Training Global Sustainable Sharing Platform And Mechanism

The success of American fashion is not achieved overnight, but we are still very young and immature compared with the whole European fashion industry.

New York fashion starts with manufacturing, factories and employment centers gather in the Darment area, and the inspiration of Americans is coming to Europe to see the show. They bring back the essence of them and then process and rebuild these products.

In the late 1950s and early 60s, some American designers began to emerge. They had their own unique ideas about what Americans wear.

The American sports brand is excellent and unique. It promotes and leads the contemporary market and leads the US fashion industry to develop and grow.

CFDA started to take part in the fashion week in New York.

New York fashion week started in 1993. It launched all fashion shows to Bryant park.

Before that, many fashion shows were held in different places.

Such integrated management plays a very important role in the development and growth of American fashion. It attracts more attention from international media and fashion buyers, and also promotes import and export trade.

Later, the integration display soon exceeded the management capability of CFDA. In 2001, we sold it to IMG international marketing management company.

The advantage of this approach is to enable CFDA to pay more attention to and promote its core mission -- to promote American fashion business, to support designers' daily business operations, to train young and talented designers, and to provide scholarships, educational opportunities, guidance machines, etc. to inject fresh blood into New York fashion week. This exhibition is conducted by IMG director before the London Fashion Week in Paris fashion week.

The fashion week of two times a year has become the second largest industry in New York (the first industry is banking finance).

Now our scale has reached US $466 million, and there are 116 thousand media and buyers from more than 30 countries each season.

Overall, with the help of New York fashion week, the United States has become the vanguard of the global fashion industry.

There are 173 thousand people in the whole field, and more than 800 fashion companies are more than two times as many as in Paris.

In addition to the fashion week two times a year, the fashion industry holds about 75 major trade activities annually, with 5000 fashion exhibition halls.

New York also has excellent fashion colleges such as Parsons, Pratt and FIT.

At the same time, New York is also the birthplace of some famous fashion magazines such as Vogue, WWD and so on.

I agree that fashion is a global industry and crosses national boundaries.

The market can be found everywhere in the design of beauty.

More importantly, organizers of fashion week and advocates of designers should consider cultivating a platform and mechanism that can be shared continuously.

China, like Russia and Brazil, is an important market with great chances of success.

Now American designers are learning about the needs of consumers in Chinese market. A good designer should show the culture and experience that he knows and understand, and make good use of the advantages of each side when helping each other.

New York is the landmark of the American fashion industry. Many brands from Losangeles and other regions come to New York show.

I have received frequent calls, such as Ohio, Poland, Alabama and so on. They all want to organize their own fashion week.

If they can do that, they must start from the local activities. It is important to know if there are good designers in the world who can establish credibility and status for fashion week. If it can not be done, it can not have the international status like New York fashion week. It will only be a member of many fashion week.

New York fashion week is the representative of New York fashion. Our job is not only in these two weeks, but in the long run of serving designers.

We need to establish incentives for CFDA, CFDA's fashion fund, scholarships, business service network and property protection, all of which work with experts and professional institutions.

For me, a good fashion week can balance art and business, cultivate creativity, and sell some clothes at the same time.

Fashion is a microcosm of history. Looking back on the success of Shanghai fashion week in the past, we can easily find their efforts. They have established a good relationship with the international market and reflect the essence and culture of China in a modern and feasible way.