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The Ninety-Fifth China Needle Cotton Trade Fair

2013/3/16 8:45:00 16

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Needle And Cotton Trade Fair China Textile Association

exhibitors have a good vision for their different brands, products and channel development needs, and display their brand and product characteristics to attract the eyes of agents. Through their participation, they can also reflect the demand of enterprises' development and market in China's < a href= "http://cailiao.sjfzxm.com/Matertial/show/default.aspx" > knitted apparel > /a >. Of course, there are more and more ingenious designs and no bright spots. 
 old face reunion > /strong > /p >
"P" frequently appeared in Guangdong, Zhongshan, Beijing Baihua bird underwear Industrial Co., Ltd., which is frequently seen in Shanghai, Shenzhen and other places. The "underwear" with men's underwear brand has returned to the "middle needle" platform after a few years. According to Huang Guiyuan, business manager of hundred flowers and birds company, the company's products have been mainly exported before. In the past two years, due to the changing market of foreign demand, the plan shifted its focus to domestic business. According to the market changes and brand development this year, the development of the domestic and northern markets is mainly expanded. In this year's "China Acupuncture Association", special agents in North China and Northeast China are invited to the exhibition to conduct centralized and targeted cooperation negotiations. 
 the Taiwan Pavilion at the N4 pavilion has attracted many buyers' inquiries. In the face of the rapidly rising consumption potential and the booming domestic demand market in mainland China, the 9 a textile enterprises in Taiwan led the third appearance of the "China Acupuncture Association" in the "a href=" http://www.91se91.com "Taiwan textile industry" /a development. In the eyes of these Taiwanese businessmen, the scale of the "Chinese Acupuncture Association" and their influence in the mainland are most valued by them. In order to better base on the exhibition to the suitable mainland buyers, Taiwan enterprises especially aimed at the demand characteristics of the mainland market, especially the southern and northern markets, made some development and improvement in the color, technology, function and style of the products. The Taiwan Textile Development Association has also conducted strict screening of exhibitors and brands. Finally, 9 Taiwan enterprises, including overseas Chinese companies, Fuzhou knitted Limited by Share Ltd, top international channel Co., Ltd., Changfeng Industrial Co., Ltd. were selected to form Taiwan exhibition group. Liu Konglun, chief of the Taiwan textile industry exhibition, said: "the products of Taiwan enterprises have always been highly recognized in the eyes of mainland consumers, and are also widely favored by mainland channel agents. Judging from the past exhibition and feedback from enterprises, the corporate brand has gained more than expected results in the "middle needle". Moreover, I hope that by participating in the exhibition, we can attract more mainland buyers' attention to Taiwan brand. " 
 new brand competition: /p >
"P", which can be attracted by fresh items and new ideas from time to time, will be added to the "needle club". The new brand "Australia", launched in 2013 by Shenzhen Ermei Clothing Co., Ltd., "detonated" in the form of underwear show in the exhibition site, has become one of the focuses of the N5 Pavilion. Each day's two sessions will attract many spectators to watch the scene. As the newly launched brand in 2013, the booth leader wants to effectively focus the audience's attention in the form of walking show in the exhibition, and quickly enhance the brand's popularity in the industry. This is the idea that has already been formed in the previous brand promotion planning. As far as the actual effect of the show is concerned, it has reached the purpose of this assumption, which indeed attracted a large number of franchisees and distributors. 
"P >" domestic professional "children underwear" brand is still blank. The birth of the "hundred variety baby" is precisely targeting this huge market gap. Relying on Kangnai underwear for more than 10 years, the rich and complete underwear category has been favored. Qian Binlei, assistant general manager of Kangnai Underwear Co., Ltd. said that the brand product developed specifically for children is different from other categories of Kangnai underwear, and is different from the children's clothing category in the current market. The price positioning is in the high-end consumer layer. Qian Binlei also confidently said: "only in the first day of March 12th, we found hundreds of distributors and agents with cooperative intentions. As the brand has just been launched, the current promotion focus is in Zhejiang province. Rough statistics show that the annual sales volume of this market alone can reach 80 million yuan ~1 billion yuan. I believe that with our intensive cultivation in the province and the effective development of the national market in the future, the brand will develop rapidly. 
 culture promotion has new meaning .
 > a href= "http://www.91se91.com/news/" > Home "/a" is the darling of underwear enterprises at this stage. This can be seen from the booth of many underwear enterprises. In the "Chinese Acupuncture Association", many brands of underwear enterprises have more or less the appearance of brand or category of household clothing, and even many underwear enterprises have developed the brand of household clothes. As far as a few square meters of booths, small to a dozen square meters of booths, plus professional exhibitors of household clothing categories, home furnishing clothes in the "middle needles" can be seen everywhere. In order to stand out in the competition of many homogeneous products, some home clothing brands have done enough work in visual culture experience. The underwear brand "Cai Yang" and the famous household clothing brand Lang Lang have made the real models wear their home clothes in the scene of the exhibition. Through this form, we can intuitively convey the idea of home leisure in home clothes, which not only appears to be flexible, close to life, but also plays an important role in accurately conveying the culture of household clothing, and has become a beautiful landscape in the exhibition. 
 compared with the previous "China Acupuncture Association", the number of women's underwear brands in the domestic line has been significantly reduced, which reflects to some extent the change of domestic women's high-end underwear brands in channel demand. Although the women's underwear brand "water flower" has been set up in the Zhejiang Lingzi Industrial Co., Ltd., although there are large scale booths in the exhibition, there are not many display brand underwear products in the booth, instead of the very prominent photos and logo on the wall. According to Mr. Ye, director of standing position, the main purpose of the exhibition is not to find distributors and agents, nor to promote new products. It aims to fully display the brand culture and underwear culture in front of the industry, and promote the brand's understanding and expression of women's underwear. As a matter of fact, there are other brand booths such as "water flower" booth in this exhibition. Similar to them, it seems to give a new meaning to the "Chinese Acupuncture Association" -- "cultural window".