New Era Of Brand Growth -- The Thirteenth Shenzhen Fair July

 
< p > the thirteenth China (Shenzhen) international brand clothing and apparel Fair (Shenzhen Shenzhen Fair) will be held on July 2013 11-13 at the Shenzhen Convention and Exhibition Center, held by the Shenzhen economic and Trade Commission and the garment industry association of Shenzhen. The Shenzhen international textile and Accessories Expo will be held in 2013 and the Shenzhen garment equipment exhibition will be held in 2013. The static exhibition area of the fair will be expanded to nearly 80 thousand square meters, 8 pavilions, more than ten exhibition areas, and more than 3300 booths, including women's wear, men's wear, children's wear, underwear, leather, clothing and accessories, clothing equipment. At that time, more than 800 exhibitors and tens of thousands of professional audiences from dozens of countries and regions will gather in southern Shenzhen to create an international fashion festival. < /p >
< p > < strong > dig deep fashion connotation transmit vanguard value < /strong > < /p >
< p > < strong > Shenzhen dress fair gorgeous turn < /strong > /p >
< p > with the transformation of Chinese society towards a consumption oriented country, the fashion industry with the main characteristics of creative culture and personality consumption will usher in a historical opportunity. The Shenzhen Trade Fair will conform to the trend of the times, dig deeper into the connotation of the industry, constantly integrate high-quality resources, and develop new advantages of brand clothing, and strive to promote the deep integration of brand participation in fashion, and seek the perfect combination of market and brand culture. Based on a brand new and strategic outlook on the future, the thirteenth Shenzhen Trade Fair will consider fashion in a new way with a fashionable attitude. < /p >
< p > < strong > multivariate cooperation creative exhibition < /strong > < /p >
< p > < strong > brand growth new era < /strong > < /p >
< p > for the fashion show, its professionalism is reflected in whether it can truly become a platform for market transactions, become a channel for information communication, and can form the guidance of the industry's wind and form the aggregation of high-end intelligence. In these respects, in order to meet the needs of diversified market development, the Shenzhen trade fair with women's clothing as the main body is constantly innovating in the exhibition structure, classification, exhibition organization and investment promotion, and expands its connotation. Through reasonable exhibition planning, cutting-edge fashion and technology application, and deep service plan, it brings more convenience to many merchants and further improves the market efficiency of the exhibition. In addition to the traditional "1 merchants" pavilion, the 9 "Ladies' boutique Museum" and the 5 "performance hall", the organizing committee specially set up "creative design area", "international exhibition area" and "buyer's purchasing area" in the 2 hall. More European and American international brands and designers are invited to join the exhibition. At that time, the organizing committee will cooperate with the large department stores in China. The international designers' joint exhibition, jointly hosted by many foreign designers, will also debut in hall 2. < /p >
< p > this trade fair will carry out a series of cross-border cooperation, and innovate the traditional mode of Chinese fashion show, such as opening up the concept of "tide brand" concept area, integrating a series of "creative culture" elements into professional exhibition, closely linking the concepts of culture, creativity and fashion, and promoting the commercial landing of cutting-edge designers and brand creative designs. < /p >
< p > > strong > tidal current, fashion variation > /strong > /p >
< p > < strong > large scale activities: /strong > < /p >
< p > the famous brand "pink wardrobe" of Shenzhen women's wear has been decided to perform a fashion and stage symphony at the opening ceremony of the thirteenth Shenzhen trade fair. - "pink wardrobe fashion musicals", this will be an unprecedented fashion breakthrough and visual feast! Shenzhen powder blue wardrobe dress Co., Ltd. will win the large booth again at this trade fair. In addition to continuing to show the brand charm of the "BBLLUUEE pink" series of women's clothing, it will also focus on the promotion of "BBLLUUEE pink wardrobe". At the same time, many famous fashion brands at home and abroad, such as caran, Kuang, Ya Tianni, Ricci, Ya Tianni, Hong Yi Long and Mafida, are also planning to appear at the thirteenth Shenzhen fair. < /p >
