Middle Aged And Old Clothes Are Hot And Fat.
< p > < /p >.
< p > here the world is < a href= "http://www.91se91.com/" target= "_blank" > dress < /a > a href= "http://www.91se91.com/" target= "http://www.91se91.com/".
< p > "fat wife's counter attack on the clothing industry?" the question seems to be very large. It seems that there is no way to reply.
However, the point of question is very reasonable. In such a large garment industry, it is not easy for an elderly clothing brand to attack.
So, what exactly is Mrs. fat? < /p >
< p > < strong > Mrs. fat shop has a striking contrast with its surroundings. < /strong > < /p >
< p > < strong > in the low season of clothing, the performance of Mrs. fat has soared all the way. < /strong > < /p >
< p > as we all know, in the 6-9 months of the year, it is the most obvious off-season in the clothing industry. The sales of all major brand stores have been slack, and sales have dropped sharply. Even many fashionable brands in the world are all at a loss when facing the low season of sales every year, while the fat ladies are in a busy market, and the sales volume surged during the peak season.
< /p >
< p > Mrs. fat is not an international card, nor a magic weapon for winning.
However, what characteristics does it have to make the brand dance in the bleak low season? What exactly is it relying on? < /p >
< p > < /p >.
< center > < img src= "/uploadimages/201407/04/20140704093750_sj.JPG" align= "center" border= "0" style= "text-align: start" "alt=" / > < < >
< p > < /p >.
< p > > a href= "http://www.91se91.com/news/index_f.asp" > fat wife < /a > the high quality parity created by the business mode is one of the real practices across the off-season.
In 2014, it innovatively proposed the business model of PBUS. In the whole mode, the supplier can directly supply goods to stores, so that stores can get the highest price performance products, and at the same time enable consumers to get parity products.
Conversely, after the consumers get the benefits, they will again affect the sales volume of the storefront, which will drive the output of the suppliers, and finally make each partner win a win-win situation, thus driving the virtuous circle of the industrial chain.
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< p > besides, the business category supplier selection service provided by the business mode is also the reason why the fat lady's sales volume has soared in the off-season. When the supplier effectively analyzes the consumption data of the store, it can get the best selling category and quantity, supply quickly, avoid spending time in the new design and production cycle, so that it can supply accurately, quickly and effectively.
Let the off-season hot products continue to sell well, showing a miracle of off-season sales.
< /p >
In addition to the sales miracles of the store, under the combined influence of the sales miracle effect and the investment advertisements, the number of investment calls changed from the previous regular call to the frequent busy line. The stranger visitors to the store visiting the affiliate events nearly doubled the number of visits received from regular visits to P.
The heated consultation rhythm once exceeded Mrs. fat's investment expectation plan, and then disrupted the investment department's position.
However, what special reasons can make an ordinary brand join so hot? < /p >
< p > < strong > inheritance filial piety culture lit up word of mouth Legend < /strong > < /p >
< p > perhaps, according to the conventional thinking, there are always special strategies behind the fiery, but what is easy to be ignored is real action.
The 18 years of filial piety culture and the public welfare activities carried out by filial piety have become an invisible force for brand communication.
In May 2014, the supplier conference ended at the fat wife headquarters. The alliance of hundreds of suppliers was not only cooperation, but also trust. Word of mouth in trust is an instinctive pmission.
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< p > < /p >.
It is inevitable that Mrs. P will attack the clothing industry against the seemingly accidental phenomenon.
Under the high growth miracle of 18 years of operation, it has successfully opened 33 branches, and every store has a high degree of trust and support in the high temperature sales situation and hundreds of suppliers. The attack is not arrogant. It is the homeopathy of the times and < a href= "http://www.91se91.com/news/ index_s.asp" > market < /a > changes.
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