CBBS Building Chess To Mid Market System Basically Completed

< p > focusing on purchasing wholesale 1688.com, as the Alibaba group's first established B2B business, after 13 years of continuous hugging and change, stepping into the "Youth", it also gives people the amazing vitality and market potential. As the leading small business e-commerce platform in China, the 1688 (Alibaba B2B China business) website, after upgrading and upgrading from information interaction platform to online trading platform, has shown its great market vitality. It has not only completed the historical breakthrough results of the single commodity channel online trading volume exceeding 290 million yuan, but also played an important role in the CBBS system of Alibaba group. < /p >
< p > 1688, the websites of various commodities and trading channels are showing a flourishing development pattern and continue to lead the continuous development of B2B business websites in China. < /p >
Less than p ago, Alibaba group's 1688 (formerly Alibaba B2B China business website) "528 I love to wear women's clothing eight major industries with the joint China Youth promotion" officially ended. It is reported that the online sales volume of the mid day big promotion of single day dress wholesale is over 290 million yuan, and the size of women's clothing in Taobao fair is 3 times that of Tmall's. < /p >
< p > in fact, as early as last September, Alibaba group announced that it would open up its B market and C market, so as to realize the interoperability between 1688 and Taobao and Tmall in the layout of CBBS system. In the past year, 1688 has made a major breakthrough in the scale of online transactions in the B market, and has basically completed the transformation and upgrading from the information interaction platform to the online trading platform. < /p >
< p > single day wholesale online transactions exceed 290 million < /p >
< p > data statistics show that the 1688 women's wear has a total turnover of 15 million 630 thousand women's clothing on the same day, equivalent to 2.2 times the number of women's garments sold on Taobao day. Among them, 1 million 270 thousand sellers from Tmall bought 5 million 720 thousand women's clothing sellers in Taobao market. On the same day, the amount of online transactions completed by Alipay reached 295 million yuan, 10 times the daily average turnover in Sijiqing, and 3 times that of Guangzhou's thirteen line. < /p >
< p > at the same time, 5. 28 big promotion of full site package logistics concessions, but also to help buyers to save more than 40 million of the logistics costs, is actually helping women's clothing sellers to reduce the cost of purchase. < /p >
< p > Guangzhou trendy goods, Jiangsu foreign trade big factory first hand goods, Hangzhou Hangzhou women's wear, Shenzhen fine women's wear, Yiwu bottoming class and so on, from 1688 women's wear industrial belt with 1000 3A above quality suppliers with their own characteristics of the source of goods together, set off the climax of this year's women's clothing market's biggest activity, they not only provide the latest style, sample, but also provide all kinds of processing, customized services. < /p >
< p > as the largest purchasing platform and wholesale market in the world, 1688 has delivered a rich and high-quality source of goods to Taobao sellers and offline stores. Its registered members have already exceeded 52 million 400 thousand. Data show that 1688 of online buyers have accounted for more than half of Taobao shopkeepers. < /p >
< p > since 2011, 1688 has speeded up the upgrading from information platform to transaction platform, and achieved the connection with Taobao. Figures show that in 2012 alone, more than 3 million of the enterprises provided online transaction services, of which nearly 1 million of Taobao sellers bought goods on 1688.com, and online transactions grew by more than 3.3 times over the same period last year, making a good exploration for the commercial circulation chain of B to C. < /p >
< p > CBBS building chess to mid market system basically built up < /p >
The data of < p > 1688 also indicate that since the transformation from information interaction platform to transaction platform, 1688 has shown more and more market vitality. The CBBS market system previously planned by Alibaba group was basically completed. < /p >
< p > according to the plan, 1688 of small and medium-sized enterprises will connect with consumers through Taobao, Yi Tao, Tmall, Juhuasuan and consumers. Ali cloud plays a fundamental role in getting through the underlying data, eventually forming an organic whole -- from consumers to channel providers, and then to the CBBS (consumer, channel providers, manufacturers, e-commerce service providers) market system of manufacturers. < /p >
