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    Haining China Leather City Is Popular.

    2012/12/26 22:48:00 13

    Haining China Leather CityChina Leather CityLeather

    < p > "after all these years of efforts, in the Yangtze River Delta, as long as it is mentioned that buying fur clothes to buy fur, many people will think of Haining. It should be said that such popularity is the accumulation of people everywhere, whether it is all the street shops that claim to be Haining a href=" http://www.91se91.com/ "target=" _blank "," leather /a ", or some shops selling Haining signboards, all to some extent, doing a free advertisement for the continuous growth of Haining leather city.

    Chagarin, deputy general manager of Haining Leather City, said.

    < /p >


    < p > every day, every day there are self driving families patronizing the surrounding cities of the Yangtze River Delta. With the sudden drop of temperature, Haining China Leather City is popular.

    < /p >


    < p > < strong > Market: set up "night market" < /strong > /p > for increasing popularity.


    < p > for Charles gal, the most frequently asked question this year is the impact of the electricity supplier.

    "Online shops have the audience of online stores, and there are shop owners in physical shops. For high-end a href=" http://www.91se91.com/ "target=" _blank "> clothing" /a ", especially for buyers of leather and fur, after all, online purchases are few.

    From the statistical data of China Leather City in Haining, the overall sales season is indeed more popular than last year.

    According to the introduction, by the end of last month, the passenger volume of leather city reached 4 million 300 thousand, an increase of nearly 10% compared with last year. The annual passenger volume is expected to exceed 5 million 600 thousand, and turnover is expected to exceed 10 billion yuan this year.

    < /p >


    < p > of course, we can accumulate such popularity. Leather city has also done a lot of work. In the words of the management, it is "constantly adding" to the market.

    For example, opening up "night market", such as increasing fashion.

    < /p >


    < p > "in many people's impression, Haining China Leather City will be closed by 5 p.m. and 6 p.m.

    But in Haining this year, during the day, we can't go for a stroll, and we can go for a stroll in the evening. Leather city has built the brand fashion center into a night market until 8:30 in the evening.

    Compared with the first and two stores, the store of brand fashion center is the image store of leather enterprises, with large area and complete variety.

    In order to retain guests, the leather city management has planned many restaurants, entertainment and lodging places in the fashion center.

    The head of a fashion company in the center of brand fashion said that the daily volume and volume of daily traffic in the store doubled more than before.

    < /p >


    < p > in addition, since September this year, the "a href=" http://www.91se91.com/news/index_c.asp "Haining China Leather City" /a has added a new high-end brand flagship Plaza to introduce fashion brands.

    In a brand store called Louisa beauty, several middle-aged women with accent in Shanghai were asked to ask for details. They knew that the brand hardly ever had a discount in Shanghai. Only by virtue of the VIP card did they enjoy 12% off concession, and here it was 30 percent off.

    Because the price of a coat is around five thousand yuan, the price difference makes those Shanghai aunts enthusiastic.

    < /p >


    < p > < strong > Design: "made in Europe" pasted on Chinese card < /strong > < /p >.


    < p > > the "Kai Yang" counters on the third floor of the flagship store in China Leather City, Haining. A group of fashionable and well made men's clothing is especially popular with customers.

    The leather garments with the "Kai Yang" label are from Europe.

    < /p >


    In the traditional international industrial chain division, P has always been designed by European businessmen and foundry by Chinese enterprises. Now this traditional mode has been reversed in Haining.

    Take Kay Yang's fur coats as an example, the process is provided by European manufacturers for design and sample clothing.

    Many of these manufacturers are processing plants for luxury brands, including those for Hermes, D&G and other luxury goods.

    < /p >


    "P > Haining Kaiyang < a href=" http://www.91se91.com/ "target=" _blank "> dress < /a > General Manager Xu Jianyang said that this year, he invested about 1000000 yuan, to 4 Turkey leather clothing enterprises and 3 Italy enterprises nearly 1000 leather clothing orders.

    Apart from the size ruling in the Orient, all the others hold European flavor.

    "In Haining, to the world top leather center such as Turkey and Italy, it is becoming a fashion to find the processing plant and paste the label of Shanghai Ning."

    In Xu Jianyang's view, through such cooperation, we can integrate the use of outstanding foreign design and products, and make the traditional garment industry with higher cost more serious.

    {page_break} < /p >


    < p > in fact, taking the initiative to search for design inspiration in Europe and learn their excellent manufacturing processes also led to the upgrading of the whole leather city of Haining.

    In 2007, leather city signed a contract with Copenhagen, Denmark, and established the Copenhagen Haining fur college to establish a normalized international exchange training mechanism for Haining leather enterprises and < a href= "http://www.91se91.com/" target= "_blank" > designer < /a >.

    In September of this year, during the nineteenth Haining China Leather Fair, China and foreign leather industry cooperation and development forum and the second China Leather City Brand Alliance Annual Meeting, from Spain, Turkey, Italy, Korea and other foreign leather industry associations and the Haining leather city signed a cooperation agreement.

    At present, Danish Copenhagen fur, North American Fur Association and American legend have established the perennial ties with Haining leather city of China. Professional personnel are sent annually to Haining designers for training guidance.

    < /p >


    < p > < strong > price: the discount of the code is more relaxed. < /strong > < /p >


    < p > according to past experience, shopping in Haining is a technical activity.

    Now, because there are too many guests, many stores have made a discount sign.

    For example, in the local traditional brand "Snow Leopard" < a href= "http://www.91se91.com/news/index_f.asp" > Leather > /a > shop, guests choose clothes to pay the bill, the discount is 70 percent off of the same color.

    According to this discount, a "real leather, quality guarantee" winter leather jacket price is around two thousand yuan, compared to the six thousand or seven thousand yuan price in the big shopping mall.

    Of course, even if each family has made a clear discount, the buyers and sellers still have a "soft beating" in the shops that buy fur.

    "Fur fabric has gone up by about 20% this year, but just now that customer's friend bought it last year, and she came here to make a deal with last year's flat or even lower price, so it's not easy to do business."

    A fur sales sigh.

    But the Jiangsu self driving passenger told the reporter privately that he did not have to bargain at his own price. "Before I came, I went to the mall to see the style and price, and then to go shopping again. The price cut is one of the pleasures, and it can be cheaper."

    She also concluded that the price of the final paction can be combined with factors such as "season" and so on. The best price she buys is 75% off of the original price.

    < /p >

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