The Philippines Government Encourages Footwear And Other Durable Products Enterprises To Expand Exports.

The Philippines government encourages exporters of domestic handicrafts and other durable consumer goods to find a broader export market. As the traditional export market of Philippines, the United States and Europe are now more inclined to buy products with cost competitive countries.

Celestino Mijares as a foreign country in Philippines Buyer Association When the vice president mentioned durable consumer goods, he said that the change in production costs of such products led to the transfer of some purchasing power to foreign markets, and these foreign markets remained competitive in terms of production costs.

These durable goods include: handicrafts, household goods, furniture, Footwear products and Accessories 。 At the same time, he also mentioned that the United States is still a stable trading partner of Philippines, while other countries are also Philippines's target export markets. Like Canada, a potential market with huge potential, a large number of Philippines residents are now emigrating to this country.

Australia and New Zealand will also be included in the market development plan because they are closer to Philippines. As the leader of Asian fashion trend, Japan still absorbs some American and European ideas, and is also listed in the planned development market in Philippines.

Mijares also mentioned that the free trade agreement will bring some form of innovation to Philippines's exporters of production equipment. It also stressed that exporters also need a strong logistics provider to back up.

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In mature markets, consumers who consume such products will have duplicated consumption for the first time. If we only pursue sales of products, we can locate people who have been educated before. In the product design basically meets the needs of the conditions, the pursuit of price rationality.

If we want to attract the first time to consume the product, we should find out the personality group in this crowd, and make personalities from the appearance style and functional characteristics of the products, so as to satisfy these people's tastes and tastes. Of course, this is just a position to seize the market, and the goal of this positioning is to increase market share.

The life cycle of a product is not the life span of the product itself. Usually, new products are sold from the market to be eliminated, and like any living creature, there is a process of occurrence, development, maturity and decline. The trajectory of market product movement can be described by a curve. This curve is known as the product life cycle curve (also known as growth curve). It refers to the whole time of the whole sales process from the beginning of the market to the growth, maturity and decline of the new product after the development of the new product.