< p > chain starts from consumers and channel traders on the personal consumption platform (Taobao, Tmall, Yi Tao, Juhuasuan) online trading network, and is continuously supplied by the purchasing wholesale platform 1688. Then the channel providers again feed the individual needs of consumers to the manufacturers and guide them to produce on demand, flexible production and promote the upgrading of the industrial mode. All transactions are inseparable from Ali cloud protection. At the same time, e-commerce service providers will also provide services for all aspects of the chain. < /p >
< p > as of December 31, 2012, the number of registered users of small business in Alibaba China market was 77 million 700 thousand and 8 million 500 thousand business shops. Taobao, Yi Tao, Tmall and Juhuasuan are all facing consumers, leading in their respective fields. < /p >
< p > 1688 as a result of mastering the best small and medium manufacturers in China, the best raw materials, procurement, industrial products, source suppliers and service providers eventually connected with Taobao platform to become an Internet supply chain collaboration platform. Ali cloud will solve the problem of massive data storage and computation. It will ensure the future demand of electronic commerce in the future with the lowest cost, the fastest response speed, the highest stability and the rapid scale capability. < /p >
Zeng Ming, chief of the general staff of the Ali group, said, "in fact, over the past one or two years, the development of B2B's future business has become more and more clear. It is to get through with Taobao, to get through the entire e-commerce of the supply chain, and to gradually link the supply chain to electronic and online businesses." P B2B walks from the right to the left, Taobao moves from the left to the right, and the two get together. < /p >
< p > 1688 enter the Legion to approve the market, "multi spelling" on-line benefit from multiple sources < /p >
< p > recently learned from Alibaba that its 1688.com website will launch a new online group trading mode in June 20th. It is understood that "Gang spell" is mainly aimed at small and medium-sized wholesale businesses (especially Taobao star level sellers). They are selected for their source of goods, which are supplied at a low price per day. Their products are covered by < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > a target= "_blank" href= "http://www.91se91.com/" > dress > _blank, small commodities, household food, digital household appliances, raw materials, industrial products, "no", "no", "no", "textile", "packaging" and many other industries. < /p >
< p > "some small and medium-sized sellers need more small quantities and small purchases. They need to save more time to choose goods and reduce the cost of purchase. Through the "gang fight", the demand for aggregated procurement of wholesale products will be obtained through the "fight list" method, and at the same time, it will enjoy pre payment and time limited delivery services. The person in charge of the project is introduced. < /p >
< p > at the same time, "Gang spell" can help small and medium-sized sellers quickly solve the problem of product and capital circulation. "Gang spelling" will take advantage of its own advantages to help suppliers speed goods, reduce sales costs and expand sales channels. < /p >
< p > data show that on the day of the 1688 women's Clothing promotion activities in May 28th, the total sales of women's clothing sellers in Taobao fairs totaled 5 million 720 thousand pieces, accounting for 36.5% of the day's women's clothing turnover. Among them, the proportion of sellers of small and medium-sized Taobao women's wear star class was as high as 95.01%. < /p >
< p > for consumers, in addition to gaining the price advantage, participating in "Gang spelling" can also greatly reduce the cost of selecting goods from massive information. Take the clothing industry as an example, the wholesale price that originally purchased at least 1000 pieces can be obtained, and now it can be enjoyed by "20 pieces". A small amount can also enjoy a low price, which is the most desirable transaction service that group buying consumers want. < /p >
< p > the future "partnership" channel will be launched online at 10 a.m. every day for the first time, covering commodities ranging from food to industrial equipment, from clothing and apparel to net mode photography. < /p >
< p > and 1688 internal staff revealed that on the 20 day of the opening date of the "Gang competition" on the 20 th of this month, 1688.com has prepared a group of special products for the consumers and the original blueberry products. < /p >
< p > 1688, sunshine procurement upgrading focuses more on serving SMEs, < /p >
