New Fashion Designer Jill Cheng'S Latest Works

She is widely recognized and evaluated by China's fashion and media industry as the leading fashion leader in China, a local designer rooted in Shanghai.

Her design often subverts Chinese traditional style, and combines Chinese elements with elegance and hippies to create a unique style.

Studying in Italy Milan "Marangoni" famous fashion design institute, Ji Cheng, has served as the designer of the two brands of "Basic Krizia" and "Missoni Sports" in Hongkong.

After that, it is the visual art director of the Italy women's clothing brand "D 'A".

Widely recognized and evaluated by China's fashion and media industry as the leading fashion leader in China, a local designer rooted in Shanghai.

Her design often subverts Chinese traditional style, and combines Chinese elements with elegance and hippies to create a unique style.

In 2002, she created her own brand, "La vie", a brand that blended Chinese elements with western style cutting and Oriental humor.

From every 06 years to the present, every la vie conference has brought continuous surprises and visually bold visions to everyone's expectations. It has been well received by the media and customers, and has her own unique style.

The brand advocates low-key and exquisite pursuit of life, the attachment of Chinese culture and the love of happy life.

Inspiration comes from all kinds of elements in life. JICHENG uses the most accustomed elements to interpret modern life style in a novel way. Chinese culture and fashion, JICHENG conveys information to the audience about the pursuit and love of happy life.

The feature of JICHENG's works is to integrate the essence of Chinese classical culture and art with modern western design technology.

Her unique and keen sense of fashion, coupled with her long love for Chinese culture and art, can perfectly demonstrate the interpretation of Chinese beauty and the understanding and expression of international fashion trends in every season.