Appreciation Of Creative Shoes
< p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201310/17/20131017025101_sj.JPG "/" < < > >
< p style= "text-align: center > > simply did not < a target=" _blank "href=" http://www.91se91.com/ "> shoes" /a > surface "shark shoes" < /p >
< p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201310/17/20131017025112_sj.JPG "/" < < > >
< p style= "text-align: center" > a target= "_blank" href= "http://www.91se91.com/" > textile > /a > shoe upper sports shoes < /p >
< p > as the largest economic city in the west of the province, which has been in the forefront of the economy for 14 consecutive years, Quanzhou has made efforts to implement the new development strategy of the Fujian provincial Party committee and the provincial government. Focusing on the main direction of the innovation pformation, Quanzhou has accelerated the upgrading of the upgraded version of the economy, the reform and Innovation Demonstration Zone, and the eco friendly city.
In this process, upgrading the industrial standard has become an important part.
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< p > > a target= "_blank" href= "http://www.91se91.com/" > leather < /a > has always been the main material of sports shoes, and a vamp should also undergo many manufacturing processes. Nowadays, this traditional shoe making mode is being broken by innovation force.
In an industrial design competition held in Jinjiang recently, the concept of a sports shoes made by the Quanzhou sports brand has attracted onlookers. The biggest difference is that it simplifies the tedious shoemaking process, and the shoe upper only uses leather instead of cloth.
In the era of overcapacity, industrial design has injected strong incentives for differentiated marketing of sports shoes.
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< p > < strong > saving manpower, knitted upper with integral molding < /strong > < /p >.
< p > normal sports shoes upper is usually made of leather shoes and PU materials. Although long-term efforts have been made, the pollution generated in the production process has been minimized, but the problem of carbon emissions still exists.
The traditional shoemaking process still has strong dependence on manpower.
On the one hand is the high cost of labor costs, on the other hand, consumers are increasingly strengthening the requirements of natural environmental protection, lightness of dressing and so on. The traditional sports shoes products are facing new opportunities for reform.
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< p > "we call it" shuttle ".
Zheng Fei, the design director of Anta shoes commodity management center, said that a group of shoes that had been put into the order link brought by the team's shoes, vamp is a fabric similar to fabric, completely abandoned the leather material, and made use of the specialized system < a target= "_blank" href= "http://www.91se91.com/" > shoe machine < /a > can be molded into shoe body at one time, and after pressing the sports soles, the two steps can complete the production of sports shoes, saving a lot of manpower and material resources.
Because the vamp is a compressible lightweight material, the storage space in the same space can also be doubled, which greatly saves the pportation cost.
From an enterprise perspective, this saves a lot of cost, and from the user experience, it can achieve the role of lightweight support.
"We are going to make a quantitative production right away. This concept shoe is close to the market."
Zheng Fei said.
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"P", "this kind of technology to put clothing on the feet is also applied internationally."
Lin Lei, Deputy Secretary General of Fujian Textile Industry Association, said he had seen similar products in the US market before.
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< p > it is understood that similar to this, Quanzhou Jinchao Knitting Industrial Co., Ltd. has just introduced the technology of knitted upper.
"We have started working with many local shoe companies."
Mr. Zhuang, director of the above company, said.
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< p > industry analysis shows that knitted vamp technology has been launched earlier in the application of casual shoes and fashion shoes, but the application of sports shoes on sports functions is not so simple. It requires more industrial design requirements, such as how to ensure the stability and stability of the fabric surface, and the need for ventilation and shock absorption during sports.
The development and production of breathable and running running "textile shoes", Jinjiang shoe enterprises can be said to be in the forefront of the industry.
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< p > < /p >.
< p > < strong > intelligent implant development new concept shoes < /strong > < /p >
< p > have you ever seen a sport shoe like a shark or an eagle? In this design competition, Cao Dawei, the easy industrial design in Beijing, has launched an intelligent concept massage shoe, which simply does not even have a shoe upper, and makes shoes in the form of sharks. It can satisfy consumers' free walking concept as far as possible, and the soles of foot contacts distribute many contact points according to the human body's acupoints. The corresponding intelligent APP system can achieve the massage needs for users at any time and anywhere.
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< p > "this technology can even combine the design of DIY vamp to promote the market."
Chen Qingquan, deputy director general of XTEP's footwear industry, said.
Judging from the reaction of the industry, Cao Dawei was confirmed by his colleagues. He hoped his shoes design could be applied to industrial projects as soon as possible.
Because the design is advanced and the cost input is relatively high. If there is no support from the powerful enterprises, it is very difficult to scale the market.
It is said that traditional enterprises have had preliminary negotiations with them.
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Compared with P, the "new Eagle shoes" launched by del Hui is more consistent with the strategic adjustment of the company to the casual wind at present, and the pictorial design is very pictographic. The hawk claw from the hawk of the shoe body to the sole of the shoe is very vivid, and the product of "speed and passion" is clearly positioned.
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< p > in order to avoid the injury caused by homogenization competition ten years ago, the sporting goods enterprises try their best to voice their individuality through industrial design. The direction of intelligent design is the overall trend, but the individualized direction is different.
Anta sports is developing the new concept of bright shoes. Although it also applies APP technology, it also attaches importance to the interaction between people and shoes. However, it grasped the subdivision range of running at night: using the motion to generate electricity automatically, setting the color of the shoe's body in the running length, and doing intelligent operation to help runners find the same time running partners in the same area.
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< p > < strong > innovative product industrial design to help /strong < /p >
< p > in recent years, the investment of sporting goods enterprises in industrial design is increasing day by day, and the benefits generated have proved the gold content of the industrial design itself.
Anta's previously launched breathing and running shoes have been developed to the third generation.
The emphasis of industrial design is still on the upper surface. 3D technology is used to make mesh cloth, which is a breathable material with diamond like hexagon, which is conducive to circulation and ventilation during running.
The seamless process design of XTEP's design has also emphasized the sense of foot support when running.
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< p > "the products are all set up in Pyramid. Most of the top products emphasize functional experience and the price is higher, but they are not popular with the market.
Products with large sales volume and high profit margins are the biggest profit points for enterprises. At present, some products are also paying attention to functional consumption experience.
According to the analysis of the industry, with the further development of industrial design in the future, users who focus on functional experience consumption will be further diverted and eventually become the decisive force of leading enterprises' main profit points.
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Professor Peter Zach, founder and chairman of the German Red Dot Design Award, recently came to Quanzhou to participate in the industrial design competition. He fully affirmed the industrial design level of the footwear industry in the P.
He thinks that good design must have both internal and external qualities. It should be good looking, quality based, and good for use.
The product itself must be concise and convenient so that more users can be accepted. The purpose of industrial design is not to curry favor with others but to pform people's lives. In this respect, the purpose of Jinjiang shoe making enterprises is more clear.
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