Shishi Business Center Is Rising

Shishi clothing city -- the largest investment project since Shishi built the city.

This is a new business card for Shishi facing the domestic and foreign markets. It is a large scale in the similar professional market in Asia.

"Shishi is so famous that Shishi clothing is so famous. Why can it be so scattered?"

On the day of the end of 2002, Shishi won the title of the famous Chinese leisure clothing city. A businessman from Norway came to Shishi, and then put forward such questions after seeing the narrow and crowded "clothes stand" in the alley.

Since entering the new century, many domestic trade personages also think that today's clothing wholesale market is no longer synonymous with low-grade goods.

With the gradual improvement of China's market economy, the "market type" clothing specialized market has appeared in many cities in China.

If you stay at the lower level of "street without business" or "stall" or "alleyway", it will be greatly outdated.

"Only by building a large scale professional market, can the lion's garment city gain new advantages and gather more wholesalers at home and abroad."

In 2003, the Shishi municipal Party committee and the municipal government assessed the situation and made the decision to build Shishi clothing city after full deliberation and argumentation.

The Shishi lion garment city is located in the commercial hinterland of the Economic Zone on the west side of the Straits. It is the three level commercial construction project in Fujian, Quanzhou and Shishi, with a total land area of 1110 mu, with a total investment of 1 billion 500 million yuan. There are five major functional areas, namely, the clothing trade area, the exhibition Art Center, the Xingguang leisure square, the modern material flow distribution area and the business supporting service area.

At present, Shishi clothing city has been completed in the first and two phases, and there are more than 3000 shops. It was put into use on the occasion of the eighth cross strait textile and Garment Fair held in April 18, 2005. The appearance of this modern professional market immediately aroused widespread concern and favor from businessmen and businessmen at home and abroad.

At the end of the same year, Shishi garment city was rated as China's ten largest wholesale market for clothing, and was honored again in 2008.

Shishi clothing city has also won the national integrity market, the national industrial tourism demonstration sites and other awards.

The exhibition and Trade Promotion between the mall and the industry promotes mutual interaction. The top-grade shopping malls, complete supporting facilities, perfect management services and beautiful leisure shopping environment -- Shishi clothing city, with its strong exhibition and trade market characteristics, has played an increasingly significant role in promoting the Shishi and its surrounding textile and garment industry and clothing brand.

Shi Shi lion and its surrounding areas are China's famous leisure apparel industrial clusters. Only stone lions have more than 2700 garment manufacturing enterprises and more than 1000 textile dyeing and finishing enterprises.

The clothing industry accounts for about 50% of the total industrial output value. Shishi has more than 4400 clothing wholesale and retail enterprises, with an annual turnover of more than 10 billion yuan, and the textile and garment industry contributes more than 60% to Shishi's economy.

This strong industrial base is the huge support of Shishi garment city. More local and one or two level wholesalers in the field have entered the attraction of Shishi clothing city.

However, most of the textile and garment enterprises in Shishi are small and medium-sized enterprises that have just broken away from "workshop production". There are not many famous brands of Shishi clothing. When the globalized economic wave in the new century comes to shore, Shishi's clothing enterprises urgently need to upgrade and pform.

The Shishi clothing city, which came into being at the historic moment, has been carrying out this important task in the mutual promotion and interaction with the local industry.

"A different dress will be put in different stores, and the price will be quite different.

After our clothing entered the clothing city, faced with a number of higher level customer groups, our products continued to meet new requirements.

Over the past few years, the production level and product quality have been greatly improved.

Two days ago, the general manager of an ordinary clothing enterprise stationed in the clothing city for 5 years said so.

This is exactly the truth that Shishi garment city has constantly promoted the upgrading of clothing enterprises and brands.

Since the opening of Shishi clothing city, it has expanded the influence of Shishi textile and garment industry in China, opened up product sales for Shishi garment enterprises, attracted domestic and foreign businessmen to purchase stone lions, and played a corresponding role in improving the level of many local enterprises. Many businessmen also obtained many valuable market product information through the display of "hypermarkets", which laid the foundation for updating products quickly.

Shishi clothing city is also attracting large numbers of domestic and foreign counterparts to its own doorway with a large scale exhibition hall, making exchanges with local enterprises to complement each other and promote the upgrading of Shishi clothing products.

The garment city of Shishi lion is becoming the hatchery of Shishi garment industry and brand promotion.

To improve the service management ability and push the market to a new level, two free battery cars run through the Shishi clothing South and north two districts in June this year, providing more convenient services for buyers who come to the garment city to purchase.

Recently, Shishi clothing city e-commerce company has been fully operational, and a network business platform built for more than 3000 businesses will soon take shape.

This is another measure taken by Shishi Garment City Management Committee to serve the market.

Through various supporting services, the clothing city tries to integrate all kinds of related functions such as paction, logistics, information, consultation, exhibition and display into the paction of the garment city, providing a full range of services to merchants stationed in the garment city, so that the merchants stationed in the clothing market can enter into the marketing work more efficiently under the unified coordination and management of the clothing city.

"Take market development as the guide, service business as the center, and prosperity development as the goal".

