Spain Consumptive Luxury Chinese Tourists Increase By 47%
According to the The Global Shopper City, Madrid and Barcelona are the second and third most popular shopping destinations in Europe, after London, respectively, P.
The two famous luxury shopping centers in Spain, Madrid Las Rozas Village and La Roca Village, receive more than 7 million tourists every year. Among them, only the tourists from China, Southeast Asia and Japan pay more than 15 million euros to the Customs after they have been shopping.
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In 2012, the number of Chinese tourists to these shopping centers increased by 47%, but lower than the 62% increase of Russian tourists. P
In Madrid Las Rozas Village shopping center, the average consumption per Chinese tourist is 305 euros, which exceeds the average level of tourists in Russia (265 euros) and Brazil (227 euros).
In Barcelona's La Roca Village shopping center, the average consumption per Chinese tourist is 293 euros, which is also higher than that of Russia (238 euros) and the near east area (246 euros).
The per capita consumption of Japanese tourists is 346 euros.
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Last year, the sales volume of Madrid Las Rozas Village shopping center increased by 37% over the past year, and more than 4 million tourists were received. Among them, 70% were Spaniards, 30% were foreign tourists, and more than half of overseas visitors from non EU countries, especially tourists from Russia, China and Brazil.
The turnover of Barcelona La Roca Village increased by 56% over the previous year, and more than 3 million tourists were received. Overseas tourists accounted for over 60%, and 95% from non EU countries, mainly in Russia, China and the Near East.
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< p > according to statistics, most of the products purchased by Chinese tourists are brand-name bags, leather goods and accessories, but as Chinese consumers travel abroad more and more frequently, many consumers are beginning to pay attention to the world famous brand "a" target= "_blank" href= "http://www.91se91.com/" > dress < /a > Products.
In particular, female consumers increased their consumption budget in products such as scarves, dresses, shirts and so on.
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