Registration Of A "Micro Shop" Takes Only 2 Minutes And The Third Party Trading Platform Becomes The Biggest Weakness.
While P has captured many audiences, some people are tired of frequent advertising campaigns in WeChat's circle of friends, and more people who have passed the "challenge" have questioned the marketing mode which has no entry threshold and no third party trading platform. < /p >
< p > < strong > "micro shop" opened the 2 mode of WeChat marketing < /strong > < /p >.
< p > WeChat marketing does not require massive users, and tens of thousands of friends can easily create good results. If, in the circle of friends, simply send pictures belong to the 1 mode of WeChat marketing, then the "micro shop" can of course be called the 2 mode. < /p >
After P > 80, Lolo was an office worker, and his parents opened a fruit shop in the city. Like a lot of people, Lolo's acquaintance business started with pictures and words in the circle of friends. "Our family has done a few decades of fruit business and the price of fruit is good, so my friends often find me to buy fruit." After seeing some friends in the circle selling pictures and selling skin care products, I also started WeChat marketing, and updated the pictures and prices of fruits every day in my circle of friends. If anyone is interested, they will give me a message to make a reservation, which is paid through Alipay or in person. < /p >
< p > 3 months ago, Lolo learned the platform of "micro shop", and she opened a "micro shop" to sell fruit with a try. "Now I don't need to send all kinds of fruit information in my circle of friends every day. I only need to send" micro shop "links to my friends. They can see all the fruits I sell, and many of my friends are used to buying fruits through my" micro shop ". At present, 90% of my friends use WeChat to communicate with each other and publish their products through the "micro shop". They often get unexpected results. After all, friends in circles are acquaintances, who buy them here and feel relieved. Lolo said. < /p >
< p > there are still many people doing business through the "micro shop" platform. The 30 year old white collar millet has done business in the circle of friends. "When business is good, five or six bills are received one day, and some are too late to do so. These orders come from friends in WeChat. They are all directed at my craft. She said she could earn some pocket money by doing part-time baking business. < /p >
< p > < strong > > no a href= "http://www.91se91.com/news/index_c.asp" > micro shop < /a > can enter thousand yuan < /strong > /p >.
< p > yesterday, the reporter clicked Millet's "micro store" link, a page similar to < a href= "http://www.91se91.com/news/index_c.asp" > Taobao store < /a > jumped out. However, compared to Taobao's page, the "micro shop" interface is simpler, with only pictures, prices and profiles of each product. Which commodity the buyer looks at can be added to the shopping cart or directly purchased, which is very convenient. < /p >
< p > if you want to open a "micro shop", it is also very simple. Yesterday, the reporter registered a "micro shop". It only took 2 minutes to download the "micro store" client software, and completed the information on the ID card, cell phone number and a bank card number according to the guidelines. Compared to shop in Taobao, "micro store" has saved many steps such as real name authentication and audit. < /p >
< p > convenient shop, no need to pay deposit, precisely because of this, "micro shop" is particularly welcomed by office workers and students. "Businessmen or manufacturers give me pictures of products, and I send them to" micro stores ". There is no need for warehousing costs and logistics costs. The difference between the price and the factory price is pure profit. " Ling Ling, who sells bags on the "micro shop", told reporters that in fact, she was a "micro quotient" who had been making photos all day. "I am still a senior student in school, doing business with acquaintances, and earning a thousand yuan a month is not a problem." < /p >
< p > "on WeChat, all the acquaintances are acquaintances, acquaintances and friends. Slowly, the" front line "of WeChat's friends is lengthened and business is better. At ordinary times, I made biscuits, cakes and pizzas for my son and uploaded them directly to the "micro shop". If a friend is interested, he will make a reservation. I will make second days' work without inventory, and there is no pressure for food deterioration. " Xiaomi said that a lot of part-time shopkeepers can achieve one thousand or two thousand yuan in monthly income. < /p >
