Analysis Of Multinational Enterprises' Requirements For CFO

< p > Zou Zhiying, who has worked as a a href= "http://www.91se91.com/news/index_c.asp" > CFO < /a > in the German pharmaceutical company in Germany, has 18 years of practical experience in enterprise operation. He has worked in many multinational companies, involving different cultural backgrounds in Britain, the United States and Germany, as well as enterprises in many different industries. Whether in the United States General Electric, life sciences enterprise as Asia Pacific Finance and operation director, or in IT group as executive vice president of Asia Pacific region, Zou Zhiying has made great achievements with full passion and vigorous and resolute practice.

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< p > "when we were doing CFO in German Merck Co, the Germans asked us to do CFO, we must have a href=" http://www.91se91.com/news/index_c.asp "," internationalization "/a" vision ", think from a strategic perspective, base on the whole industry and the company's internal value chain, and at the same time, we should achieve meticulous management, which is equivalent to the" T "font structure, that is, the effective combination of horizontal and vertical.

Then, Zou Zhiying explained that the longitudinal refers to the fine management, the refined actual combat model is 2135: "2" is the two point, from the strategic point of view, based on the timeliness and accuracy of data accounting; "1" is based on internal and external customer satisfaction as the precondition; "3" is the three principles: digitalization, process, and standardization; 5 is the five link, that is, fine team management, fine skills building, fine operation process, fine site management, and meticulous performance management.

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"P >" to "standardize" to elaborate, the important part of financial management is the staffing.

For example, in our case enterprise, we divide people into three categories: technology, sales, post platform, etc. for salesmen, we focus on the per capita production capacity, per capita cost and manpower cost effectiveness. For engineers, whether they are pre-sale or after sales engineers, we use work hours to assess and take an example of a business unit. If the company's engineers who work in the company for half a year or more are between 0.70-0.92, that is normal. Less than 0.70 means that the workload is not saturated, such as over 0.92 means overload.

The rear platform is measured by FTE, which corresponds to 10560 minutes of working time in 22 working days per month.

Zou Zhiying clearly explained how fine management to personnel configuration.

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< p > "when I was in tengchuang to do CFO, the company opened the IT retail 4S store. The standard of our financial staff is that our store has a revenue of 6 million yuan, a storefront under 10, and 2 financial personnel.

Store revenue of more than 10 million yuan, the number of stores over 10, and then set up 3 financial personnel.

Zou Zhiying said.

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< p > > according to her introduction, < a href= "http://www.91se91.com/news/index_c.asp > > financial personnel < /a > quantity setting method is: five dimensions, including incompatible duties, sales volume, number of stores, receivables, cash sale or credit account.

If it is ready for sale, sales are less than 2 million, the number of stores is less than 10, and there are 0.5 accounts receivable accounting.

Sales ranged from 2 million to 5 million, and the number of stores was less than 20, accounting for 1 accounts receivable.

Increase 5 million stores, increase 10 stores, increase 0.3-0.5 accounts receivable accounting.

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< p > second dimensions are credit sales, credit sales within 10, 0.5 accounts receivable accounting, credit sales within 30, 0.8 accounts receivable accounting, credit sales within 50, 0.9 accounts receivable accounting, account period 10 days, workload increased two times, accounts for 45 days, workload reduced by 30%-50%.

This is called standardization of financial staffing.

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< p > then, Zou Zhiying gave examples of "digitization", such as meeting costs of a company meeting, a quarterly summary meeting, a total of 50 participants, and the cost of meeting 8 hours a day is 213408 yuan.

Through the process of computation, the wasted time can be calculated. The formula is divided by the value time (VT) by the passing time (ET). In a smoothly running process operation, it should be equal to 1.

However, the ratio obtained in reality is often less than 0.05, that is, more than 95% of the time has passed away.

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