Textile Enterprises Can No Longer Fear RMB Appreciation Because They Should Deal With Exchange Rate Problems Freely.
Never waste water without flowing water
Recently, there are reports that the appreciation of the renminbi is eroding. clothing Industry, every appreciation of 1% industry profit margins will drop by 6.2%. According to this reasoning, export-oriented enterprises in the eastern coastal areas should be caught in a serious operational crisis. It has also been reported that Sichuan's foreign trade enterprises say that the RMB exchange rate will rise to 6, and that it will close down and shut down.
But Yang Junfeng, general manager of Jiangsu Wujiang Tailai import and Export Co., Ltd., in an interview with reporters, laughed lightly and said, "we have completely ignored the exchange rate issue."
Tailai import and export company, located in Shengze Town, Wujiang, Suzhou, is specialized in producing and exporting various kinds of tourist supplies. Spin Company of products. Yang Junfeng said that although the company is small, because the company has considered diversification in its choice of customers and customers are scattered around the world, the situation of "East is not bright Western bright" often appears, and export volume has basically remained stable.
Yang Junfeng said that the appreciation of the renminbi has indeed created a downturn in the whole industry. In this environment, it is unrealistic for an enterprise to develop in a big way. At the same time, as the product development needs to invest a lot of money, but now the company's capital chain is very tight, in this case, only through the change of business mode to adapt to the big environment.
"If an enterprise wants to survive in a depressed environment, it must rely on its own efforts to adapt itself to it." Yang Junfeng said that apart from distracting customers, the list of foreign trade received by enterprises is also as small as possible because small risks are small. Relying on this model, it has been able to withstand risks. If the RMB exchange rate fluctuates and the exchange rate risks continue to increase, it will be a suicide if we simply take the big list.
Yang Junfeng disclosed that in the past, enterprises often received millions of dollars in large bills, because the larger the list, the greater the profit, but now they would never receive such a large list. The small number of tens of thousands or even tens of thousands of dollars would be picked up.
"Generally speaking, our profit margins are only slightly down compared with the same period last year, but they are still running well. As for the appreciation of the RMB exchange rate, we have been paralyzed.
Yang Junfeng also stressed that enterprises should make their own brands and services in order to survive in the predicament. For the past, the practice of relying on bulk processing trade is not feasible now.
Existing exchange rate risk prevention models
Yang Junfeng's views have been recognized by experts in the field. China silk capital network is domestic. Textile industry In an interview with our reporter, Shen Jian, an analyst with the network, said that the silk net was engaged in e-commerce transactions of textile fabrics. From the actual transaction situation, the real impact of the appreciation of the renminbi was not great. From the practical experience of participating in the trading enterprises, these enterprises generally do not do only for a long time in order to control risks. They only make short term contracts from half a month to a month, so they can often complete transactions before the exchange rate changes and effectively avoid exchange rate risks.
Even if bad luck happens during the trading season, the exchange rate fluctuates sharply. The enterprises have found an effective coping strategy, namely, locking the exchange rate when negotiating with the middle party. The two sides calculate the transaction price according to the exchange rate at the time of the letter of credit at sight, and the settlement is settled at the time of exchange with the bank, which greatly reduces the exchange rate risk.
When some enterprises receive foreign trade orders, if they find profits are not high, they will not accept them. Only those with higher profit margins will receive. Other enterprises have tried to change some foreign trade businesses and become domestic businesses.
This year, the environment is not good. This shows that the demand for both domestic and foreign markets is declining compared with the same period last year. From the industry, the RMB appreciation of 1%, industry profit margins fell by 6.2%. Therefore, most foreign trade enterprises operate according to this mode: they only take short term bills, do not receive them for a long time, only pick up small bills, and do not receive large ones.
Shen Jian said that even in the current general downturn of the industry, the exchange rate is not a decisive factor affecting the profitability, but at the same time, it will also force enterprises to change the extensive trade pattern in the past and produce products with high added value, so that the price can be much higher when negotiating with foreign businessmen.
Shen Jian believes that for the change of exchange rate, enterprises must adapt to their products and services, enhance the added value of products, differentiate products and services, increase middle and high-end products and services, and increase the technological content of products and services. At the same time, enterprises must upgrade and transform, eliminate backward production capacity and equipment, and continuously develop and innovate.
"At present, more than half of Jiangsu and Zhejiang provinces foreign trade enterprise Are operating in this mode. "
Positive changes are taking place.
Although the enterprises have found some ways to deal with the foreign trade predicament caused by the appreciation of the exchange rate, many foreign trade enterprises have already suffered heavy losses. It is an indisputable fact that for example, at the end of May, Jiangsu soda import and Export Co., Ltd., which was engaged in textile foreign trade, lost 120 thousand yuan in the beginning of the month because of the exchange rate change, which lost 10 thousand yuan. At the beginning of June, the products mainly exported to Guangdong and the United States and Europe, the Ming and long life products Co., Ltd., issued a number of orders to the United States $200 thousand, fortunately, when the purchase of the spring has already locked the exchange rate, otherwise it will lose 20 thousand yuan. However, a recent "import and export year-on-year growth rate in July has finally shifted from negative to positive" message, but this hot summer brings a breeze, but also to the "cold wind" in the foreign trade enterprises to send warmth.
If you only look at the data, foreign trade enterprise Indeed, we are experiencing "bitter cold". The import and export data released by the General Administration of customs and Excise Department in June showed that imports and exports had negative growth for the first time in 17 months, and export growth reached a 44 month low. Yao Jian, a spokesman for the Ministry of Commerce, said that the contraction of traditional markets was the main reason for the decline of exports in June. The traditional markets in Europe, the United States and Japan account for more than 50% of China's exports. Secondly, the tightening of external environment has led to the rise of trade protectionism, which is also a very important factor. There are also rising cost factors, including labor costs, raw material costs, and appreciation of the RMB exchange rate.
In response, Jin Baisong, a researcher at the Ministry of Commerce, said in an interview with our reporter that positive changes are taking place behind unfavorable data. For example, enterprises have shifted from coastal to central and western regions in order to save costs, promote the development of the central and western regions, and have a more balanced layout in the national market. The grim situation has also become an opportunity for enterprises to enhance competitiveness and extend the value chain.
It is reported that the Ministry of commerce is taking relevant measures to support export enterprises, including promoting trade facilitation and reducing operating costs of enterprises. Including the convenience of import and export links, lower fees, and so on, giving small and medium enterprises, especially small and micro enterprises better services, such as helping small and micro enterprises to explore the international market; in addition, the Ministry of Commerce will further improve the international economic and trade environment, accelerate the establishment of free trade zones, accelerate the signing of trade and investment facilitation agreement.
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