P, show the original design, and integrate the international trend is the distinctive feature of this fashion fair. It will highlight the innovation and original design internationalization, adopt the international T platform and audience design, hand in hand models at home and abroad, integrate into the international fashion elements in the design of the dance, no matter the creativity, form and layout will be refreshing. Combined with the information dissemination means such as live video and micro-blog, it will provide more effective and practical services for participating companies and designers, so that the participating companies can get more substantial returns. < /p >
< p > the development of high-end smart thinking industry is a major feature of the Shenzhen trade fair. At the beginning of this year, apart from China's department store and Clothing Brand Summit Forum and China excellent clothing agents conference, the international trend talks and creative design salons will also be held. At that time, industry media, brand marketing experts, retailers representatives, brand entrepreneurs and business information experts will gather together to create a great interactive platform for the elite of clothing, and build China's most international high-end summit. < /p >
P has successfully held the two "big wave Cup" women's costume design competition, which is also the highlight of this year's trade fair. The competition is advocating an original design rooted in the local culture of China, advocating the atmosphere of advocating original design, forming a designer group with both Chinese style and international perspective, and promoting the formation of a number of brands with high cultural value. From the perspective of design and creativity, the competition will promote originality and develop original design, and encourage participants to display their unique perspective and design concept as much as possible, pay attention to the fashionable use of Oriental design elements, and display works that are in line with the oriental feminine style and lead the fashion in the world. < /p >
< p > under the background of the vigorous development of the cultural industry in China, the organizers will continue to strengthen cooperation with Shenzhen and district government departments. The 2013 Shenzhen international fashion week will be invited to participate in the fashion designers and fashion designers in the UK, France, Italy, the United States, Australia, Leah, etc., to show the latest fashion stage in Shenzhen and strive to build China's "fashion front". In addition, cultural activities such as "Longhua creative Pavilion" and "Luohu Fashion Night" will be used to promote Shenzhen's strategy of "fashion and creative capital" with international influence. < /p >
< p > < strong > service based mutual benefit and win win < /strong > < /p >
< p > < strong > build up an international communication platform < /strong > /p >
< p > service is the core index to measure whether an exhibition can achieve sustainable development. Apart from sending invitation letters to all major shopping malls and professional stores in the second tier cities of Shenzhen, it also works with international professional institutions to invite foreign buyers and exhibitors to participate in exhibitions. The organizing committee mainly invites senior department stores, children's wear and shopping malls, senior staff, and one thousand gold medal franchisees from all over the country to participate in various activities of the fair, providing free tickets, accommodation and VIP service area respectively. In the exhibition hall, we provide leisure zones for VIP buyers, provide personalized service and high-end services to exhibitors, and sign high quality service providers to upgrade the exhibition service system in an all-round way. The aim is to achieve the important purpose of value-added services through meticulous and considerate service and friendly exhibition experience. < /p >
< p > exhibition will also provide strong media support. In addition to constantly gathering superior media resources, it will also enhance the audience experience and interaction by creating an information platform, using SZIC official website, SZIC micro-blog, SMS, and two-dimensional code scanning clients. It will provide efficient and efficient exhibition information services, convey the fashion attitude of Shenzhen trade fair, and realize the good start of exhibition informatization. < /p >
< p > > after 13 years of hard work, the traders of Shenzhen trade fair jumped out of the traditional pattern of "Exhibition for exhibition". They looked at the realistic demand of creating the soft power of fashion, looked at the interaction between brands and consumers, looked at the strategic innovation of the traditional form of exhibition, and explored a unique fashion exhibition. In a sense, the success of the Shenzhen fair is the success of the exhibition concept and the success of the fashion philosophy. The success of the Shenzhen fair shows that the fashion with attitude is alive and the fashion exhibition with attitude will last forever. < /p >