Tada Nobuyuki'S Important Strategy On Japan'S "Cool" Culture

"P > overseas need to develop support agencies (" cool Japan "to promote institutions) is an important part of Japan's national development strategy. This large-scale project invested 50 billion yen by the government, and private enterprises invested 10 billion yen.

In order to further understand the strategy of "cool Japan", we interviewed the managing director of this organization, < a href= "http://www.91se91.com/pioneer/" > Tada Nobuyuki < /a > managing director of pine house.

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< p style= "TEXT-ALIGN: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201311/13/20131113104259_sj.JPG "/" < < > >

< p > < strong > professional background helps inauguration < /strong > /p >

During the period of assuming office as Prime Minister of Japan, Junichiro Koizumi emphasized the policy of "a href=" http://www.91se91.com/news/index_c.asp "cultural industry < /a" as a national strategy in 2005, and considered that Japan's "cool" is an important factor in industrial revitalization.

This idea is inherited from the "cool Japan" strategy of the Ministry of economy and industry.

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< p > "although I have not been in contact with the Guanting for a long time, since last autumn, when they communicated with the members of the" cool Japan promotion conference "who discussed the specific development plan for overseas development, they asked me about the appointment of the president.

There was a time when the matter was shelved, but it was put on the agenda again in March and formally appointed in August 12th.

Members of the Ministry of economy and industry believe that domestic and foreign business networks, which are based on garment processing and retailing, are the decisive factors for my appointment as the president.

At the same time, the relevant people also think that the unique idea and unique style of work are the reasons for my holding this position.

Tada Nobuyuki said.

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< p > according to Tada Nobuyuki, the biggest reason why he insisted on not taking office was that in September 14th, the whole shop renovation of pine house Ginza was approaching.

If this time resigns, it will have adverse effects.

In order to get the understanding of President Matsuda Masaki, Tada Nobuyuki showed the importance of opening up overseas markets to promote Japan's economic growth.

At the same time, because the president of the new company of the government fund is a fixed position, in order to develop the loose house in future, he had to resign in October as director of a href= "http://www.91se91.com/news/index_c.asp" and "loose house" /a.

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< p > < strong > profit oriented development policy < /strong > < /p >

< p > "because the institution has not yet been established, so I do not know what specific areas to cover.

In addition to the animation industry, related industries include publishing, broadcasting, film, games and music, which are very extensive and subordinate management agencies are also different.

For example, clothing is governed by the Ministry of economy and commerce. Food is governed by the Ministry of agriculture and forestry. The traditional culture is governed by the culture department.

I hope that the support agencies can protect Japanese manufacturing industry and become the beacon of "made in Japan" and become the official and civilian fund across Japan, so as to provide strong support for giving full play to Japan's industrial advantages.

The initial plan of the organization is to collect various projects and make plans for funding, and then introduce more private enterprises and financial institutions to invest.

It is estimated that the total scale of investment can reach hundreds of billions of yen.

Tada Nobuyuki said.

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< p > at present, the overseas market promotion of Japanese industry is dominated by wholesale market without price determination, which is the weakness of Japanese enterprises.

Foreign retailers have suppressed FOB (FOB), accumulated co financing and sales support, making Japanese companies almost unable to earn money.

The strategy of "cool Japan" is to develop overseas markets with other partners as retailers.

The strategy should pform the business model of the organization into profit oriented.

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< p > < strong > establishing an external talent network < /strong > /p >

< p > although "cool Japan" promotes the organization's current work is only planning, but this process also includes the key support of the company's operation, that is, the identification of the project and the establishment of the two business teams for the registration and design of the investment return.

Therefore, it is necessary to recruit experienced professionals in various fields.

Now the agency has begun the interview.

"We want to create an excellent and interesting team.

Moreover, as a guarantee for fairness and impartiality in investment judgment, we will set up an Investment Committee for the introduction of external talent and prepare to plan an external talent network to understand the legal risks of various countries.

Tada Nobuyuki said.

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