China Shoes City Is Officially Launched From "Resultant Force".

Xie Rongfang, vice-chairman of the China Leather Association and executive chairman of Wenzhou shoe leather industry association, said that the "shoes" market of Chinese shoes has been matched with its name.

China shoes city is a sample of industrial pformation and upgrading, and also a pioneer of Wenzhou's fashion capital.

China Shoes City shoes and leather city began trial operation in February this year. With the theme of "China dream shoe material" in September 6th officially opened, the first batch of more than 500 merchants stationed in collectively opened business, and the passenger flow increased greatly.

Reporters interviewed half an hour in Rui Ma shoe materials, and saw more than 10 entrepreneurs from the famous women's shoes, including Kang Jian, chairman of the company, Li Zhuyi, the chairman of the shoe industry, and Chen Haiqing.

The heel soles can be very fashionable. RUMA, Heng Yi, BBK, Zheng Yao and so on have done a solid job in this business.

It is worth mentioning that, in order to let the heels boost women's shoes, Li Aiguang, chief executive of RUMA shoes material, has set up a R & D design team with more than 40 people.

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We can quickly grasp the information of fashion week in Paris, and integrate the fashion elements into the heel base of our brand.

Li Aiguang said.

Take Sifang, min Feng, Min An, Volkswagen, AI di er, Chang Long (Changlong monopoly store) and so on are the leading enterprises of Wenzhou fashion leather.

Reporters found that they had their own fist products.

The salesmen of the four side leather shop were asked to take pictures of the "camouflage" section, and said that this was a good season for "exploding money".

Wang Liangcheng, the sales manager of Adair leather, told reporters that the company executives visited Italy in recent days to catch fashionable elements.

Italy leather has some tidal elements.

The company collaborated with its customers to develop new leather products and produce more than 100 new products in one year.

Products such as beauty Rita, century Tianyu and accessories have already been in line with international standards.

Huang Mei Yang, general manager of the decoration button of Mei Li Da, and the ten major economic figures of Wenzhou City, has also introduced the famous brand ornament button "bot" of Guangzhou to the shoe leather city of China Shoes City, and cooperate with it.

There are more than 2000 parking spaces in the city of shoe shoe leather in China. There are central air-conditioning and 60 escalators and 25 large capacity vertical elevators in the market, and are equipped with perfect catering and logistics facilities to assist merchants in e-commerce.

Whether the shoe material enterprise or the shoemaking enterprise manager or related person who comes to purchase, praise the hardware and software environment of China Shoes City, and believe that the shoe city of China shoes city is a new platform leading the pformation and upgrading of shoes and shoes enterprises in Wenzhou. It is a typical example of scale, specialization, branding, internationalization and modernized market.

Wenzhou was the first to win the reputation of "China Shoes Capital". After decades of trials and hardships, the footwear industry gradually developed into an industrial cluster with large scale, well-developed marketing network, brand aggregation and complete industrial chain.

However, the low, small and loose traditional shoe material market has been restricting the development of shoemaking industry.

The year before last, the leaders of the shoe leather industry association, the footwear industry association and other industry leaders such as Gu Junjie and Mao Qingyun joined hands with the relevant departments of the city, the district government of Lucheng, and the double lane street. The old factory houses of Wenzhou Chuan Chuan (Chuan Chuan monopoly) shoe material Co., Ltd. were "retreated into three areas" to create a one-stop service platform for footwear products, shoes and aircraft carriers, and the five star market "China Shoes City shoes and leather city".

During the construction of shoe shoe leather city in China, the shoe leather industry association held a seminar on footwear industry chain Market Research. The heads of purchasing departments of more than 20 well-known shoe enterprises such as AOKANG, Kangnai, red dragonfly, spider king, and Jin Di store, and so on, came to the meeting to speak freely and offer advice on the innovation mode of China's shoes city.

Last year, the municipal government issued the "Implementation Opinions on further speeding up the development of Wenzhou's commerce and trade market". It pointed out that according to the industrial development reality and location advantage of Wenzhou, according to the principle of "government guidance, enterprise main body, special operation and practical results", we should focus on promoting the construction of China's shoe market, shoe leather city and other commercial markets.

