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Hebei Leather Industry Research: Urgent Need For E-Commerce Talents

2013/11/21 23:22:00 13

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Small And Medium Enterprises E-Commerce Talents

September 2013, the teachers and students of Shijiazhuang Vocational College of Industry and Commerce carried out special research on the 4 industrial clusters, namely, the "Xinji" _blank "href=" http://www.91se91.com/ "leather" /a "city, the Qinghe cashmere products base of Xingtai, the Rongcheng" a target= "_blank" _blank "href=" target= "," the clothing market "," Baoding Baigou wholesale market "and other industrial clusters, and the two commercial markets of Shijiazhuang South three wholesale markets and Shijiazhuang Taihe Electronic City two industries. The 1000 questionnaires were distributed, and 882 effective questionnaires were collected. After the statistical analysis, the" Research Report on the current situation of e-commerce in the small and medium-sized enterprises of Hebei province "was formed in Xinji Province, Xingtai. 
 "Hebei SME E-Commerce Research Report" was released at Shijiazhuang Vocational College of Industry and Commerce's "e-commerce talent training mode reform forum". The report shows that 79.6% of SMEs have demand for e-commerce talents. Yuan Dengke, Deputy Secretary General of the China Electronic Commerce Association, believes that the positive development of e-commerce has become a social consensus. "The development speed of China's electricity supplier industry ranks first in the world. Many traditional enterprises will face spanformation, and the demand for professional talents of electricity providers will grow rapidly." 
 according to the survey results: 73.8% of the small businesses with the six major characteristics of the sample survey, < a href= "http://www.91se91.com/news/index_s.asp" > market < /a >, have launched or planned to carry out e-commerce. There are 16.7 SMEs in Hebei, nearly 80% of them have demand for e-commerce talents, and nearly 14% of them have urgent needs. According to this calculation, there are about 13.4 SMEs in Hebei Province, and there are about 2.3 urgent needs, most of which demand less than 10 people. 
 in the e-commerce market of leather, clothing, department stores, bags, electronic products and cashmere products, in the e-commerce market which has chosen or planned to choose, 45.5% of the businesses choose Taobao platform, so it can be seen that Taobao platform is the preferred platform for all small and medium-sized enterprises to start business and start their business. 
 this year, Shijiazhuang Vocational College of Industry and Commerce's first "online business class" enrollment has proved this judgement. Every student in this major enters a school and opens a "Taobao store" under the guidance of the teacher. Students learn relevant theoretical knowledge and technical skills in the process of starting a shop. 
 in the way of realizing e-commerce, 42.7% of enterprises choose to do their own business, and 42.2% of enterprises choose some businesses, such as customer service, marketing promotion, website maintenance and so on. Outsourcing accounts for only 15.1%. Enterprises are more inclined to do e-commerce through their own employees, or by outsourcing part of the business of e-commerce. 
 in choosing the specific work content for graduates majoring in electronic commerce, 43.4% of enterprises choose the first place in network marketing, the second in the US, and the second in website management and customer service. Therefore, in the development of e-commerce professional curriculum system, Shijiazhuang Vocational College of Industry and Commerce will focus on network marketing and art related courses, in order to meet the current demand for talent in small and medium enterprises. 
 more than half of the enterprises are willing to solve the demand of talents by way of school enterprise cooperation in the way of solving the demand for electricity supplier talents. The speech of Jia Shaohua, vice president of Yiwu business and industry Career Academy, also verifies the result: "every enterprise in Yiwu is undergoing spanformation. Now many enterprises are going to sell through e-commerce. When it is difficult, they will cooperate with our students, entrust us to operate on behalf of our students, or to operate through shareholding system." However, 40.8% of enterprises choose to carry out e-commerce business through internal training of talents. This indicates that amateur time or short-term centralized training teaching mode is also a way for e-commerce professionals training and school services to enterprises and society. 
 at this stage, the conditions for the construction of E-commerce Specialty in Hebei province are very good. Most enterprises have good intentions to cooperate with schools. Schools can rely on full industry and enterprises to carry out all-round and in-depth cooperation between schools and enterprises in the course of professional construction, and give full play to the role of industry and enterprise cooperation in the formulation of personnel training programs, teaching staff, training and post practice, so that schools and enterprises can jointly cultivate skilled and skilled personnel who are able to take up posts. 
 Ma Zikong, Dean of Shijiazhuang Vocational College of Industry and Commerce, said that the school will take "ability based" personnel training as its goal, and set up corresponding courses according to the steps and processes of opening and running online shops, so as to train small and medium enterprises, especially those in small businesses, such as network marketing, graphic design, website management, customer service and so on, and deliver skilled and skilled personnel with good executive ability, communication skills and teamwork skills, so as to promote the development of e-commerce in Hebei.