The Grand Opening Of SOHO Outside The Park

In June 29th, the Beijing media meeting on the theme of "national costume retailing giant blossoming the capital city" was held in Beijing China Grand Hotel.

Ding Hui, chairman of the board of directors, introduced the development course of the business model of Monte Carlo at the press conference and firmly expressed the determination of SPA to develop the national fashion retail industry.

At the press conference, he also organized product demonstrations, so that the on-site attendees fully appreciate the charm of the odd mode while fully realizing the "fashion parity" advocated by the company.

In July 1st, the new store, located in the SOHO business district outside Beijing, was also opened to the public under the attention of people from all walks of life.

The new shop hall and wall design style of the direct neighbouring Street are charming and fashionable, attracting many people to queue up to buy clothes.

As the leader of the domestic fashion retail industry, he chose to go to Beijing before the opening of the Olympic Games, in order to show the domestic and foreign friends of the fashion retailer, which is the native of China.

At the same time, this is also an important step in the national strategic layout of 08 years, namely, taking the capital as the commanding point to spread the national market, and strive to achieve the goal of expanding 150 new stores in the year.

"I hope there will be 5-8 stores in Beijing in the year, and then Beijing will be the center to open North China and Shandong and northeast markets.

In addition, this year, he will expand in depth on the basis of the original Southern China market, such as Jiangxi, Hunan, Zhejiang, Jiangsu, Anhui, Hubei and other provinces. In the second half of the year, the more than 100 new stores will be opened in these areas.

Ding Hui said.

Ding Hui said that in the case of ZARA, H&M and other international fashion retail giants entering the Chinese market, it should take the rise of the national garment industry as its responsibility and develop the SPA mode with Chinese characteristics.

In the next two years, the company will open 1000 outlets.

By 2016, it will operate 3200 "fashion life houses" and become a retail enterprise that covers the whole country and provides 100 thousand jobs for the society.

"We always encourage and demand ourselves to be the target of national brand, while we expand our international apparel brands in China, we will work hard with our domestic clothing brands to realize the dream of the rise of the brand of national fashion retailers."

Ding Hui said.

It is reported that before the Olympic Games, he will hold a series of love activities such as T-shirt charity sale in Beijing to contribute to the reconstruction work of Sichuan earthquake stricken area.