it needs more in-depth specialization, more precise classification, more extensive participation and surrounding resources, depending on the support of the whole industry in the professional development. We can see that it has made rapid progress, but there is still a long way to go. The professional development of the fashion week platform is, on the one hand, the performance of brands and designers participating in the fashion week on this platform and their understanding and acceptance of fashion specialization are on the other hand, which takes time.

Over the years, China International Fashion Week has insisted on "starting", "original" and "new faces". Today, it seems that China's fashion week will be the foundation of the international stage. In the face of such persistence, the so-called internationalization of the introduction of big cards is just a joke. It is important to understand that the big name "cold rice" only coveted the market. Without its core competitiveness, it would never have the right to speak.

In this sense, only really can drive. Industrial Development The fashion week platform that accelerates brand evolution is truly the representative of China's fashion strength. Judging by the development of international brands and the characteristics of foreign fashion week, China's fashion week naturally overlooks the whole world, ignoring the international industry process and ignoring the dynamics of international competitors. The fashion week of China, especially in the China Fashion Week held in Beijing, can not be separated from the position and influence of the comprehensive national strength formed by China's economy and culture, nor can it get away from China's clothing industry and the Chinese consumer market in the world.

In the 15 years of today, it is still the beginning. Chinese fashion forces are beginning to form their influence throughout the world. In the face of every fashion week, we can see fresh and distinctive costumes, talented designers and innovative brands. Why don't we give them more time to make their development easier?