< p > < strong > is not sold by acquaintances. Do you dare to buy it? < /strong > < /p >
< p > friends circle becomes a "business field". A smart phone can do business, and buyers can buy things through mobile phones. "Micro shop" is a fire, but many experienced citizens still have a hard nut to crack. "They are not sold by acquaintances, but you dare not buy them." What is going on here? < /p >
< p > original, "micro shop" does not have the function of fund trusteeship. After the buyer submits the order, the page will prompt "after payment, the funds will directly enter the other party's account, cannot refund, the micro shop does not involve in two sides dispute handling". That is to say, after the buyer pays, the money hits the seller's account directly. If the seller does not deliver the goods or the quality of the goods is defective, it will depend on "integrity" to solve the problem. < /p >
< p > "some time ago, a stranger with a QQ group added my WeChat. Later, I discovered that she runs a shop selling clothes. Seeing her sharing the link of "micro store" everyday, I stroll around her shop curiously, and the truth is a skirt, which sells for more than 300 yuan. However, when I had to deal, I knew that the money was directly directed to her by "micro shop". If she didn't deliver the goods, what would she do if she didn't deliver the goods? After all, I didn't know her at all. Citizen Lu Xiaoxia said, for this reason, she did not buy that skirt later. < /p >
The problem of "P" is also troubling the owner of "micro shop". Mr. Cheng, 36, has been selling sporting goods for more than 10 years. Now he runs a Taobao store and runs a "micro shop". "If we trade on Taobao, the buyer's money will be paid to Alipay. We will receive the money after confirmation of the receipt. However, the "micro shop" money is directly directed to the seller, many shoppers will have doubts about this way of thinking, such a payment method is not safe. Therefore, for me, "micro shop" is just a platform for displaying goods, and 80% of the spanaction is completed through my Taobao store. Only a very familiar friend will call me directly through the "micro shop". Mr. Zheng believes that the payment method of "micro shop" is far from perfect. < /p >
< p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > > circle of Friends > /a > sales. What do you think of it? < /strong > /p >
< p > < strong > seller: acquaintance business is not good enough to do < /strong > < /p >.
< p > "when you just opened" micro shop ", there are many acquaintances in the circle of friends, everyone is fresh. Slowly, many friends just asked not to buy, some people even directly shielded the state of my circle of friends. Millet reluctantly said, acquaintance business is not so good. < /p >
< p > Ling Ling said, most friends in the circle of friends are "soy sauce", "most people ask the price is not below, and only continue to add friends or strangers, this spanaction can continue. After all, there are only a few hundred acquaintances in the general circle of friends, and the purchasing power is limited. < /p >
< p > < strong > buyer: "kill cooked" dare not buy < /strong > < /p >.
< p > "people in my circle of friends know each other. They usually pay for how much they sell, so I am sorry to bargain. No, I bought a dress the other day, and later found that the price is more than 100 yuan more than online. " Xiao Meng, a member of the public, said that the "micro shop" of "killing cooked" made her suffer. < /p >
< p > "you say, the so-called" buying cosmetics "in the circle of friends is true. There is no guarantee for quality and no after-sales service. If there is a problem, there may be no way for a friend to do it. After 90, Gao Gao Tucao said he often saw various advertisements in his circle of friends, and it was disgusting for a long time. < /p >
< p > < strong > lawyer: in the "micro shop" spanactions need to be cautious < /strong > < /p >.
< p > no evaluation mechanism, no credit guarantee, no third party trading platform, "micro shop" trading mode is entirely based on trust. With more and more sellers joining in, the risk of trading through WeChat is also exposed. < /p >
< p > Xie Lianghua, lawyer of Zhejiang Jun Sheng law firm, said: "although friends are in circles, consumers need to stay more careful in the spanaction process. If it is not a special case, it is best to choose the third party trading platform or a more formal electricity supplier, so as to prevent some lawless elements from using the" micro shop "to defraud. < /p >
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