Florence Men'S Wear Expo: Vigorous And Thriving

< p > Florence - "this is the busiest Pitty spring summer show I have ever seen."

CD Network, Menswear director, Simon Golby, based in New York, says this coincides with the sentiment displayed by exhibitors at Florence men's wear show.

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< p > it is reported that Italy's Pro business prime minister, MatteoRenzi, brought $27 million in financial investment on Wednesday, calling for more relaxed credit channels and a simpler bureaucracy. The Expo was praised by global exhibitors for its further update in the current quarter.

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< p > the Expo will last for four days, ending in June 20th.

This Expo may feel the gradual warming of London men's wear series, so it is also unwilling to lag behind in the imitation.

Whatever the motive, Pitty's men's wear exhibition has attracted some exciting new brands, especially sportswear and < a href= "http://www.91se91.com/" target= "_blank" > shoes < /a > such ascendant categories.

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< p > the emerging core trend mainly consists of knitted upper garment made of tailoring < a href= "http://www.91se91.com/" target= "_blank" > cloth < /a >; from linen shirts to formal trousers, from shoes to accessories, all with indigo as the main hits; all kinds of shoes, including < a href = "http://www.91se91.com/" target= "http://www.91se91.com/" > designer shoes, mountaineering canvas shoes and fashion shoes.

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At the same time, the show itself has also changed its face, providing a more relaxed atmosphere and higher visibility for the brand. This new gesture has also attracted the attention of the P participants.

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Hirofumi Kurino, general manager and chief creative director of P United Arrows, noted that although the last season's exhibition was unsatisfactory, the show was surprisingly regained confidence.

"Considerable progress.

The exhibition itself is open and developing in another visual direction, and the brand itself also presents interesting things.

He hoped to see the new cooperation between Lardini and Nick Wooster, and mentioned the leather products of Casablanca 1942 's and the shoe making of coconut, and the Morocco handmade products that were first shown at Pitty's men's Wear Exhibition.

He also mentioned the core trend of indigo and printing, and reminded the major brands not to innovate in the same way.

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< p > "blue is equivalent to new black," said MagaliGinsburg, director of purchasing and category management at Thecorner.com.

"There's also a sense of surfing in Losangeles," Magali said, noting that uncarved jackets, flowing silhouette and pink, purple and low-key and subtle colors are the highlights of the season.

Jeans, nylon, linen and cotton are the core fabrics of her season.

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< p > retailers especially mentioned that the Expo is becoming more and more important in finding the trend.

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"P", "Pitty spring and summer show" is a major part of the fashion season for us.

Because of the early time, the exhibition is like a preview of a quarterly trend, especially in the current market, has a strong guiding role.

EricJennings, vice president and director of men's clothing at SaksFifth Avenue, said.

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< p > he pointed out that the importance of the exhibition itself has surpassed those brands.

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"P > everything outside the exhibition hall is at least as important as what is happening inside the exhibition hall.

Eric says digital media is becoming more and more important.

Fashion bloggers and street pads are everywhere in Pitty's exhibition, all of which make men's clothes different from before.

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< p > as for the most dominant trend of men, Jennings said he would choose to store men's shoes.

"Men's shoes used to be only a small part of the business, but now they are becoming more and more powerful competitors in order to customize the" a href= "http://www.91se91.com/" target= "_blank" clothing "/a", he said.

And it's not just sports shoes.

Men invest more in footwear and clothing.

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P, Golby from CD Network, said he is pleased to see that brands are trying their best to cater to the needs of consumers.

Men are especially interested in novelty.

They are fully prepared to break the old standard dress and look for a less conservative style.

Golby takes trousers as an example. Trousers have been used as a basic kind of money, but now consumers are looking for variety in style and outline.

He also gave trousers a title -- the new generation jacket.

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