Qingdao Shopping Mall Ahead Of Christmas Discount Storm

< p style= "text-align: center" > < img border= "0" align= "center" alt= "" src= "" /uploadimages/201311/23/20131123030124_sj.JPG "/" < > > "

Less than P, November, there were no important festivals to be fry, but smart businessmen would not let go of any promotion period.

At the moment, it was more than a month before the a > Christmas Eve "/a". The island merchants have begun to warm up the atmosphere to make the Christmas season start early this year.

In addition, the major shopping centres launched the winter discount mode in full swing, setting off a winter discount storm, enabling consumers to enjoy the shopping feast again after "double 11".

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< p > > strong > shopping mall enters Christmas season < /strong > /p >

P, a Christmas tree full of gifts, a beautiful Santa Claus, a shining reindeer, and a multicolored bronze bell.

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< p > recently, reporters visited downtown shopping malls and found that many businesses had dressed up for shopping malls ahead of time.

A few days ago, the annual Christmas lighting ceremony of Sunshine Department opened with surprise.

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< p > < < a href= > http://sjfzxm.com/news/index_c.asp > > Sunshine Department Store < /a >, the person in charge of the event introduces the classic ballet "Swan Lake" into the theme of "lighten the night of Swan Lake", and carries the love prayers of Prince and princess with gorgeous carousel, which adds more romantic and dreamy colors to this joyful Christmas.

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< p > reporter has learned that with the Christmas coming, it is essential for merchants to make a big discount. According to the relevant personnel, there will be multiple promotions in sunshine department store during the Christmas activities opened by the lighting ceremony.

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< p > during the interview, many shopping malls admits that after more than 110 years of market cultivation, < a > Christmas < /a > has now become the "golden egg" of businessmen making money. The sales of Christmas day on the mall can reach six or seven days in peacetime. In November, there were no important festivals to be fry. In order to avoid the promotion of short positions, the attack of "a href=" http://sjfzxm.com/news/index_c.asp "Christmas" > Christmas "/a" offensive started earlier and earlier.

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< p > < strong > winter discount storm > /strong > /p >

"P >" new products, up to 40 times the total rebate (equivalent to 40 percent off), members of specialized supplies to 70 percent off.

Supermarket household appliances, popular goods, the overall price, the first integral consumption to send cash coupons.

"Carnival Carnival continues, the name is full of 299 yuan to draw 190 yuan to 500 yuan coupons," "winter fashion, winter clothing new products 5 fold"......

Mackay's winter Appreciation Day, Taitung Liqun shopping mall and other shopping activities, the whole November became a winter discount feast.

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< p > major shopping malls have launched promotional activities while some brands have also conducted special sales activities.

Some consumers, known as the word of mouth brand cashmere sweater, are also involved in a wonderful discount storm for the winter island city.

The sale of sweaters has been on the rise due to the cooling of the island city.

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< p > reporter saw in Taitung < a > QIAN River department store < /a > sweater sales area, many people are shopping.

"Now we are going to cool down, and buy a few woolen sweaters in advance."

Ms. Wang, who is going to buy a sweater for her parents, is buying under the recommendation of salesmen.

Reporters see that the discount here is really very attractive.

A brand of cashmere sweater is 390 yuan, cashmere sweater 2~4 fold, 300 yuan.

Sales staff said that when people choose cashmere products, they need to pay special attention to cashmere content, and the price of cashmere varies.

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< p > < strong > consumers should be careful in calculating the actual benefits of < /strong > < /p >

< p > reporter has learned that as the shopping malls in our city have entered the winter discount season, some stores will have a discount of 50 percent off or even 62% off. In many shopping malls, they have striked for a lot of attention, but at the same time some consumers have been depressed.

According to the reporter's visit, there are some discounts in the discount season. If people want to get cheap and satisfied products, they still need to spend more time to compare them.

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< p > recently, when Ms. Wang went shopping in Taitung, she saw a pair of original price 980 yuan < a > women's shoes < /a >, Ms. Wang bought the shoes at the price of 500 yuan after the discount.

While resting, she scanned the bar code of the shoe packing box by using the "I check" software on her mobile phone. She was surprised to find that the original price of the pair of shoes was about 500 yuan.

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< p > industry pointed out that, for < a > merchants discount < /a >, the brand bears the risk of huge profit loss, but small brands have to participate in the discount of the mall when facing the pressure of shopping malls.

To this end, some brand associations first increase the selling price of goods and then participate in promotional activities, resulting in a discount price which is actually the original selling price, even higher than the original sales price; the return of gift coupons is limited.

Some shopping malls usually use promotional slogans to send "300 full 200" and "full 500 to 300" promotional information, but do not elaborate on the details of the coupons.

After receiving the coupons, the consumers found that some brands could not use coupons, some could only use one for a certain amount, and the validity period of gift coupons was usually only a few days.

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