< p > recently, a "sunshine purchasing ceremony" with a total purchase amount of 240 million yuan was held at the Alibaba park. There were 20 enterprises from all over the country and 200 suppliers of small and medium-sized enterprises to share the purchase feast. The procurement will involve four scenarios: raw materials and projects, foreign trade clusters, hotels, and administrative gifts. The site will conduct one on one negotiations, and more than 100 procurement lists will be concluded, with the purchase amount up to 240 million yuan. < /p >
< p > > the "sunshine purchasing ceremony" is a preview of the 1688 platform for the procurement of small and medium-sized enterprises. It is reported that on the 2012 line of the well-known enterprise procurement platform (mingqi.1688.com) or transformation, 2013 1688 sunshine procurement will mainly serve SMEs, and create exclusive online sunshine procurement platform for SMEs. < /p >
< p > sunshine procurement to build online procurement platform for small and medium enterprises < /p >
< p > in fact, 1688.com's purchasing platform and recently launched the "small and medium enterprises online procurement Association", the first selection of "trade finished products" category, including household daily wear, clothing and apparel and digital appliances. < /p >
< p > it is understood that the online procurement will adopt a special procurement mode, combined with the procurement bidding and online bidding two parts, the supplier independently bidding, the transaction process includes buyers purchasing demand, supplier quotes, procurement negotiations, order confirmation, online order, payment, delivery and other links. < /p >
< p > 1688 indicates that the mode of "online purchasing of small and medium enterprises" will become the normal business mode of sunshine purchasing. In the future, the online purchasing platform of small and medium enterprises will be built on the platform of purchasing platform of 1688.com. < /p >
< p > "this year's service strategy is different from before. Previous sunshine procurement has more to meet the procurement needs of large enterprises. In 2013, 1688 sunshine procurement will mainly serve SMEs, and create exclusive online sunshine purchasing platform for SMEs." 1688 the person in charge of procurement said. < /p >
< p > at present, most SMEs lack the complete and systematic online purchasing experience. To create an online online procurement platform for small and medium enterprises is to better help SMEs in reasonable and sunny online procurement, so that the 600 thousand integrity members on the platform not only have more sales opportunities, but also can easily purchase here. < /p >
< p > procurement must solve the purchasing needs of various enterprises < /p >
< p > it is understood that 1688 launched the Bing Bing platform in 2010. In 2012, based on the platform, a series of "sunshine procurement" plans were built. Among them, China Railway five Bureau, Lanting Pavilion gathering center, Zhongtian construction, China Unicom, China automotive, Foxconn and other large enterprises have completed the total purchase amount of over 100 billion yuan in this platform. < /p >
< p > "we note that the procurement patterns of SMEs, including large enterprises and state-owned enterprises, are constantly changing, and more open and transparent e-commerce platforms are becoming more and more popular among enterprises." 1688 the relevant person in charge of Bing Bing platform said. < /p >
< p > this more transparent and open form of procurement is commonly referred to as "sunshine procurement". Compared with the traditional procurement channels and modes, it integrates the procurement needs of materials, shares high-quality supplier channel resources, and breaks the geographical restrictions. Through the online platform bidding system, all kinds of enterprises can find better suppliers through comparison, and the supply information is open, transparent and clear, so as to improve procurement efficiency and save costs. < /p >
< p > 2012, 1688 purchasing Bing Ying platform and a large number of large enterprises to achieve procurement cooperation plan. The 108 enterprises released the purchase plan in 2013 through the 1688 procurement platform, with an intention amount of 2 billion yuan. < /p >
In 2013 P, the platform for purchasing Bing was upgraded. While serving large enterprises, it opened up the procurement area for small and medium enterprises and Taobao shopkeepers. At present, there are more than 110 enterprises in the procurement platform, more than 350000 small and medium enterprises, and more than 3000 Taobao shopkeepers. The monthly purchase volume of the platform exceeds 50 million yuan. < /p >
< p > 1688 is not only a procurement platform for large enterprises, but also can meet the needs of small and medium enterprises with high efficiency and low cost. In the future, creating exclusive online procurement platform for SMEs is the important task of Alibaba's B2B business. < /p >