International Brands Continue To Accelerate Expansion

When P and its brands are declining and closing their stores, the Asia Pacific largest apparel retailer, which owns UNIQLO, is accelerating its development in China. "Baleno"

In September 2013, UNIQLO opened the world's largest flagship store in Shanghai.

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< p > in March this year, xungang group introduced the second listing of the stock exchange on the main board of Hong Kong stock exchange through the pre depository securities.

XXX also said that there are about 80 to 100 stores in mainland China and Hong Kong and Taiwan markets each year.

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< p > performance, < a href= "http:// www.91se91.com/news/index_c.asp" > UNIQLO < /a > sales in China in 2013 amounted to 125 billion yen (about 7 billion 575 million yuan), revenue and operating profit grew by more than 6 over the same period.

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< p > look at H&M, a chain clothing store from Sweden and the international fashion retail chain giant H&M, which first entered Shanghai in 2007, and opened the first flagship store in Beijing on Qianmen Street in 2013. In 2013, its sales in China reached 6 billion 655 million kronor (about $6 billion 407 million).

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< p > it is noteworthy that, as the global giant of "a href=" http:// "www.91se91.com/news/index_c.asp" > fast fashion < /a > wind vane, < a href= "http://" www.91se91.com/news/index_c.asp "ZARA", "ZARA", "Qi", "brand" and other brands in China over the years have repeatedly fallen into the quality gate. As a frequent visitor on the blacklist of the industry and quality inspection departments, the media did not complete statistics. Since 2006, China has been at least 15 quality blacklists since March, and it has been named twice in March this year.

Meanwhile, at the beginning of this month, the Beijing industrial and commercial bureau also announced that the 7 batch of garments including H&M women's casual trousers were not qualified.

The substandard products involved in the inspection involve Muji, H&M, VEROMODA and ZARA.

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< p > however, these quality problems have not stopped consumers from jumping in.

These international brands are still opening at an alarming rate. Data show that the number of new stores opened in 2013, H&M, UNIQLO, GAP and ZARA were 60, 77, 34 and 20 respectively.

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< p > in fact, the dilemma facing the United States is only a microcosm of the development of many old leisure fashion brands.

The same is true of Baleno, JEANSWEST, Giordano, Esprit, etc.

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