Luxury Brands Such As Chanel, Dior And So On Are Getting More And More Popular.

There was an interesting economic theory that women's skirt length was inversely proportional to socio-economic conditions. " Hemline Theory "The authors found that in the prosperous period of the 20s and 60s of the last century, women generally chose skirts with short skirts, and the skirts rose to the top. As a result, the stock market also rose. On the contrary, in 30s and 40s, when they were in economic crisis, they chose to wear long skirts and the market gradually declined. That is to say, women dressing up and dressing are sexy, which is a good sign of economic development. At the beginning of the end. Paris Fashion Week Chanel, Dior, Celine, etc. brand All of the models started wearing sports shoes, and even Chanel built supermarkets into supermarkets. I wonder if the overall downturn in the luxury market in 2013 has made them become more popular.

At the beginning of 2014, the major brands took T shoes with their sneakers. From the advanced customization series of Dior and Chanel to the RTW of the 2014 autumn and winter series just released, sports shoes frequently appear, and so does Celine. Suddenly, it seemed that the models had stepped on the hate of the sky and occasionally had an accident and wrestling. Chanel even became a big supermarket in the 2014 autumn and winter series's release. I wonder if all this indicates that the luxury goods have to start the civilian line.

Alexander Wang's multi-function backpack is really unforgettable. Visual phones and iPad are never installed. LV has just changed its manager this year, no matter what the public's assessment of this show is, but the sales volume of designers who are always using the practical style will certainly not be bad.

Overall sales of luxury goods grew too slowly in 2013:

According to media reports Luxury goods In the 2013 annual report, almost all major brands' revenue growth slowed last year. Although most luxury goods are on the rise in sales volume, overall, compared with 2011 and 2012, the growth rate is far less than the previous two years. Although the impact of some domestic policies cannot be ruled out, China's influence is limited, and the overall slowdown in the luxury market is still a major trend.

Gucci Gucci parent Kering SA (KER.PA) released its four quarter and full year results today. In 2013, Kering SA (KER.PA) recorded the worst results since the financial crisis. Its main brand Gucci Gucci revenue fell 2.1% to 3 billion 560 million 800 thousand euros last year, and the fourth quarter was 5.5% to 941 million 200 thousand euros. Affected by earnings, Kering SA (KER.PA) shares opened up a 3% drop; Chanel Chanel revenue growth in 2012 fiscal year fell to a single digit; PradaSpA (1913.HK) Prada's largest market income in the Asia Pacific region recorded only a single digit growth, an increase of 7.87% (an increase of 13% under constant exchange rate), showing an accelerating slowdown (24.8% and 17.9% respectively in the first quarter and two quarter), and 195 million 900 thousand in the Greater China region, only 7.93% higher than the same period last year. America's retail sales accelerated 13.6% over the same period (21% at a constant exchange rate). Europe increased by 4.46% (7.2% in the two quarter), while retail channel revenue recorded double-digit growth, but wholesale income declined. Japan's revenue rose by 23% over fixed exchange rates, down 2.8%. 16 outlets in the Middle East generate 21 million 800 thousand euros in total income; Italy luxury. shoes Manufacturer Tod "s SpA (TOD.MI)" Milan local time March 11th released 2013 fiscal year earnings report, Tod "s annual net profit plunged 8% to 133 million 800 thousand euros, the same period last year was 145 million 500 thousand euros.