The Market Potential Of Children'S Wear Is Soaring, And Businesses Take The Lead In "61".
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< p > more than half a month from the June 1 children's day. Online and offline businesses launched promotions early, because children's day shopping opportunities increased.
People in the industry say that many adults also buy their own products through the atmosphere of children's day.
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Reporters yesterday saw a lot of new products in children's shopping areas. Many clothes, < a href= "http://www.91se91.com/news/index_x.asp" > shoes < /a > the trend of catching up with adults, many of which were fashionable clothes such as shawls, tights, etc. on the e-commerce website of excellent purchase network, suning.com, Taobao and so on, sales promotion of children's products had already started. The children's clothing of excellent purchase net was reduced by 199 from 60. Children's clothing coupons could also be purchased for < a href= "http://www.91se91.com/news/index_f.asp" > women's wear > /a > men's wear. Suning.com's products for infants and children were launched with large-scale promotions, including all kinds of baby products.
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< p > it is understood that the promotion of children's Day is not only a more competitive factor in the market, but also because with the growing atmosphere of children's day, more businesses are letting adults spend their children's day through "nostalgia" and other themes, such as last year's "robot cat" and "journey to the west" and other adult retro cartoon T-shirts, which lasted 61 years ago.
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< p > on the other hand, with the pressure of high inventory in the shoe and clothing market, the market is relatively low, and sales and gross margins have been reduced.
Compared to the adult market, < a href= "http://www.91se91.com/news/index_c.asp" > children's wear shoes < /a > the market has maintained a relatively good level of revenue. Many sports brands have entered the market of children's clothing, making the market more competitive and promotional activities ahead of schedule.
The promotion of children's Day is not only intensified by the market competition, but also because with the expansion of the "children's Day" radiation range, the "farther adults" have been included in the theme of "children's Day" through the theme of "return to innocence" and "nostalgia".
Last year, America's "robot cat" and "journey to the west" continued to sell as retro cartoon T-shirts launched on children's day.
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