In May, Ren Xingzhou, director of the Institute of market economy of the development research center of the State Council, put forward the ardent hope that the "shoe shoes city of China shoes city" can be built as a never ending exhibition and become a convention and Exhibition Center of the shoe leather industry as soon as the research on the shoe leather city of China shoes city has been completed shortly.

And hope that the government departments will continue to create a good environment to give greater space for industries and enterprises to develop independently and innovously.

Wenzhou has greater support for new modern markets such as China shoe city, shoe leather city, such as encouraging financial institutions to establish strategic cooperative relations with key markets, increasing credit lines for key markets, giving preferential treatment on interest rates, and providing quality and efficient financial services to market operators.

In March 28th of this year, the 2nd Anniversary financial reform in Wenzhou took place. As a gold innovation project, a community bank of Wenzhou bank opened to China shoe city.

Shouldering the responsibility of upgrading Wenzhou's industry and building a fashion capital

China shoes city is officially set sail, and I feel very excited inside. At the same time, as a general manager, I feel great responsibility and shoulder the expectations of the government, the expectations of merchants, and the expectations of customers.

Here, Qingyun wants to say three sentences:

The first is gratitude to the government.

The shoe leather city has been approved by the people's Government of Lucheng District since 2012, and has gone through examination and approval, construction, acceptance and trial operation until today's official opening. It has lasted for two years. Like an infant born to the present, it has begun to grow and can not do without the support of the departments at all levels.

The shoe leather city team will base itself on Wenzhou, rely on shoes and face the world, build up a fashion capital for Wenzhou, and upgrade the Chinese shoe industry, and assume responsibility for the development of shoes and shoes in Wenzhou.

The second is gratitude to merchants.

The prosperity and growth of the market can not be separated from the support of the merchants. The shoe and leather city has been understood and supported by many merchants since the beginning of the investment and many good suggestions have been put forward. Many deficiencies have been fully improved under the suggestion of merchants. At present, there are more than 500 merchants in the market, and many of them are still being decorated. With the formal opening of the market and the gradual improvement of some supporting facilities, there will be a large number of merchants entering the market. The market will be in line with the principle of "mutual help of merchants to help me gather sand and build up towers, and I will help merchants add icing on the cake".

Third, we should be grateful to our customers.

Wenzhou more than 3800 shoe enterprises, more than 5000 procurement personnel are strong backing of shoe leather city.

During the trial period of shoe leather business, incomplete shops and different product types caused the inconvenience of purchasing and sampling, which added a lot of trouble to merchants. With the formal opening of the market, more than 500 merchants who have already started business and the merchants who have been stationed in the opening business will adjust their products in the quickest time, and carry out preferential procurement activities for 6 months on the price of materials.

All the way, thank you, let us all create a brilliant future for the development of shoes and shoes in Wenzhou.

Xie Rongfang, vice chairman of China Leather Association and executive chairman of Wenzhou shoe leather industry association,

Although the current economic situation is not optimistic, and even there are still crises, we must believe that shoemaking industry is always a sunrise industry.

Shoes are good and shoes are good.

Shoe making enterprises should take a step forward on the way forward to the fashion industry in Wenzhou's footwear industry. The path of shoe materials enterprises will be wider and wider in the course of technological innovation driven development.

Wenzhou's traditional shoe material market is low, small, scattered, hidden dangers and development space is small.

The shoe capital shoe leather city of China came into being at this time. It has a positive contribution to the shoe industry of Wenzhou.

Hu Mingliang (deputy district head of Lucheng):

In recent years, the Lucheng district government has attached great importance to the construction and development of China's shoe capital, especially since this year, combined with the reduction of double islands, the comprehensive improvement of shoes, the accelerated development of shoe capital, and the pformation and upgrading of footwear industry.

China shoes city shoe leather city is the project of Wenzhou City Chuan plough shoe material Co., Ltd. to implement the "strong three excellent two" and the organic renewal of the city. The opening of the shoe and shoe city of China shoes can provide a complete industrial chain support for Chinese shoes and footwear enterprises, and will also become an effective carrier for the development of fashion industry and the construction of a fashionable city in Lucheng district.

As a government department, it will continue to do all kinds of service work, optimize the approval process, provide convenient examination and approval services, and strengthen comprehensive coordination to help the market develop in a healthy and orderly way.