Shishi clothing city management team firmly establish this management concept, and continuously improve the supporting facilities, create a good market environment, and promote the prosperity of the market. At the same time, through the perfect service and scientific management mode, we constantly promote the expansion and prosperity of the entire garment city.

We will actively establish a business guild to further establish and nurture industry self-discipline institutions, and build a clothing professional market with effective government regulation, strict discipline and strict market discipline, so as to promote standardization and institutionalization of the market.

"Business reputation is the foundation for the survival and development of the market."

The management team of garment city has unremittingly promoted the construction of the market integrity and civilized management system, and vigorously launched a series of activities to create a credit market and strive for credit value, and strive to create an honest and civilized market.

Over the past few years, Shishi garment city has paid attention to the cultivation of new business reputation, and guided operators to establish a sense of "long-term management", and to abandon the short term behaviors in the old street market, so that Shishi garment city began to appear at home and abroad in the face of "honesty, efficiency and authenticity".

Through a series of work and activities, the credibility of operators has been improved, the rights and interests of buyers and consumers have been effectively maintained, the competitiveness of merchants and clothing sold has been enhanced, and the prosperity and development of Shishi clothing city has been promoted.

In 2006, Shishi garment city was awarded the "brand" of the national integrity market by the Chinese professional market alliance.

Supporting services is a major symbol of the modern market.

Shishi garment city constantly improves hardware matching and service measures, and constantly improves network construction.

Through in-depth research and efforts to coordinate, we have increased the class line and shift of the garment city passenger station, and provided convenient pportation services for the merchants who come to the garment city to purchase. On the basis of opening 4 free buses in the early stage and opening the freight lines to Yongchun, Dehua and Xiamen, this year, we focus on strengthening the construction and management of the supporting services such as the small supermarkets, sightseeing cars, catering and pportation businesses in the garment city trading area, providing services for operators and consumers.

On the other hand, we should coordinate the preparatory work for the construction of the garment city passenger station, guide the car to flow to the garment city, form the favorable conditions for the sustainable development of the market, and make preparations for the planning of the logistics center of Shishi Garment City, so as to provide services for pfer, storage, material distribution, zero load pportation and pportation information exchange for the Shishi garment city and the surrounding professional market.

At present, there are 400 merchant supporting warehouses, nearly 10 professional logistics distribution service organizations and 41 joint pport enterprises which send goods to and abroad to provide safe, convenient and fast logistics supporting services for Shishi clothing city merchants.

At the same time, Shishi clothing city promotes the clothing city and clothing brand image through the combination of soft propaganda and advertising publicity, and local and national and global publicity. It takes advantage of various kinds of exhibitions and orders to invest in the bridge, and actively contacts with enterprises and companies that are interested in garment city, and actively explores new ways of joint win win. At the same time, we do a good job in the analysis of new and old market merchant data, do a good job of database software construction and statistical analysis work, create favorable conditions for the development of the garment city, and actively promote online promotion, and promote the continuous development and growth of the market.

To integrate into the overall situation of development and create a modern business center, with the continuous expansion of the influence and radiation force of Shishi clothing city, a number of high-grade trade and logistics facilities are gathered around the Shishi clothing city.

In the three phase of the clothing city, the construction of the north and South D block trading area, the five star hotel, the large business center, the R & D center, the consulting service center and the logistics center have also appeared in front of people.

A large modern business district is forming here.

In the construction of the Economic Zone on the west side of the Straits, the economic integration and internationalization will continue to improve. The whole southeast coastal economy will face a new opportunity. The industrial structure will be more optimized and the product structure will continue to upgrade. These will surely provide a rare opportunity and broad space for Shi Shi garment city.

In order to catch up with the wave of the times, Shishi clothing city management committee also put forward higher requirements for themselves. They are making efforts to make Shishi clothing city a model of commodity circulation and management services.

At present, the CMC is actively promoting the planning and construction work of the Hua Min import and export building, the Taiwan textile and clothing research and development trade building, the clothing city five star hotel, and the surrounding area. It will speed up the pace of the expansion of the garment city passenger station and make every effort to create conditions, constantly improve the market management environment, and strive to attract the sportswear and children's clothing with the advantage of the lion's origin to pfer to the garment city, giving full play to the advantages of the specialized market of the garment city, and further forming a benign interaction pattern between the industry and the market.

On the other hand, we should speed up the planning and construction progress of Shishi garment city logistics center, and provide services and strong support for the Shishi garment city and its surrounding professional markets.

At the same time, we should speed up the construction of e-commerce platform in garment city, and establish a good service platform for buyers and operators to set up pactions, management, exhibition and consumption.

Qiu Yuzhen, director of the Management Committee of Shishi clothing city, said that with the quickening pace of the construction of Shishi clothing city service complex, the clothing market and its surrounding market operators will enjoy more unified and convenient services.

Facing the new development opportunities, as the global garment sourcing center and the southeast China clothing logistics center, Shishi garment city logistics is moving towards the "five in one" mode. In the near future, Shishi garment city will become a large-scale modern professional market with large-scale industrial development center, clothing trading center, information service center, exhibition and Exhibition Center and logistics distribution center.