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    How To Deal With Local Commercial Body In Wanda?

    2014/9/24 13:31:00 18

    South China Sea WandaLocalCommercial Body

    "Long time Wanda came to Foshan, and we all wanted to find out where this is sacred.

    This reminds me of about 20 years ago, when the retail giant WAL-MART first set foot in Shenzhen, local businesses and media shouted, "wolf coming!" when it came to Wanda, the assistant and Deputy Secretary General of the Guangdong provincial Circulation Industry Association and Huang Huajun, President of the first commercial network, had a very calm tone.

    Of course, in today's view, the retail giant WAL-MART entered the PRD in the same period, and it didn't have the exaggerated effect that everyone expected.

    Foshan, the first time in the South China Sea, attracted many visitors from the South China Sea due to its large scale and sophisticated design.

    As for the data of the 400 thousand passenger flow reported by the media, "when any new shopping mall is opened, the effect of this kind of crowd aggregation is inevitable."

    Another person in charge of the business operation team in Nanhai said that she believed that the number of welcoming guests in Wanda's 400 thousand business was "dry goods". She thought that it was worth studying that the influx of 400 thousand people and 20 million yuan in turnover was 50 yuan per capita consumption.

    This set of data has been very impressive for the commercial start-up period.

    "We should know that behind the opening of the phenomenon, many people actually did not contribute to consumption."

    This group of data also shows them the consumption power of Foshan.

    Coincidentally, reporters interviewed a number of business people last week found that in the face of the "wolf coming" argument, Foshan's many years of local business elite are more inclined to start from the adjustment mentality.

    Huang Huajun believes that in view of the "Wanda phenomenon" to "sacred", in fact, many of the local shopping malls in Foshan also do a good job, each shopping mall has its own strengths, especially the Chancheng business district should not be self belittling, to put a normal mind to look at the arrival of this giant.

    The scale and scale of Wanda is one of the top in Foshan. Its expansion speed is fast, well designed, and has its own unique advantages, such as its own department stores, cinemas and KTV, and the scale of hardware can make Foshan business world shine.

    But business and business are two different things. Business is the ability to test a shopping center.

    CIS

    Outlet

    Ye Huiyu, deputy general manager, also mentioned the Foshan commercial real estate under the "Wanda phenomenon".

    However, he is more willing to talk more about the current local.

    Market

    The problem is "not how to deal with the problem of the giant of Wanda. The key is to do well and make the characteristics of each project."

    "Opening and running are two different things."

    The business body of the South China Sea business group said its commercial body was only more than 10 minutes away from Wanda.

    "Wanda's mature business model has been successful in dozens of cities. Business tycoons have been throwing money in large numbers while they are opening up, but to observe their performance in the Guangfo market, it is still necessary to look around the Spring Festival."

    The same view comes from

    Huang Hua Jun

    "The key to whether a shopping center can do well is whether it has the capability of continuous operation.

    It depends on how many people are drawn on business rather than just on business.

    After the opening of every shopping mall, they must go through the defensive period and the adjustment period, eliminate some bad brands and introduce new brands, which is normal.

    We need to pay more attention to Wanda's operation after three months' opening. "

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