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    Fame Is An Important Factor In The Quality Of Clothing Business.

    2012/11/6 8:56:00 17

    Clothing StoresClothingCustomers

     

    Fame is intangible, but it is one of the basic factors of successful business and thriving clothing stores. We should pay enough attention to it.

    "Customers are God", clothing stores without customers, clothing sales do not go out, then

    Clothing store

    You can't survive.

    Only by winning the trust of customers can we have the hope of success in business, but if we want to win the trust of customers, we must establish a good image in the minds of customers.

    In fact, tight contact with customers has long gone out of the stage of simple sales clothing.

    To meet the needs of customers, customer opinions are introduced in every aspect of the operation, such as the variety and price of clothing.

    Sales are only the final realization of clothing store clothing. In order to achieve the final realization, customers can accept the quality, specifications and price of clothing, which means that clothing stores must closely contact customers at every stage of operation.

    On the one hand is to meet their requirements, on the other hand is to guide demand.


    Setting up a good image and building a distinguished reputation should start from the following aspects.


    Quality first.

    Quality is the most important factor to set up the image of clothing shop. The quality is not qualified, but to the clothing shop, it will reduce customers and reduce reputation.

    A clothing manufacturer, the quality of clothing itself is good, and all quality indicators have met the requirements.

    However, they neglected the packaging. Some of the bottles were not of good quality. When the bottle cap was opened and pported by the consumers, the bottles suddenly exploded or burst, and the people were injured. The news spread that people could not sell the clothes, and the products could not be sold. Finally, the business had to close.


    Reliable after-sales service.

    whatever

    clothing

    It is impossible that there is nothing wrong with it. Whether it is a problem with clothes or incorrect use methods, it requires clothing shops to provide reliable after-sales service, repair defective clothing for customers, teach customers how to use it correctly and so on.

    As a matter of fact, today's after sales service has already exceeded the traditional meaning of maintaining and making the clothes sold properly, and to a large extent, it has become a way to set up the image of the clothing store and promote the sales of clothing.


    Attach importance to customers' opinions.

    It is very important to set up a clothing store image and customer's opinion.

    On the one hand, we can know where the clothing store is doing well and where it is not well done, so as to improve it in a purposeful way. On the other hand, it can give customers the impression that a clothing store attaches importance to customers and is willing to serve customers conscientiously.

    To strengthen communication with customers, we should pay attention to the following points: frequent initiative to contact customers.

    For example, regular surveys should be made to send some opinions on clothes used in this clothing store, so that they can make comments on the quality and service of the clothing shop, such as what services should be added and what aspects need improvement.

    Send gifts, such as cards, He Xin, calendars, and so on, to enhance emotional contact.

    New clothes purchased by clothing stores should be introduced to old customers in time to solicit their opinions.


    In daily operation, though constantly

    customer

    Communicate, help them solve problems, but also can not avoid customers will complain.

    Customers complain that one is dissatisfied with the quality of products, and the two is dissatisfied with their services.

    The praise of customers can win a good image for the clothing store to attract potential customers, and the complaints of customers will cause the impression of a clothing shop's bad clothing or poor service among the colleagues and friends around him, thus driving away potential consumers.

    At the same time, we should do our best in advertising and see how much advertising costs should be invested.

    Because the input of large advertising costs may not always make the cause successful, and the small advertising cost may not fail. The key is how to create good results.

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