Differentiated Products Are The Source Of Sustainable Development For Enterprises.
< p > the progress of science and technology, the development of chemical fiber industry, the improvement of manufacturing equipment and technology, especially the popularity of domestic water jet looms, have greatly promoted the development of China's filament weaving industry. The filament weaving industry can maintain a sustained high speed growth of over 20% years for more than 10 years, which not only resolves the demand for textile materials in the domestic market, but also provides a large number of high-quality and cheap textile fabrics for the world's consumer market.
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< p > look back at the present "a href=" http://www.91se91.com/news/index_c.asp "> filament weaving" /a "industry. We find that those enterprises that have developed well in the product development are not affected by the macroeconomic downturn, but on the contrary, they are running better than before. Not only the products are in short supply, but also the economic benefits have kept increasing.
It can be seen that the differentiated product line is the only rule to deal with similar products, unmarketable goods and vicious competition.
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< p > Jiangsu JJ microfiber Textile Technology Group Co., Ltd. aiming at the international market, the microfiber has always been the standard of Korean and Japanese products. The bottleneck of domestic discourse has always been limited. It is determined that we should aim at "a href=" http://www.91se91.com/news/index_c.asp "super fine fiber" /a "series products to catch up with Japan and Korea. We have created a complete set of production process standards for producing microfiber products. The quality of the products has reached or even surpassed the international level, so that the polyester microfiber products have been recognized and favored by the international market customers.
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< p > 2013, < a href= "http://www.91se91.com/news/index_c.asp" > polyjie microfiber < /a > performance accumulated well, gross margin of product sales was above 20%, annual sales output value was 500 million yuan, sales increased by more than 35% over last year.
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< p > Jiangsu Wujiang Tianyuan Textile Co., Ltd. mainly produces high-grade chemical fiber business casual fabrics, with fine denier, twisting products and interlaced products. The product positioning is high, mainly for the supply of domestic first-line clothing brand, and provides clothing design suitable for fabric style. The price of garments made of their fabrics can reach 3000 yuan to 5000 yuan per piece, the products are very popular and annual sales revenue can reach 200 million yuan.
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< p > Zhejiang Jiaxing Yongtai Textile Co., Ltd. is a company specializing in yarn dyed filament fabrics. The warp and weft yarns are made of chemical fiber filaments coloured with raw liquid masterbatch, thus eliminating the fabric dyeing links, thus reducing the discharge of sewage and achieving considerable economic benefits.
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Yang Yonghe, chairman of the company, is personally involved in new product development and has a professional R & D team. The average monthly 3 new products are successfully put on the market, mainly producing jackets and down jacket fabrics. P
In addition to having 300 looms in Jiaxing, last year, 1000 new water jet looms were set up in Xiao Hai Town, Jiangsu, and the development momentum was very good.
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< p > Yuanfeng textile has actively developed new products through the mode of school enterprise cooperation. It pays special attention to the opportunity of developing new fabric products after the emergence of various new materials, and every year the company has to develop 600~700 new varieties.
At present, the elastic fabric produced by the company, including low elastic and four side shells, is fully utilized and developed for the function of low elastic fiber and shrinkable silk fiber material, and the market prospect is very good.
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